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Marketing Strategy Director Jobs in Reston, VA (NOW HIRING)

CrossCountry Consulting

Marketing Director

Mclean, VA · Hybrid

Directly own marketing strategy and execution for a select portfolio of solutions alongside leading the broader team * Advance the team's AI-enabled marketing model, including our use of Jasper ...

CrossCountry Consulting

Marketing Director

Mclean, VA · Hybrid

Directly own marketing strategy and execution for a select portfolio of solutions alongside leading the broader team * Advance the team's AI-enabled marketing model, including our use of Jasper ...

HHM Hotels

Area Director of Marketing

Washington, DC · On-site

$115K - $120K/yr

Develop and own annual marketing strategies, business plans, and budgets for the DMV portfolio in direct alignment with HHM revenue goals. * Lead cluster marketing strategies across Independent ...

Isom Global Strategies

Marketing Director

Washington, DC · On-site

Company Description Isom Global Strategies is a full-service strategic marketing and communications ... The Marketing Director will lead a staff of five full-time employees. Isom Global Strategies (IGS ...

Isom Global Strategies

Marketing Director

Washington, DC · On-site

Company Description Isom Global Strategies is a full-service strategic marketing and communications ... The Marketing Director will lead a staff of five full-time employees. Isom Global Strategies (IGS ...

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All JobsMarketing Strategy JobsMarketing Strategy Director JobsMarketing Strategy Director Jobs in Reston, VA

Marketing Strategy Director information

See Reston, VA salary details

$62.9K

$150.7K

$265.8K

How much do marketing strategy director jobs pay per year?

As of Sep 6, 2026, the average yearly pay for marketing strategy director in Reston, VA is $150,711.00, according to ZipRecruiter salary data. Most workers in this role earn between $112,400.00 and $192,500.00 per year, depending on experience, location, and employer.

What does a marketing strategy director do?

A Marketing Strategy Director is responsible for developing, implementing, and overseeing a company's overall marketing strategies to achieve business objectives. They analyze market trends, customer insights, and competitive landscapes to guide the creation of comprehensive marketing plans. This role involves collaborating with cross-functional teams, setting strategic goals, and measuring campaign effectiveness to ensure optimal brand positioning and growth. Additionally, a Marketing Strategy Director often manages budgets and leads a team of marketing professionals.

What are the key skills and qualifications needed to thrive as a marketing strategy director, and why are they important?

To thrive as a Marketing Strategy Director, you need a strong background in market analysis, strategic planning, and leadership, often supported by a degree in marketing, business, or a related field. Expertise with analytics platforms like Google Analytics, CRM systems, and marketing automation tools, along with experience in budget management, is typically required. Exceptional communication, creativity, and the ability to inspire teams are standout soft skills in this role. These skills ensure effective strategy development, drive business growth, and foster collaboration across organizational functions.

How does a marketing strategy director typically collaborate with cross-functional teams to achieve business objectives?

A Marketing Strategy Director regularly works with cross-functional teams such as sales, product development, finance, and analytics to ensure marketing initiatives align with broader business goals. They facilitate communication between departments, coordinate campaign launches, and integrate market insights into strategic planning. This collaborative approach helps to create cohesive strategies, maximize ROI, and adapt quickly to market changes, making teamwork and stakeholder management essential parts of the role.

What are the most commonly searched types of Marketing Strategy jobs in Reston, VA?

The most popular types of Marketing Strategy jobs in Reston, VA are:

What cities near Reston, VA are hiring for Marketing Strategy Director jobs?

Cities near Reston, VA with the most Marketing Strategy Director job openings:

Marketing Strategy Director jobs near you
Infographic showing various Marketing Strategy Director job openings in Reston, VA as of August 2026, with employment types broken down into 86% Full Time, 11% Part Time, and 3% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $150,711 per year, or $72.5 per hour.

Marketing Director

CrossCountry Consulting

Mclean, VA • Hybrid

Full-time

Medical, Dental, Vision, Retirement

Posted 9 days ago

Job description

From the beginning, our goal was to establish an advisory firm that stands apart from the rest – one that is grounded in our Core Values and dedicated to creating a positive experience not just for our clients, but for our people too. We firmly believe in the strength of collaboration, enthusiasm, generosity, and perseverance as the driving forces behind our success. With advisory solutions spanning accounting and risk, technology-enabled transformation, and transactions, we partner with our clients to solve today’s challenges and deliver present and future value.

