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Marketing Data Analyst Jobs in Boca Raton, FL (NOW HIRING)

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share ... This includes driving data governance and consistency across systems, enabling effective audience ...

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share ... This includes driving data governance and consistency across systems, enabling effective audience ...

Query, analyze, and interpret data from various sources (e.g., ERP, CRM, marketing platforms) using expert-level SQL to identify critical trends, patterns, and anomalies. * Collaborate closely with ...

... analytical, strategic, and leadership skills * Excellent communication and execution abilities Why DemandFactor * High-impact leadership role * Full ownership and autonomy to shape marketing * Data ...

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Marketing Data Analyst information

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How much do marketing data analyst jobs pay per hour?

As of Aug 12, 2026, the average hourly pay for marketing data analyst in Boca Raton, FL is $41.48, according to ZipRecruiter salary data. Most workers in this role earn between $32.16 and $50.05 per hour, depending on experience, location, and employer.

How does a marketing data analyst typically collaborate with other departments within a company?

A Marketing Data Analyst regularly works with cross-functional teams, such as marketing, sales, product management, and IT. They collaborate to gather data requirements, interpret results, and translate analytical findings into actionable strategies. This collaborative environment helps ensure that marketing campaigns are data-driven and aligned with broader business objectives. Strong communication skills are essential, as analysts often present complex insights to non-technical stakeholders.

What is the difference between Marketing Data Analyst vs Data Scientist?

AspectMarketing Data AnalystData Scientist
Required CredentialsBachelor's in Marketing, Business, or Data Analysis; certifications like Google Data AnalyticsBachelor's or higher in Computer Science, Statistics, or related; advanced certifications often preferred
Work EnvironmentMarketing teams, advertising agencies, retail, e-commerceTech companies, finance, healthcare, research institutions
Employer & Industry UsageMarketing departments, advertising firms, retail companies

While both roles analyze data to inform decisions, Marketing Data Analysts focus on marketing metrics and consumer insights, whereas Data Scientists develop complex models and algorithms across various domains. The roles share similar educational backgrounds and tools but differ in scope and application.

How much does a marketing data analyst make in the US?

The average salary for a marketing data analyst in the US is around $65,000 to $85,000 per year, depending on experience, location, and industry. Entry-level roles typically start lower, while experienced analysts with skills in data visualization and tools like SQL or Tableau can earn higher salaries.

What is a marketing data analyst?

Marketing Data Analysts are professionals who collect, analyze, and interpret data related to marketing campaigns and customer behavior. They use tools such as Excel, SQL, and statistical software to uncover trends, measure campaign effectiveness, and provide actionable insights that help businesses make informed marketing decisions. Their work supports strategy development, optimizes marketing spend, and helps organizations better understand their target audience. Marketing Data Analysts typically collaborate with marketing teams, management, and other stakeholders to translate complex data into clear, impactful recommendations.

What are the key skills and qualifications needed to thrive as a marketing data analyst?

To thrive as a Marketing Data Analyst, you need strong analytical skills, proficiency in statistics, and a background in marketing, business, or a related field. Familiarity with data visualization tools (such as Tableau or Power BI), statistical software (like R or Python), and experience with CRM and marketing analytics platforms are typically required. Attention to detail, problem-solving, and clear communication are essential soft skills for translating complex data into actionable marketing insights. These abilities ensure accurate data interpretation, effective strategy development, and clear communication of insights that drive marketing success.
More about Marketing Data Analyst jobs
What are popular job titles related to Marketing Data Analyst jobs in Boca Raton, FL? For Marketing Data Analyst jobs in Boca Raton, FL, the most frequently searched job titles are:
What job categories do people searching Marketing Data Analyst jobs in Boca Raton, FL look for? The top searched job categories for Marketing Data Analyst jobs in Boca Raton, FL are:
What cities near Boca Raton, FL are hiring for Marketing Data Analyst jobs? Cities near Boca Raton, FL with the most Marketing Data Analyst job openings:
Infographic showing various Marketing Data Analyst job openings in Boca Raton, FL as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 15% Part Time, and 3% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $86,272 per year, or $41.5 per hour.

Marketing Data Analyst- Hybrid - Boca Raton FL

Lamark Media

Boca Raton, FL โ€ข On-site

$70K - $95K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago


Job description

Lamark Media Group has been a performance marketing engine for nearly two decades. We are vertically integrated in a way no one else is: proprietary technology, an owned supply chain, and our own demand to back it up, driving improved outcomes for brands, agencies, channel partners, and platforms alike.
Brands partner with us to grow: performance media across paid search, paid social, programmatic, and CTV, surrounded by the strategy, creative, SEO, data science, and web development that make it perform, all driving real business results through ecommerce, lead generation, and drive-to-retail solutions. Agencies and media companies partner with us to do more: we extend their offering with white-labelled capabilities they don't have in-house and/or optimize their programmatic ad tech and supply chain so they can deliver more for their own clients. Today that takes the form of three synergistic business units operating as one company:
    • Lamark, our brand-direct performance agency;
    • LM Direct, our channel partner business powering marketing services, programmatic buying, and supply solutions for agencies and media companies; and
    • Oxiem, our owned SSP, brings demand and supply under a single roof.

