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Marketing Analytics Intern Jobs in Springfield, VA

Axle Informatics LLC

Marketing Intern

Rockville, MD · On-site

$15.25 - $20.50/hr

Our ideal intern will be working closely with our marketing department to increase Axle's overall ... Assess opportunities to analyze current client data for insights * Helping with administrative ...

Axle Informatics LLC

Marketing Intern

Rockville, MD

$15.25 - $20.50/hr

Our ideal intern will be working closely with our marketing department to increase Axle's overall ... Assess opportunities to analyze current client data for insights * Helping with administrative ...

KME Digital

Digital Marketing Intern

Alexandria, VA · On-site

Our Digital Marketing Intern allows students to obtain a number of Google Certifications and ... Qualifications * Excellent analytical and quantitative skills, a passion for metrics and ...

NP On Call MD

Marketing Intern

Waldorf, MD · On-site

$15 - $17/hr

Position Summary The Marketing Intern supports the execution of NPOC's marketing, content, and ... Monitor and update local citations and directory listings Analytics & Reporting (10%) * Pull weekly ...

NP On Call MD

Marketing Intern

Waldorf, MD · On-site

$15 - $17/hr

Position Summary The Marketing Intern supports the execution of NPOC's marketing, content, and ... Monitor and update local citations and directory listings Analytics & Reporting (10%) * Pull weekly ...

Kratos Defense

Marketing Intern

Herndon, VA · Hybrid

$15.50 - $20.50/hr

Kratos Space Training and Cyber Division is looking for a paid, FALL 2026 Intern for its Marketing ... Must have strong analytical and problem-solving skills. * Knowledge of Web-based technology and ...

ihs

Digital Marketing Intern (Remote)

Arlington, VA · Remote

$20/hr

Job Summary The Digital Marketing Intern supports the Communications and Marketing team in ... Analytics & Reporting Support * Collects and compiles performance metrics for organic and paid ...

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How much do marketing analytics intern jobs pay per hour?

As of Aug 23, 2026, the average hourly pay for marketing analytics intern in Springfield, VA is $17.84, according to ZipRecruiter salary data. Most workers in this role earn between $15.05 and $20.10 per hour, depending on experience, location, and employer.

What does a marketing analytics intern do?

A Marketing Analytics Intern assists in collecting, analyzing, and interpreting marketing data to help improve campaigns and business decisions. They work with metrics from digital platforms, customer insights, and sales performance to identify trends and opportunities. Interns often use tools like Google Analytics, Excel, and SQL to generate reports and visualizations. They may also collaborate with marketing teams to optimize strategies based on data-driven insights. This role provides hands-on experience in marketing analytics and helps develop analytical and problem-solving skills.

What types of projects and responsibilities can a marketing analytics intern expect during their internship?

As a Marketing Analytics Intern, you can expect to work on projects involving the collection, analysis, and visualization of marketing data to support campaign strategy and performance measurement. Typical daily tasks may include preparing reports, cleaning and organizing large datasets, tracking key marketing metrics, and assisting in the preparation of presentations for internal stakeholders. Interns often collaborate with marketing teams, data analysts, and sometimes product managers to help translate complex data findings into actionable recommendations. This immersive, hands-on experience provides valuable exposure to digital marketing tools and methods, setting a solid foundation for a future career in marketing or data analysis.

What are the key skills and qualifications needed to thrive as a marketing analytics intern?

To thrive as a Marketing Analytics Intern, you need a strong understanding of marketing principles, statistical analysis, and data interpretation, often supported by coursework in business, marketing, or analytics. Proficiency in tools like Microsoft Excel, Google Analytics, and data visualization platforms such as Tableau or Power BI is typically required, with familiarity in SQL or Python being a plus. Detail-oriented thinking, strong communication abilities, and a proactive approach to problem-solving are valued soft skills in this position. These competencies are essential for accurately analyzing marketing data, presenting actionable insights, and contributing effectively to team projects.

What are the most commonly searched types of Marketing Analytics jobs in Springfield, VA?