Our commitment to our people has earned us numerous awards including Inc5000's Fastest Growing Companies and Glassdoor's Best Places to Work. Explore what our employees have to say about our unique culture by clicking here.

CrossCountry is seeking an experienced marketing executive to join our high-performing Marketing & Communications team and lead the integrated marketing strategy, planning, and execution for our solutions and partner ecosystem.

In this role, you will work closely with practice leaders and their teams, partner marketing organizations, sales, and other members of the marketing and communications team to create and implement strategic marketing plans, compelling content, and results-oriented campaigns and event programs for our solutions, industries, markets, and partnerships. You will report to the Marketing & Communications VP and lead a team.

What You'll Do:
  • Develop and execute integrated, multi-channel marketing plans in alignment with the firm’s growth strategy and business priorities, and marketing and communications strategy
  • Manage a team of 5+ marketing strategists aligned to solutions, technology partners, industries, markets, campaigns, and AI content development
  • Directly own marketing strategy and execution for a select portfolio of solutions alongside leading the broader team
  • Advance the team's AI-enabled marketing model, including our use of Jasper, across content development, campaign execution, market intelligence, and performance analysis, and continue to raise the bar on governance, quality standards, and adoption
  • Set the overall strategy for solution and ecosystem marketing, including the campaign and content strategy, campaign tiers, planning templates, success measures, and reporting
  • Drive a data-driven approach to campaign optimization and ROI measurement, using AI-powered analytics and performance insights to continuously improve marketing investments
  • Collaborate with practice leadership and other subject matter experts to develop and implement targeted content, campaigns, and event programs
  • Build and sustain trusted relationships across firm leadership and practices, serving as a strategic business partner who navigates competing priorities with executive presence
  • Set high quality standards for team deliverables and AI-generated content, ensuring consistency with our brand, voice, and content guidelines
  • Partner across the marketing team and firm to identify opportunities to improve processes and drive efficiencies, championing the adoption of AI and other emerging technologies to increase speed, quality, and impact
  • Stay current on marketing and industry trends that impact our business, clients, and go-to-market activities, and translate those trends into actionable recommendations
What You'll Bring:
  • Bachelor's degree in Marketing or a related field from an accredited university
  • 12+ years of experience in multi-channel B2B marketing strategy, content development, and campaign execution, including 4+ years in finance and accounting, private equity, or consulting
  • Proven success leading, developing, and growing high-performing marketing teams, with a track record of building a positive team environment where people do their best work
  • Demonstrated experience owning marketing for specific solutions, industries, or partnerships end-to-end, in addition to leading through others
  • Hands-on experience integrating AI into marketing workflows and standards, with strong judgment on where AI accelerates the work and where human oversight matters
  • Executive presence and stakeholder management skills, with the ability to build trust with senior firm leaders and external partners, translate complex subject matter for varied audiences, and navigate competing priorities
  • Strong creative and technical writing skills, with excellent written and verbal communication
For applicants located in Virginia, CrossCountry Consulting is required to include an estimate of the compensation range for this role. The following range takes into account a wide range of factors including but not limited to, skills, experience, education, licenses, certifications, business needs, and internal equity. An estimate of the current range is $190,000 - $240,000 per year + annual bonus + additional benefits.
 
#LI-BW1 #LI-Hybrid

Benefits Summary
The CrossCountry total rewards package includes comprehensive healthcare options, including medical, dental, and vision coverage; flexible spending accounts; and a 401(k) with company matching. Additionally, employees can take advantage of generous parental and maternity leave policies, technology stipends, and wellness reimbursement programs, all designed to support both professional growth and personal well-being. For detailed information about benefits at CrossCountry, please visit our dedicated benefits site: https://www.crosscountry-consulting.com/careers/benefits/.

Equal Employment Opportunity (EEO)
CrossCountry provides equal employment opportunities (EEO) to all employees and applicants for employment and believes that respect and fair treatment are critical to creating a productive and inclusive workplace. 

As an equal opportunity employer, CrossCountry is fully committed to comply with all federal, state, and local laws and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, pregnancy, genetics, sexual orientation, veteran status, gender identity or expression or any other protected characteristic. The company also complies with pay transparency and labor laws applicable to all terms and conditions of employment.
  

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.