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Marketing Business Development Assistant Jobs in Michigan

Position Summary The Manager of Business Development oversees the provision of Sales, Marketing, and Customer Service activities within the Business Development Department. The Manager of Business ...

Position Summary The Manager of Business Development oversees the provision of Sales, Marketing, and Customer Service activities within the Business Development Department. The Manager of Business ...

Duties include comparing current sales numbers to desired quotas, delegating sales and marketing ... Requirements A successful business development manager candidate will have various skills and ...

Business Development Representative - PeakLogix PeakLogix is seeking a full-time Business ... Generate and develop new leads through outbound calls, emails, LinkedIn, marketing follow-up, ...

Business Development Representative - PeakLogix PeakLogix is seeking a full-time Business ... Generate and develop new leads through outbound calls, emails, LinkedIn, marketing follow-up, ...

Business Development Representative - PeakLogix PeakLogix is seeking a full-time Business ... Generate and develop new leads through outbound calls, emails, LinkedIn, marketing follow-up, ...

Business Development Representative - PeakLogix PeakLogix is seeking a full-time Business ... Generate and develop new leads through outbound calls, emails, LinkedIn, marketing follow-up, ...

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Showing results 1-20

Marketing Business Development Assistant information

See Michigan salary details

$17.7K

$43.5K

$78.6K

How much do marketing business development assistant jobs pay per year?

As of Sep 1, 2026, the average yearly pay for marketing business development assistant in Michigan is $43,529.00, according to ZipRecruiter salary data. Most workers in this role earn between $34,100.00 and $46,300.00 per year, depending on experience, location, and employer.

What does a marketing business development assistant do?

A Marketing Business Development Assistant supports the marketing and business development teams by conducting market research, identifying potential clients, assisting with the preparation of marketing materials, and coordinating outreach efforts. They help organize events, manage customer databases, and track the effectiveness of marketing campaigns. This role is essential for generating leads, supporting client acquisition, and contributing to the overall growth strategy of the company.

How does a marketing business development assistant typically support collaboration between marketing and sales teams?

A Marketing Business Development Assistant plays a crucial role in bridging communication between marketing and sales teams by coordinating lead generation initiatives, sharing market research, and ensuring that messaging and campaign strategies align with sales goals. They often facilitate meetings, track shared KPIs, and help prepare materials that both teams use to engage prospects effectively. This collaborative approach not only streamlines workflows but also helps both teams stay informed about each other's objectives and challenges, ultimately driving better business outcomes.

What are the key skills and qualifications needed to thrive as a marketing business development assistant, and why are they important?

To thrive as a Marketing Business Development Assistant, you need a strong foundation in marketing principles, research, and analytics, typically supported by a relevant degree or equivalent experience. Familiarity with CRM software, marketing automation tools, and platforms like Google Analytics is highly beneficial. Excellent organizational skills, effective communication, and a proactive attitude help you build relationships and manage multiple projects efficiently. These skills are crucial for supporting business growth, identifying opportunities, and ensuring successful marketing initiatives.

What is the difference between Marketing Business Development Assistant vs Marketing Coordinator?

AspectMarketing Business Development AssistantMarketing Coordinator
Primary FocusSupporting business growth and client acquisitionManaging marketing campaigns and content
Required SkillsSales support, communication, researchContent creation, campaign management, analytics
Work EnvironmentSales teams, client meetings, business developmentMarketing departments, advertising projects
Common CertificationsNone specific, often related to marketing or salesMarketing certifications (e.g., HubSpot, Google Analytics)

While both roles support marketing efforts, the Marketing Business Development Assistant primarily focuses on supporting business growth and client relationships, whereas the Marketing Coordinator manages marketing campaigns and content. The roles often overlap but differ in their core responsibilities and daily tasks.

What are the most commonly searched types of Marketing Business Development jobs in Michigan?

The most popular types of Marketing Business Development jobs in Michigan are:

What cities in Michigan are hiring for Marketing Business Development Assistant jobs?

Cities in Michigan with the most Marketing Business Development Assistant job openings:

Business Development Manager

The Wieland Corporation

Lansing, MI

Full-time

Medical, Retirement

Posted 13 days ago


Job description

Wieland Corporation is a construction company built on a foundation of excellence, safety, and integrity, with an unwavering focus on safety and the environment.

Business Development Manager

Weiland’s Business Development Managers are relationship-oriented professionals who identify and build new client partnerships while maintaining existing ones, and boost Weiland’s presence in key markets. They should be focused and driven to find projects within Weiland’s core market sectors and geographic regions.

Additional responsibilities include performing market research and competitor analysis to spot emerging trends and sector growth opportunities, cultivating and maintaining a robust network of architects, engineers, and developers to stay ahead of upcoming projects, and maintaining consistent contact with current trade partners while building relationships with new ones in existing and emerging areas of work.

 

Experience, Skills and Abilities for the Business Development Manager Position

  • 3 years of experience in marketing, business, or similar role.
  • Construction experience preferred.
  • Manage opportunity pipeline of 12-20 projects at a given time.
  • Close 2-3 sales per year with preferred volume of $10-25M.
  • Attend networking and community events to facilitate good community relations.
  • Proactively identify and qualify leads through networking, cold-calling, and attendance at industry events.
  • Assist and support the Operations and Marketing teams in identifying and securing trade partner interest for project proposals.

 

Compensation, Benefits and Structure for the Business Development Manager Position

Rewards for this position include a competitive base salary based on experience, skills, and abilities, along with Wieland's excellent total compensation package. This includes competitive health benefits (Standard Plan and an HDHP with HSA,) a 401(k) plan with a 25% company match, and access to cutting-edge technology designed to improve the efficiency and safety of Wieland’s employees and construction sites.

This is an in-office position supporting Wieland’s Michigan and Louisiana project portfolio, with travel to project sites as needed.

The Recruitment Process for the Business Development Manager Position

The recruitment process includes a mixture of phone calls and in-person interviews, candidate assessments, a job shadow, and a pre-employment background check and drug test. The process is designed to make sure that candidates are aligned with Wieland’s long-term goals and that candidates have shared core values.

Wieland Corporation is an Equal Opportunity/Affirmative Action Employer!