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Marketing In Publishing Jobs in Missouri (NOW HIRING)

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At American Marketing & Publishing (AMP), we help family-owned businesses stand out online so they grow and thrive. We are the largest provider of Google-hosted interior virtual tours in North ...

Bring the external agency's creator and influencer activities in-house, taking ownership of relationships and ensuring consistent execution standards. * Own the marketing publish gate by implementing ...

Have 5+ years of experience in B2B marketing, partner marketing, product marketing, or related roles within SaaS, information services, publishing, or research technology. * Deliver strong messaging ...

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Marketing Coordinator

Kansas City, MO ยท On-site

$39K - $54K/yr

Schedule and publish approved content across social media platforms using Loomly and other ... Participate in regular marketing meetings focused on priorities, project updates, content planning ...

Marketing Coordinator

Kansas City, MO ยท On-site

$41K - $57K/yr

Social Media & Digital Communications Schedule and publish approved content across social media ... Participate in regular marketing meetings focused on priorities, project updates, content planning ...

Under the direction of the Vice President of Marketing, this role assists in developing engaging ... Coordinate content calendars and assist with scheduling and publishing communications. Community ...

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Marketing In Publishing information

What is marketing in publishing?

Marketing in publishing refers to the strategies and activities used to promote books, magazines, or other published materials to target audiences. This includes market research, advertising campaigns, author events, social media promotion, and partnerships with bookstores and media outlets. The goal is to increase visibility, generate buzz, and drive sales for published works. Marketers in publishing often collaborate closely with authors, editors, and sales teams to ensure successful book launches and ongoing promotion. Their work is essential in a competitive industry where discoverability is key to a book's success.

What are the key skills and qualifications needed to thrive as a marketing professional in publishing?

To thrive as a Marketing professional in Publishing, you need expertise in market research, campaign management, and a solid understanding of the publishing industry, usually supported by a degree in marketing, communications, or a related field. Familiarity with tools like Adobe Creative Suite, CRM platforms, social media analytics, and email marketing systems is typically required. Creativity, strong communication, and the ability to collaborate across departments are standout soft skills. These competencies are vital for effectively promoting books and authors, driving sales, and navigating the evolving digital landscape of publishing.

What are some unique challenges marketing professionals face in the publishing industry, and how can they overcome them?

Marketing professionals in publishing often encounter challenges such as rapidly changing reader preferences, tight promotion timelines, and the need to support both print and digital products. To succeed, marketers must stay informed about industry trends, leverage data analytics to understand target audiences, and collaborate closely with editorial and sales teams for cohesive campaigns. Building strong relationships with authors and external partners, like bookstores and media outlets, can also amplify a book's reach and impact.

What is the difference between Marketing In Publishing vs Content Marketing Specialist?

AspectMarketing In PublishingContent Marketing Specialist
Required CredentialsBachelor's in Marketing, Communications, or related fieldBachelor's in Marketing, Communications, or related field
Work EnvironmentPublishing houses, media companies, online publishersDigital marketing agencies, corporate marketing teams, media firms
Industry UsagePrimarily in publishing and media sectorsAcross various industries including tech, retail, and media
Common Search/ComparisonYesYes

Marketing In Publishing and Content Marketing Specialist roles share similar educational backgrounds and often work within media and publishing environments. However, Marketing In Publishing focuses specifically on promoting books, magazines, and media content, while Content Marketing Specialists develop broader digital content strategies across multiple industries. Both roles require strong communication skills and marketing knowledge, but their target audiences and content types differ.

Can you work in publishing with a marketing degree?

A marketing degree can qualify you for various roles in publishing, such as marketing coordinator, brand manager, or promotional specialist. These positions often require skills in communication, digital marketing tools, and understanding target audiences, making a marketing background valuable in the publishing industry.

How to work as a marketing in publishing?

To work in marketing in publishing, professionals typically develop skills in content promotion, digital marketing, and audience analysis, often using tools like social media platforms and analytics software. A background in marketing, communications, or related fields, along with strong writing and communication skills, is essential. Gaining experience through internships or entry-level roles can help build industry-specific knowledge and networks.

What cities in Missouri are hiring for Marketing In Publishing jobs?

Cities in Missouri with the most Marketing In Publishing job openings:

Infographic showing various Marketing In Publishing job openings in Missouri as of August 2026, with employment types broken down into 90% Full Time, 8% Part Time, and 2% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution.

PracticeLink | Digital Marketing Specialist

PracticeLink/MountainPlex

Saint Louis, MO โ€ข On-site

Full-time

Medical, Dental, Vision, Retirement

Re-posted 6 days ago


Job description

Are you humble, hungry, and smart? At PracticeLink.com, regardless of role or position, these are the personal traits we look for in a potential new colleague and teammate.


Our culture is built on collaboration, commitment, and care; our values are based upon trust, respect, and mutual accountability; and our mission is to create, enhance and deliver value to those we serve.


PracticeLink has been acknowledged three times as an Inc. 5000 company and recognized two times as one of the 100 Best Places to Work in Healthcare by Modern Healthcare Magazine. PracticeLink Magazine has been recognized by the American Society of Healthcare Publishing Executives and received multiple awards for both content and design each year for the last 5 continuous years.


We are seeking a Digital Marketing Specialist to be a part of our growing team responsible for promoting PracticeLink and healthcare organizations to medical students, residents, fellows, physicians and healthcare providers during the job search process. This position reports directly to the Director of Marketing, and is based in St. Louis.


This candidate supports the Director of Marketing in developing, impementing, and managing effective digital marketing campaigns that drive candidate engagement and employer visibility within the physician and advanced practice provider recruitment space. The ideal candidate will focus on heavily on audience targeting, campaign optimization, and geotargeting/geofencing strategies to reach physicians and healthcare professionals in key markets.


Desired Skills & Experience


Bachelor's degree in marketing, business, communications, or a related field is required, and certifications in digital marketing (e.g., Google Ads, Facebook Blueprint)


3+ years of proven experience as a digital marketing strategist in a two-sided market (B2B and B2C) and/or with a focus on healthcare or physician recruitment.


In-depth knowledge of digital marketing channels, tools, and techniques, such as MAP and CRM tools within the healthcare/recruitment industry, specifically Hubspot, Salesforce, Segment, Google Tag Manager, Google Analytics, Amplitude, and SendGrid.


Strong analytical skills with the ability to interpret data and derive actionable insights.


Excellent communication, interpersonal and creative-thinking skills with a proven track record of developing innovative and engaging campaigns with the healthcare sector.


PracticeLink offers team members excellent growth and development opportunities, 401(k) with employer match, and health benefits including options for 100% premium-covered medical, dental and vision coverage. This position is salaried and exempt.


Please respond to Megan Harvey, VP of Human Resources & Staff Development, practicelink.bamboohr.com/jobs, 415 2nd Avenue, Hinton, WV 25951.


PracticeLink is an Equal Opportunity Employer. Minorities and Women are encouraged to apply.