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Data Science and Advanced Analytics Intern

AARP

Washington, DC • On-site

$28/hr

Internship

Re-posted 20 days ago

AARP rating

7.9

Company rating: 7.9 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

144th of 781 rated non-profit organizations

Job description

Overview
AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence, AARP strengthens communities and advocates for what matters most to the more than 100 million Americans 50-plus and their families: health and financial security, and personal fulfillment. AARP also works for individuals in the marketplace by sparking new solutions and allowing carefully chosen, high-quality products and services to carry the AARP name. As a trusted source for news and information, AARP produces the nation's largest-circulation publications, AARP The Magazine and the AARP Bulletin.
Data & Analytics leverages business intelligence gained through advanced data analytics in order to maximize AARP's marketing and communications results. This includes using data science, data engineering, predictive modeling, and market analytics to guide data driven decision making.
The AARP Data Science & Advanced Analytics team is seeking a curious and creative intern to support ongoing enhancements to Data Science-owned AI/ML and agentic personalization capabilities across our digital channels. This paid internship, anticipated to begin in Fall 2026 with the potential to extend into additional semesters, sits within the Data Science function and focuses on AI-driven personalization, content intelligence, audience engagement analysis, and emerging agentic decisioning initiatives. The intern will help evaluate engagement signals, content effectiveness, and qualitative feedback to support the evolution of AI/ML-powered personalization systems and optimization frameworks. This internship offers hands-on exposure to how analytics, content strategy, audience engagement, and AI work together to improve personalized digital experiences, while supporting Data Science-led AI and agentic personalization initiatives focused on content intelligence, engagement optimization, and AI-assisted decisioning. Ideal candidates will have an interest in media, marketing analytics, audience strategy, communications, digital content, consumer behavior, personalization, and emerging AI technologies, combined with strong analytical thinking, intellectual curiosity, and the ability to connect insights to business outcomes.
Responsibilities
  • Support ongoing improvements to Data Science-owned AI/ML and agentic personalization capabilities
  • Review personalized content recommendations and engagement trends
  • Evaluate content relevance, freshness, tone, and audience alignment
  • Analyze web, app, and email engagement patterns and analytics
  • Support experimentation and optimization initiatives
  • Provide structured qualitative feedback to support AI-assisted decisioning
  • Assist with summaries, presentations, analytics reviews, and insight documentation

Qualifications
  • Currently pursuing an undergraduate or graduate degree in Media & Marketing Analytics, Audience Strategy, Digital Media, Integrated Marketing Communications, Business Analytics, Consumer Strategy, Marketing, Communications, or a related field
  • Strong interest in digital experiences, consumer engagement, personalization, and emerging AI technologies
  • Ability to think analytically, synthesize insights, and communicate findings clearly to both technical and non-technical audiences

Additional
  • Exposure to digital publishing, content marketing, audience development, or marketing analytics
  • Familiarity with audience engagement metrics, reporting, dashboards, or performance measurement
  • Interest in personalization, AI/ML, experimentation, recommendation systems, or emerging agentic AI applications
  • Experience creating presentations, reports, content analyses, or research summaries
  • Comfort working with both quantitative and qualitative information to identify patterns, opportunities, and insights
  • Curiosity about how data, content, and technology can work together to improve customer experiences and business outcomes

AARP will not sponsor an employment visa for this position.
Additional Requirements
  • Regular and reliable job attendance
  • Effective verbal and written communication skills
  • Exhibit respect and understanding of others to maintain professional relationships
  • Independent judgement in evaluation options to make sound decisions
  • In office/open office environment with the ability to work effectively surrounded by moderate noise

Hybrid Work Environment
AARP observes Mondays and Fridays as remote workdays, except for essential functions. Remote work can only be done within the United States and its territories.
Compensation and Benefits
The hourly range is $18.40 for undergraduates, $21 for graduate students, and $28 for Ph.D. candidates. Internships are non-exempt positions and are not eligible for employee benefits.
Equal Employment Opportunity
AARP is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. AARP does not discriminate on the basis of race, ethnicity, religion, sex, color, national origin, age, sexual orientation, gender identity or expression, mental or physical disability, genetic information, veteran status, or on any other basis prohibited by applicable law.

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