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Marketing Strategy Associate Jobs in Connecticut

Titan Hotels Inc

General Manager

Southington, CT · On-site

... marketing strategy, profitability, revenue generation, and human resources activities. This will ... Providing timely realtime feedback to management, and hourly associates on service and operational ...

LACUNA Inc.

Entry-Level Marketing

Hartford, CT · On-site

$44K - $55K/yr

Collaborate with team members and management to refine sales strategies * Learn and implement ... Associate or Bachelor's degree in business, marketing, or related field preferred * Motivated, team ...

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Marketing Strategy Associate information

What does a Marketing Strategy Associate do?

A Marketing Strategy Associate is responsible for supporting the development and execution of marketing plans that help achieve a company's business objectives. They analyze market trends, conduct research on competitors and customer behavior, and assist in creating strategies for product launches, campaigns, or brand positioning. Their role often involves collaborating with cross-functional teams, monitoring campaign performance, and identifying opportunities for growth or improvement. They play a crucial part in ensuring that marketing initiatives align with the overall goals of the organization.

What are the key skills and qualifications needed to thrive as a Marketing Strategy Associate?

To thrive as a Marketing Strategy Associate, you need strong analytical skills, knowledge of market research, and a degree in marketing, business, or a related field. Familiarity with marketing analytics tools (such as Google Analytics), CRM platforms, and data visualization software is typically required. Excellent communication, creativity, and collaboration skills help you stand out by translating data insights into actionable strategies. These skills and qualities are vital for developing effective marketing plans that drive business growth and adapt to changing market trends.

What are some common challenges that Marketing Strategy Associates face when aligning marketing initiatives with overall business goals?

Marketing Strategy Associates often encounter challenges in ensuring that marketing campaigns and initiatives are closely aligned with broader business objectives. This requires frequent collaboration with cross-functional teams, such as sales, product, and finance, to understand shifting priorities and key performance indicators. Balancing creative marketing ideas with data-driven decision-making can also be complex, especially in fast-paced environments where quick pivots are necessary. Clear communication and adaptability are essential for overcoming these obstacles and driving effective, goal-oriented strategies.

What is the difference between Marketing Strategy Associate vs Marketing Analyst?

AspectMarketing Strategy AssociateMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; some roles may prefer certifications in marketing or analyticsBachelor's degree in Marketing, Business, Statistics, or related; often requires proficiency in data analysis tools
Work EnvironmentCollaborative teams within marketing departments, focusing on strategic planning and campaign developmentData-driven environment, analyzing market trends and campaign performance
Employer & Industry UsageUsed across marketing agencies, corporate marketing teams, and consulting firmsCommon in corporate marketing, advertising agencies, and market research firms

The Marketing Strategy Associate focuses on developing and implementing marketing strategies, working closely with creative and sales teams. In contrast, the Marketing Analyst primarily analyzes data to inform marketing decisions. Both roles require similar educational backgrounds but differ in daily tasks and focus areas, making them complementary in marketing teams.

Is a marketing strategy associate an entry-level job?

A marketing strategy associate is often considered an entry-level position, suitable for candidates with a bachelor's degree in marketing, business, or related fields. The role typically involves supporting marketing campaigns, conducting research, and analyzing data, with some positions requiring prior internship experience or familiarity with marketing tools like CRM software. Advancement usually depends on gaining experience and developing strategic skills.

Is a marketing strategy associate's job stressful?

A marketing strategy associate's job can be stressful due to tight deadlines, the need for creativity, and managing multiple projects. The role often requires strong organizational skills and the ability to adapt quickly to changing priorities, which can contribute to work-related stress.

What are the most commonly searched types of Marketing Strategy jobs in Connecticut?

The most popular types of Marketing Strategy jobs in Connecticut are:

What are popular job titles related to Marketing Strategy Associate jobs in Connecticut?

For Marketing Strategy Associate jobs in Connecticut, the most frequently searched job titles are:

What job categories do people searching Marketing Strategy Associate jobs in Connecticut look for?

The top searched job categories for Marketing Strategy Associate jobs in Connecticut are:

What cities in Connecticut are hiring for Marketing Strategy Associate jobs?

Cities in Connecticut with the most Marketing Strategy Associate job openings:

Marketing Strategy Associate jobs near you
Infographic showing various Marketing Strategy Associate job openings in Connecticut as of August 2026, with employment types broken down into 1% As Needed, 69% Full Time, 28% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution.

Associate Director of Oncology Regional Marketing

Bayer

West Haven, CT

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 9 days ago

Bayer rating

8.3

Company rating: 8.3 out of 10

Based on 70 frontline employees who took The Breakroom Quiz

24th of 86 rated pharmaceutical

Job description

At Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where 'Health for all Hunger for none' is no longer a dream, but a real possibility. We're doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining 'impossible'. There are so many reasons to join us.

If you're hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there's only one choice. Associate Director of Oncology Regional Marketing Associate Director Oncology Regional Marketing PURPOSE The primary responsibilities of this role are working as part of a focused, field-based marketing team to engage and develop Thought Leaders and execute regional meetings and programs for NUBEQA and XOFIGO to Healthcare Professionals (HCP). The ultimate goal is to help deliver on the sales number for the franchise, with NUBEQA the priority brand given its potential and lifecycle.

