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Marine Marketing Jobs (NOW HIRING)

Yamaha Outboards has an excellent opportunity for a Marketing Specialist to join our Marine team in Kennesaw, GA. Yamaha Outboards is seeking a highly analytical, data driven, and creatively minded ...

Marine Professional

Bloomsburg, PA · On-site

$40K - $150K/yr

Digital Marketing & Social Media * Marine Transport Qualifications * Minimum 5 years of marine industry experience * Excellent customer service and communication skills * Strong organizational and ...

The Marketing Marine Accounting Supervisor will build an established team with responsibility over the day-to-day volume actualizations and general accounting processes for the marketing businesses ...

The Marketing Marine Accounting Supervisor will build an established team with responsibility over the day-to-day volume actualizations and general accounting processes for the marketing businesses ...

Partner with corporate departments of claims, finance, reinsurance, compliance, legal, actuary, product development, operations, underwriting, and marketing to leverage capabilities and ensure marine ...

Partner with corporate departments of claims, finance, reinsurance, compliance, legal, actuary, product development, operations, underwriting, and marketing to leverage capabilities and ensure marine ...

The Marketing Marine Accounting Supervisor will build an established team with responsibility over the day-to-day volume actualizations and general accounting processes for the marketing businesses ...

Responsible for overall marketing influence, promotion, and profitable execution of both Caterpillar and complementary Marine product support (parts & service) sales to Commercial, OEM, and End-Use ...

We have an exciting opportunity for a Marketing Specialist in our Salem, New Hampshire office that ... Tokio Marine HCC Group of companies offers a competitive salary and employee benefit package. We ...

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Marine Marketing information

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How much do marine marketing jobs pay per hour?

As of Aug 9, 2026, the average hourly pay for marine marketing in the United States is $27.86, according to ZipRecruiter salary data. Most workers in this role earn between $19.47 and $34.13 per hour, depending on experience, location, and employer.

What is marine marketing?

Marine marketing refers to the promotion and sale of products and services related to the marine industry, including boats, yachts, marine equipment, and related accessories. Professionals in this field use various methods such as digital marketing, trade shows, and advertising to reach potential customers like boat owners, marinas, and marine service providers. Their goal is to increase brand awareness, generate leads, and drive sales within the marine sector. Marine marketers often need specialized knowledge of marine products and customer needs unique to this industry.

What is the difference between Marine Marketing vs Marine Sales?

AspectMarine MarketingMarine Sales
Primary FocusPromoting marine products/services, brand awareness, advertising campaignsDirect selling, client relationship management, closing deals
Required SkillsMarketing strategies, digital marketing, communicationSales techniques, negotiation, product knowledge
Work EnvironmentOffice, marketing agencies, marine industry eventsOn-site client meetings, marine dealerships, trade shows
Common CertificationsMarketing certifications, industry-specific knowledgeSales certifications, product training

Marine Marketing focuses on promoting marine products and building brand awareness through advertising and strategic campaigns. Marine Sales involves direct interaction with clients to sell marine equipment or services, emphasizing negotiation and relationship management. While both roles require industry knowledge, marketing emphasizes outreach and branding, whereas sales centers on closing deals and customer engagement.

What are some common challenges faced by professionals in marine marketing, and how can they be addressed?

Marine marketing professionals often face the unique challenge of reaching a highly specialized and sometimes geographically dispersed audience, such as boat owners, marine equipment buyers, or maritime businesses. Staying updated with industry regulations and environmental concerns is essential, as these can impact product messaging and promotional strategies. To overcome these challenges, it's important to leverage digital platforms, attend marine trade shows, and build strong industry networks. Collaborating closely with sales teams and technical experts also ensures marketing campaigns are both accurate and compelling for the target market.

What are the key skills and qualifications needed to thrive in marine marketing?