What sets us apart is a flywheel we own end to end: more unique demand feeds our proprietary supply, and deeper supply relationships sharpen demand performance. It's all powered by Lamark Intelligence, our AI performance operating system. We approach every partner's marketing investment like a portfolio: measured, reallocated, and optimized until it wins. We deliver outcomes, and we're accountable to them. Everything we do comes back to a single promise: Unlocking Potentialยฎ for our clients, our partners, and the people who build their careers here.
Marketing Data Analyst
We are seeking an experienced Marketing Data Analyst to join our dynamic team at Lamark Media. As a Marketing Data Analyst, you will play a pivotal role in analyzing and interpreting data to provide actionable insights and strategic recommendations. You will support the BI and Reporting team with project management, media platform review, and data validation, working closely with media and client teams to understand client reporting requirements. Additionally, you will have a strong interest and experience in translating data analysis into compelling data visualizations, partnering with development and visualization teams to deliver reporting. The ideal candidate will have a strong background in digital marketing analytics, possess exceptional analytical skills, and be proficient in modern analytics tools, technologies, and languages such as Tableau, cloud-based data warehouses, Python and SQL.
KEY RESPONSIBILITIES
  • Support the BI and Reporting team with project management across reporting initiatives, media platform review, and data validation.
  • Help manage relationships with external vendors for ETL, data aggregation, and API connectors.
  • Work closely with media specialists and client services teams to understand client reporting requirements and translate them into actionable deliverables.
  • Collaborate with development and visualization teams to deliver reporting solutions, dashboards, and visualizations that effectively communicate insights to stakeholders.
  • Support the media buying team, programmatic SSP, and DSP by providing data-driven insights and recommendations for campaign optimization and targeting strategies.
  • Contribute to the development of analytics products that generate revenue for the company, leveraging your expertise in data visualization to enhance the user experience and value of these products.
  • Perform data analysis and exploration to uncover patterns, trends, and insights within large datasets related to digital marketing campaigns.
  • Support statistical analysis and reporting on campaign performance, using regression and forecasting methods where applicable, to help inform data-driven recommendations

REQUIRED EXPERIENCE
  • Bachelor's degree in a relevant field such as Business Intelligence, Data Analytics, Statistics, Mathematics, or Computer Science.
  • 3+ years of experience in digital marketing analytics, with a proven track record of success.
  • Experience working with media buying teams and programmatic platforms (SSP, DSP)
  • Experience with project management, media platform review, and data validation processes.
  • Knowledge of statistical analysis techniques, regression analysis, and forecasting.
  • Experience in translating complex data into compelling data visualizations using Tableau.
  • Experience with cloud data warehouses (e.g., Snowflake, Google BigQuery, AWS Redshift) with good knowledge of relational databases.
  • Proficiency in analytics languages such as Python and SQL and comfort with legacy systems.
  • Familiarity with data visualization best practices and principles, with a keen eye for design aesthetics and effective data communication.
  • Ability to indentify and derive actionable insights from complex datasets and effectively convey that information to both technical and non-technical stakeholders.
  • Desire to work in a fast-paced environment with multiple projects and tight deadlines.

What We Offer:
  • Competitive industry salaries.
  • Health, dental, and vision insurance.
  • Paid time off and holidays.
  • Opportunities for professional development and career growth.
  • Culture: A fast-paced, professional, and mission-driven work environment.
  • A creative and collaborative work environment where your ideas and contributions are valued.
  • Additional benefits include
    • Company paid Basic Life and Accident Insurance Plans
    • Supplemental Policy Plans
    • Employee Assistance Program
    • Employee Discounts Program
    • Paid Parental Leave
    • Health Care Flexible Spending Account (FSA)
    • Dependent Care FSA
    • 401k Company Match
    • Access to Virtual Health Services
    • This role is hybrid in the Boca Raton office 3 days a week

At Lamark Media, we're looking for people with passion, grit, and high integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out; especially if your career has taken some extraordinary twists and turns. At Lamark Media, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions.
PLEASE NOTE: As a company, we take hiring very seriously. Interviewing with Lamark Media may include phone/video interviews, written projects, and/or on-site interviews. Although we are unable to follow-up with every applicant, we do our best to run a thorough process for candidates with whom we identify a potential fit.
Lamark Media is an equal employment opportunity employer. Candidates are selected based on qualifications and defined requirements of the job, not on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin or any other protected status. Further, Lamark Media encourages United States' Veterans and persons with disabilities to apply for positions for which they are qualified.
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.