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Market Research Focus Group Jobs (NOW HIRING)

RaceTrac

Senior Market Research Analyst

Atlanta, GA

The Market Research Senior Analyst is responsible for supporting RaceTrac's growth strategies by ... Experience moderating focus groups and in-depth interviews with consumers is a plus. * Experience ...

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How much do market research focus group jobs pay per hour?

As of Aug 9, 2026, the average hourly pay for market research focus group in the United States is $16.83, according to ZipRecruiter salary data. Most workers in this role earn between $15.62 and $18.03 per hour, depending on experience, location, and employer.

What are typical responsibilities for someone working in market research focus groups?

Professionals in Market Research Focus Groups are typically responsible for recruiting participants, planning and guiding group discussions, and ensuring the session stays on topic. They often prepare discussion guides, manage logistics, and may record or take detailed notes during sessions. Afterward, they analyze collected feedback, identify key trends or themes, and compile insightful reports for clients or stakeholders. This role involves collaborating closely with project managers, analysts, and sometimes clients to align the research objectives and deliver actionable results.

What are the key skills and qualifications needed to thrive in the market research focus group position, and why are they important?

To thrive as a Market Research Focus Group Moderator or Specialist, you need strong analytical skills, attention to detail, and an understanding of qualitative research methods and consumer behavior. Familiarity with data analysis software, survey tools, and platforms like Zoom or FocusVision is commonly expected, and relevant certifications in market research can be advantageous. Excellent interpersonal communication, active listening, and facilitation skills help foster open discussions and gather meaningful insights from participants. These skills are crucial for accurately capturing diverse consumer perspectives and translating qualitative feedback into actionable business recommendations.

What is a market research focus group?

A Market Research Focus Group job involves participating in discussions or interviews to provide opinions on products, services, or concepts. Companies use these insights to improve their offerings before launching them to the public. Participants are typically selected based on specific demographics and are compensated for their time and feedback. The role requires honest opinions and active engagement in discussions.

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What cities are hiring for Market Research Focus Group jobs? Cities with the most Market Research Focus Group job openings:
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Market Research Focus Group jobs near you
Infographic showing various Market Research Focus Group job openings in the United States as of July 2026, with employment types broken down into 75% Full Time, 21% Part Time, and 4% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $34,999 per year, or $16.8 per hour.

Market Research Recruiter / Analyst

SYLVER CONSULTING LLC

Evanston, IL • On-site

$37K - $42K/yr

Full-time

Medical, Retirement, PTO

Posted 4 days ago

Job description

Location: Evanston, IL (Hybrid – 1 day/month in-office)
Compensation: $37,000 – $42,000 base salary + performance-based bonus
Benefits: 401(k) with employer match, Healthcare stipend, 15 PTO days
Start Date: Immediate
About the Role
We are seeking a dynamic, analytical, and highly organized Market Research Recruiter/Analyst to manage our end-to-end participant recruitment across B2B and B2C studies—including online focus groups, 1-on-1 interviews, and quantitative surveys.
In this role, you won’t just match bullet points on a screener—you will act as an investigator. You’ll decode complex organizational structures to find real B2B decision-makers, analyze why participants do or don’t qualify, manage field timelines, and maintain our participant database.
This is an entry-level role with growth potential in market research, user experience, and customer insights. If you love connecting with people, possess sharp investigative instincts, and thrive in an entrepreneurial environment, we want to hear from you!
Key Responsibilities
1. Strategic Recruitment & Qualification
  • Sourcing & Job title decoding: Source B2B and B2C candidates across LinkedIn, social platforms, and database networks. Research employer org charts, business models, and job titles (mapping startups vs. enterprise hierarchies) to find exact candidate matches.
  • Screening: Program, test, and field pre-screeners via phone, email, text, and surveys. Look beyond simple “yes/no” answers to analyze the why behind qualification, verify credentials, and weed out title inflation or imposters.
  • Research participation & logistics: Schedule sessions, manage time zone logistics, collect research agreements, send calendar invites, and ensure prompt incentive payouts.
2. Project & Field Management
  • Timeline speed & budgeting: Assist in project quotes, monitor incidence rates (IR), build strategic over-recruit buffers, and track actual vs. estimated project hours to keep campaigns on schedule and within budget.
  • Database & Panel optimization: Maintain and optimize our participant panel hosted on HubSpot, ensuring high data hygiene, PII compliance, and engaged panelist communities.
  • Communication: Provide clear, proactive field status reports to clients and internal research teams.
3. Operations & Brand Growth
  • Assist with client proposals, sales support, and business development outreach.
  • Support company social media channels (LinkedIn, Meta, X) with posts, interactions, and updates.
  • Contribute ideas for internal process improvements and support general administrative office operations in Evanston, IL.
Qualifications & Skills We’re Seeking
  • Education: Bachelor’s degree in a relevant field (For example but not limited to, Psychology, Market Research, Marketing, Economics, Sociology, Business, Design, or Anthropology).
  • Nice-to-Haves: Exposure to User Experience (UX), Design Thinking, Customer Experience (CX), or market research participant recruitment.
  • Investigative Mindset: Sharp business curiosity with the ability to quickly learn new industry jargon, understand corporate decision-making structures, and assess participant articulateness.
  • Organizational Mastery: Exceptional attention to detail, strong time-management skills, and comfort using collaborative online tools, databases (e.g., HubSpot, Qualtrics), and scheduling platforms.
  • Adaptable Communicator: Outstanding listening skills with the ability to build quick rapport with diverse consumer audiences and communicate professionally with corporate executives.
  • Self-Starter Drive: Proactive, receptive to feedback, and eager to take full ownership of projects in a fast-paced environment.
  • Work Authorization: Must have legal authorization to work in the U.S.