The role will involve travel to customer meetings, industry trade shows, advocacy events, and corporate meetings. The coverage of this role will be Boston, NYC, and the states of the Northeast. KEY TASKS AND RESPONSIBILITIES The incumbent will be responsible for 5 primary functions.

In each case act as Brand Champion to deliver brand communication strategy. 1) Key opinion leader (KOL) engagement and relationship management 2) Regional Convention leadership and execution 3) Speaker's bureau 4) Marketing initiatives and Programs 5) Field partnership KOL Engagement and Relationship Management: Establish and maintain KOL relationships for the prostate franchise in order to communicate our product communication strategy and create a supportive TL base. Of particular importance are those academic centers and key accounts which will lead to a strong focus on the North-East; Identify and recommend TLs to provide brand insight and execute peer-to-peer programs beyond their own practice; Create a deeper relationship with these customers by engaging with across different channels and activities (conferences, advisory boards, consulting, speaker's bureau, etc.); Collaborate with field teams to identify key KOLs / stakeholders to engage whilst maintaining a focus on the highest target / influential / KOLs; Up to 50% role as customer-facing time

Regional Conventions: Coordinate and execute plans for company presence at regional and input into National conferences; sponsorships, TL engagement, promotional programs etc; Support executive and senior leadership encounters at all major industry conventions (AUA, ASCO, etc.); Create content and materials and achieve internal approval to create a strong and effective presence at Congresses; Share outputs and key insights learnt from conferences with sales and brand teams to maximize utility Speakers Bureau; Lead identification and monitor utilization of TLs and execution of marketing-led speaker programs; Provide input into update of content of peer-to-peer programs; Support field with speaker assessment and selection. Marketing Initiatives: Own or contribute to various marketing projects that help drive brand strategy (e.g., field resource development, digital marketing, advisory board coordination, GPO initiatives, POA planning, etc.); Work on assigned advisory boards with Director and agency partner(s) covering objectives, attendance and content creation; Actively participate on the prostate franchise field advisory board, piloting new materials and testing effectiveness with customers. Field Partnership: Contribute to development of the regional strategic business plans as well as the marketing team's, providing key customer insight / intelligence; Partner with sales consultants, key account executives, radiation therapy specialists, oncology nurse educators, national accounts team, medical affairs, and other internal partners to remain aligned on the business strategy for the brands

WHO YOU ARE Bayer is seeking an incumbent who possesses the following: REQUIRED QUALIFICATIONS Bachelors degree; Valid driver's license and clean driving record; 5-7 years' experience in the pharma/biotech industry with at least 2 years of customer-facing; 2 years experience working within the oncology or urology therapeutic areas; Proven accomplishment in identifying and driving a strategic approach to business; Proven track record of sales, customer-facing success, and/or superior project management; Significant experience in creating, maintaining and growing relationships with key customers and stakeholders; Demonstrated ability to advance parallel initiatives in a fast-paced environment, show attention to detail, and follow through to completion; Proactive, results-oriented, hard-working, self-starter motivated by a challenging task; Demonstrated ability to work effectively cross-functionally, both within the organization and with external partners, collaborating to ensure successful project completion; Desire to take the next step in your career to build a marketing capability or advance in sales leadership; Excellent communication skills & strong organizational skills. PREFERRED QUALIFICATIONS Bachelors degree with a life science background; Marketing or other functional / leadership experience in sales training, sales management, market access, and/or other commercial areas strongly preferred; Experience and relations working with Academic institutions and key accounts a strong preference. Employees can expect to be paid a salary between $162,000.00 - $243,000.00

Additional compensation may include a bonus or commission (if relevant). Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc. This salary range is merely an estimate and may vary based on an applicant's location, market data/ranges, an applicant's skills and prior relevant experience, certain degrees and certifications, and other relevant factors.

This posting will be available for application until at least 9/9/2026. #LI-US #LI-US-AMS YOUR APPLICATION Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and want to impact our mission Health for all, Hunger for none, we encourage you to apply now.

Be part of something bigger. Be you. Be Bayer.

To all recruitment agencies: Bayer does not accept unsolicited third party resumes. Bayer is an Equal Opportunity Employer/Disabled/Veterans Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants with disabilities to request any needed accommodation(s) using the contact information below. Equal Opportunity Employer Statement: Notice for U.S

Visitors: All information on this site is subject to compliance with local rule and regulations as they may vary from time to time and across different geographies, including, without limitation, U.S. Executive Orders. Bayer is an E-Verify Employer

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About Bayer

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Bayer is a global enterprise with core competencies in the life science fields of healthcare and nutrition. We design our products and services to help people and planet thrive by supporting efforts to address the unprecedented global challenges presented by a growing and aging global population. At Bayer, we’re committed to drive sustainable development and generate a positive impact with our businesses. Through bold ideas and unprecedented insights, we’re pioneering new possibilities that advance life for all of us. That means reimagining how we care for ourselves and one another by empowering everyday health, improving approaches to patient care, and finding better ways to nourish our communities around the world.

Industry

Agriculture

Company size

10,000+ Employees

Headquarters location

Whippany, NJ, US

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