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Marketing Campaign Program Manager Jobs in Arizona

RXinsider LTD.

Marketing Associate

Chandler, AZ · On-site

$60 - $80/hr

Maintain and manage social media and content calendars to ensure timely campaign execution. * Develop social media posts, graphics, videos, reels, product content, and other digital marketing assets.

Audien Hearing

Brand Marketing Manager

Scottsdale, AZ · On-site +1

Qualifications * 4-6+ years of experience in brand marketing, campaign management, or strategic communications in a consumer product environment; wellness/health experience a plus. * Strong portfolio ...

Credit Union West

Marketing Specialist III

Glendale, AZ · On-site

$60 - $80/hr

... Manager in developing marketing collateral, promotions and programs based on the needs of ... Analyze campaign effectiveness and provide optimization recommendations. Evaluates marketing ...

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Marketing Campaign Program Manager information

What does a marketing campaign program manager do?

A Marketing Campaign Program Manager is responsible for planning, executing, and overseeing marketing campaigns from start to finish. They coordinate with various teams, manage budgets and timelines, and analyze campaign performance to ensure objectives are met. Their role often involves strategic planning, creative problem-solving, and effective communication to drive brand awareness and generate leads. By monitoring metrics and adjusting tactics, they help maximize the effectiveness of marketing efforts.

What are the key skills and qualifications needed to thrive as a marketing campaign program manager?

To thrive as a Marketing Campaign Program Manager, you need expertise in project management, campaign strategy, and analytics, often backed by a bachelor’s degree in marketing or a related field. Familiarity with marketing automation platforms (such as HubSpot or Marketo), CRM systems, and analytics tools like Google Analytics is highly valued. Strong communication, organizational skills, and the ability to lead cross-functional teams set standout candidates apart. These skills ensure successful planning, execution, and optimization of campaigns that drive business growth and ROI.

How does a marketing campaign program manager typically collaborate with cross-functional teams during a campaign launch?

A Marketing Campaign Program Manager works closely with various teams such as creative, digital, sales, and product management to ensure campaign objectives are met. They coordinate timelines, clarify project requirements, and facilitate regular check-ins to keep everyone aligned. Effective communication and organization are key, as the role often requires balancing multiple priorities and ensuring that deliverables from different departments come together seamlessly. This collaborative approach helps drive successful campaign execution and fosters a team-oriented work environment.

What is the difference between Marketing Campaign Program Manager vs Marketing Campaign Coordinator?

AspectMarketing Campaign Program ManagerMarketing Campaign Coordinator
ResponsibilitiesOversees multiple campaigns, manages teams, develops strategiesExecutes campaign tasks, coordinates activities, supports managers
Required SkillsProject management, strategic planning, leadershipCommunication, organization, basic marketing knowledge
CertificationsProject Management Professional (PMP), marketing certificationsMarketing certifications, digital marketing courses
Work EnvironmentOffice-based, cross-functional teams, strategic planningOffice or remote, supporting campaign execution

The Marketing Campaign Program Manager focuses on strategic oversight and leadership of multiple campaigns, while the Marketing Campaign Coordinator handles the day-to-day execution and coordination tasks. Both roles require marketing knowledge, but the Program Manager typically has more experience and certifications, working in strategic environments.

What cities in Arizona are hiring for Marketing Campaign Program Manager jobs?

Cities in Arizona with the most Marketing Campaign Program Manager job openings:

Infographic showing various Marketing Campaign Program Manager job openings in Arizona as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, and 4% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution.

Campaign Manager

Scottsdale, AZ • On-site

Service Corporation International
See more jobs at Service Corporation Internationalexternal

Full-time

Re-posted 2 days ago

Key responsibilities

  • Develops and manages campaign programs throughout their lifecycle to increase market share, lead generation, and sales.

  • Assesses market demographics and industry constraints to propose, develop, and present campaign proposals to management for approval.

  • Collaborates with internal and external resources to implement campaigns on time and within budget, and develops reports on campaign performance and KPIs.

Service Corporation International rating

6.4

Company rating: 6.4 out of 10

Based on 97 frontline employees who took The Breakroom Quiz

5th of 9 rated funeral services

Job description

Our associates celebrate lives. We celebrate our associates.

Develops Campaign Programs to increase market share and conversion rates that ultimately increase lead generations, sales, and profitable revenue growth. Assesses market and recommends Campaigns. Develops and project manages approved Campaigns throughout life cycle. Develops, tracks, trends, and reports on Key Performance Indicators (KPI) to assess Campaign effectiveness.

JOB RESPONSIBILITIES

Develop Campaign Programs

  • Assess the market demographic and industry constraints to propose appropriate Campaigns that will increase market share and profitable revenue growth. Develop proposals including target audience, budget, implementation timeline, program duration, KPIs, and internal or vendor resources. Leverage internal Marketing resources as appropriate. Ensures campaigns adhere to Branding standards and regulatory compliance.
  • Present proposals to local, sales, and market management for review, input, and approval. Revise proposal as appropriate to obtain approval.

Implement Campaigns

  • Collaborates with internal and external resources to implement Campaigns on time and within budget. Obtain permits, insurance, products, literature, marketing materials, or similar to support campaigns. Order and schedule delivery of marketing materials, products, or resources to ensure availability.
  • Develops power point and presents Campaign to internal sales associates and management teams to ensure target audience, KPIs, and sales team expectations.
  • Timely, forwards campaign leads to sales management for further qualification and assessment.

Administration

  • Maintain and publish KPIs on ongoing Campaigns
  • Develop and maintain a Campaign Playbook including Project Plan, KPIs, and lessons learned
  • May observe sales team in order to identify areas to improve campaign execution
  • Additional responsibilities as requested or assigned

Requirements

Education & Licenses:

  • Bachelor's degree in Marketing, Communications, Funeral Sciences, or related discipline

Experience & Knowledge:

  • At least six (6) years' marketing or sales experience with progressively increasing responsibilities.
  • At least two (2) years' marketing or campaign experience with a demonstrable record of achieving KPIs. Campaign experience may include direct mail, branding, grass roots events, seminars, affinity relationships, or similar.

Skills & Abilities:

  • Computer literate and proficient with MS Office, Word, Excel, and Power Point
  • Understanding of market penetration, market demographics, campaign KPI analytics, and industry acumen

Work Conditions

When considering the work environment associated with this job, the following factors may apply:

  • Environment - Work is both indoors and outdoors regardless of seasonal weather; professional attire required when in contact with families
  • Postures - Frequent continuous period of time sitting or standing up to 6 hours per day; frequently climbing stairs to access buildings
  • Physical Demands - Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usage
  • Hours - May work beyond standard hours or schedule as business needs arise
  • Travel - limited amount of local and/or multiple location travel required
Postal Code: 85257Category (Portal Searching): SalesJob Location: US-AZ - Scottsdale

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