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Marketing In Tech Jobs in Raleigh, NC (NOW HIRING)

Becton, Dickinson and Company

Marketing Internship

Durham, NC · On-site +1

$14.50 - $19.25/hr

Interest in healthcare, technology, or digital marketing * Ability to simplify complex information ... Strong organizational and collaboration skills Preferred Qualifications * Experience with content ...

Siemens

Finance Business Partner, Marketing

Raleigh, NC · On-site

... of technology, community and sustainability. Our global team of innovators is always looking to ... In this role, you will help ensure marketing investments translate into scalable pipeline, revenue ...

NCSU

Lecturer - Marketing

Raleigh, NC

... in science, technology, engineering and math (STEM). Guided by NC State's land-grant mission, Poole delivers high-value, high-return business education that's accessible, practical and impactful.

Renuity

Field Marketing Team Lead

Raleigh, NC · On-site

$60K - $80K/yr

Field Marketing Team Lead - Raleigh Base pay + Commission - $60,000 - $80,000+ Our Vision: The most ... best-in-class home improvement services. We accomplish this through tech-enabled innovation ...

Renuity

Field Marketing Team Lead

Raleigh, NC · On-site

$60K - $80K/yr

Field Marketing Team Lead - Raleigh Base pay + Commission - $60,000 - $80,000+ Our Vision: The most ... best-in-class home improvement services. We accomplish this through tech-enabled innovation ...

NCSU

Lecturer, Marketing

Raleigh, NC

... Lecturer, Marketing Anticipated Hiring Range Commensurate with education and experience. Work ... We're deeply rooted in NC State's history as a university that excels at science, technology ...

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Marketing In Tech information

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$14

$29

$58

How much do marketing in tech jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for marketing in tech in Raleigh, NC is $29.14, according to ZipRecruiter salary data. Most workers in this role earn between $18.94 and $36.92 per hour, depending on experience, location, and employer.

What is the difference between Marketing In Tech vs Content Marketing Specialist?

AspectMarketing In TechContent Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; sometimes technical certificationsBachelor's in Marketing, Communications, or related; strong writing skills
Work EnvironmentTech companies, startups, software firmsMarketing agencies, tech companies, media firms
Employer & Industry UsageCommon in tech industry for product promotionUsed across industries for brand awareness and engagement
Search & Comparison IntentUnderstanding roles in tech marketingExploring content creation roles in marketing

Marketing In Tech focuses on promoting technology products and services, often requiring technical understanding. Content Marketing Specialists create engaging content to attract and retain audiences, applicable across industries. While both roles involve marketing skills, Marketing In Tech emphasizes technical product promotion, whereas Content Marketing Specialists focus on content strategy and storytelling.

What are the key skills and qualifications needed to thrive as a Marketing professional in the Tech industry, and why are they important?

To thrive as a Marketing professional in Tech, you need a solid understanding of digital marketing strategies, data analysis, and a background in marketing or related fields. Familiarity with tools such as Google Analytics, marketing automation platforms (like HubSpot or Marketo), and CRM systems is commonly required. Creative problem-solving, adaptability, and strong communication skills help professionals stand out by effectively conveying complex tech concepts to varied audiences. These skills and qualities are vital for driving brand growth and ensuring campaigns resonate in a rapidly evolving tech landscape.

What are some common challenges faced by marketing professionals in the tech industry, and how can they be addressed?

Marketing in the tech industry often involves explaining complex products or services to diverse audiences, staying ahead in a rapidly evolving landscape, and differentiating offerings in a crowded market. Professionals may encounter challenges like bridging the gap between technical teams and customers, adapting to frequent product updates, and measuring campaign effectiveness with technical buyers. To address these, it's helpful to build strong cross-functional communication skills, keep up with industry trends, and utilize data-driven marketing strategies to showcase clear value propositions.

What is marketing in tech?

Marketing in tech refers to the strategies and activities used to promote technology products or services, such as software, hardware, or digital solutions. Professionals in this field work to understand target audiences, create compelling messaging, and drive demand using digital channels, events, content, and partnerships. The fast-paced nature of the tech industry means marketers must stay up-to-date with trends, adapt quickly, and often work closely with product and sales teams. Success in tech marketing relies on strong communication skills, analytical abilities, and a deep understanding of both the product and the market.
What cities near Raleigh, NC are hiring for Marketing In Tech jobs? Cities near Raleigh, NC with the most Marketing In Tech job openings:
Marketing In Tech jobs near you
Marketing Internship

Marketing Internship

Becton, Dickinson and Company

Durham, NC • On-site, Remote

$14.50 - $19.25/hr

Full-time

Posted 10 days ago

BD rating

7.3

Company rating: 7.3 out of 10

Based on 135 frontline employees who took The Breakroom Quiz

249th of 417 rated machine equipment manufacturers

Job description

We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job Description
This position can be remote, but would prefer someone in the Durham, NC area that would be able to go in office
Key Responsibilities
  • Support development of content strategy aligned to target audiences and campaign goals
  • Assist in building a scalable content engine (editorial calendar, content pillars, reuse frameworks)
  • Build and edit content across channels (blog, email, LinkedIn, sales materials)
  • Conduct research on industry trends, customer needs, and competitor content
  • Help translate technical and clinical concepts into clear, engaging messaging
  • Support AI-enabled content initiatives and digital content workflows
  • Track and analyze content performance metrics and recommend optimizations
  • Collaborate with marketing, product, and sales teams to align content to priorities

What You Will Learn
  • End-to-end content strategy and content engine development
  • AI and digital tools in modern marketing workflows
  • Omnichannel campaign execution and performance measurement
  • Healthcare marketing in a regulated environment

Qualifications
  • Pursuing a degree in Marketing, Communications, Business, or related field
  • Strong writing, editing, and storytelling skills
  • Interest in healthcare, technology, or digital marketing
  • Ability to simplify complex information
  • Strong organizational and collaboration skills

Preferred Qualifications
  • Experience with content creation (blogs, social media, presentations)
  • MBA
  • Familiarity with marketing or analytics tools
  • Interest in AI-driven marketing and content personalization
  • Basic understanding of SEO

Why Join Us?
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you'll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
To learn more about BD visit https://bd.com/careers.
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Required Skills
Optional Skills
Primary Work Location
USA NC - Durham - Roche Drive
Additional Locations
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About BD

Sourced by ZipRecruiter

BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. We have over 65,000 employees and a presence in virtually every country around the world to address some of the most challenging global health issues.

Industry

Medical equipment and supplies manufacturing and manufacturing

Company size

10,000+ Employees

Headquarters location

Franklin Lakes, NJ, US

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