To succeed in Marine Marketing, you need a solid understanding of marketing principles, knowledge of the marine industry, and typically a degree in marketing, business, or a related field. Familiarity with CRM software, digital marketing platforms, and data analytics tools is often required. Strong communication, creativity, and relationship-building skills help professionals stand out in promoting marine products and services. These abilities are essential for effectively reaching target audiences, driving sales, and staying competitive in the specialized marine market.
More about Marine Marketing jobs
What cities are hiring for Marine Marketing jobs? Cities with the most Marine Marketing job openings:
What states have the most Marine Marketing jobs? States with the most job openings for Marine Marketing jobs include:
Infographic showing various Marine Marketing job openings in the United States as of August 2026, with employment types broken down into 67% Full Time, and 33% Part Time. Highlights an 83% In-person, and 17% Remote job distribution, with an average salary of $57,953 per year, or $27.9 per hour.

Marketing Specialist II

Yamaha

Kennesaw, GA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 22 days ago


Yamaha rating

7.1

Company rating: 7.1 out of 10

Based on 31 frontline employees who took The Breakroom Quiz

377th of 537 rated manufacturers


Job description

Yamaha Outboards has an excellent opportunity for aMarketing Specialist to join our Marine team in Kennesaw, GA. Yamaha Outboards is seeking a highly analytical, data driven, and creatively minded marketer who thrives in a fast-paced environment and brings a proactive, positive attitude to every project. This role plays a key part in shaping how Yamaha Outboards connects with consumers through smarter data, stronger insights, and meaningful digital touchpoints.

As the Marketing Specialist, you will own the given tactical strategy, planning, design, execution, and performance reporting for Yamaha Outboards outbound email and SMS programs across the U.S. market. This role will report to the Digital Marketing Manager. You'll work closely with the Digital Marketing Manager to plan, build, optimize, and scale communications that support key business priorities. This will include product education and brand storytelling to lead nurturing and purchase path conversions.

The ideal candidate is a motivated self-starter with a strong direct to consumer mindset and a passion for crafting personalized 1:1 consumer experience at scale. You'll bring exceptional attention to detail, natural curiosity, and the confidence to explore new digital marketing opportunities. You aren't afraid to run with ideas and understand Yamaha Outboards consumers, their ownership journey, and how to deliver content that drives engagement, loyalty, and demand for the industry's most trusted outboard brand.

What you'll be doing:

  • Coordinates and supports all aspects of Yamaha Marine subsidiary companies (Kracor, Bennett Marine, PPI, Torqeedo Etc.) marketing materials collateral and digital marketing portfolio. Maintains consistent integration of Yamaha Marine subsidiary company's respective brand positioning, marketing and campaign themes throughout all projects based on the direction of Subsidiary business groups and Marine Marketing Managers.
  • Coordinate collateral, advertising, and digital projects internally and with external vendors to maintain and complete all key Yamaha marine subsidiary marketing collateral, merchandising materials, website and digital properties content to Yamaha standard of quality and accuracy in a timely manner.
  • Coordinate content enhancement of subsidiary websites including copy, video, and image libraries as well as general updates and maintenance. Supports email marketing, CRM, social media, apps, and other digital properties. Maintains and updates all web-based support platforms such as DAM.
  • Prepares proposals for efficient distribution of marine marketing materials to our customers (Dealers, OEMs) for all key projects. Regularly monitors existing inventories to assure effective customer support.
  • Provide analytic tracking reports on monthly basis for all websites and digital properties.
  • Liaison to communicate with Yamaha vendors and customers regarding proper use of Yamaha marine subsidiary company brand I.D. standards.
  • Help prepare projects for submission to legal and engineering to gain approval on content development, marketing staff, and product planning.
  • Tracks and maintain collateral project records. Prepares and conducts project bids.
  • Assists with development of all other marketing projects as requested.
  • Assist with events and meetings as required.

What you need to be successful:

  • A. Degree - Business/Management/Marketing
  • 2+ years marketing and/or advertising experience
  • Boating and fishing experience is highly desirable. Marine industry experience is a plus.
  • Proficient in MS Office Application (Word, Excel, PowerPoint, Outlook)
  • Knowledge of contemporary document and design programs, InDesign, Photoshop, Illustrator etc. is a plus.
  • Strong written and verbal communication/presentation skills
  • Must be able to work well independently as well as within a team-based environment.
  • Works under general supervision.
  • Make independent decisions regarding routine project activities.
  • Ability to travel is approximately 20% as needed.
  • Must perform all other duties outstandingly and consistently with guidelines, as assigned.

Don'tmeet every single requirement? Studies have shown that women and underrepresented minorities are less likely to apply to jobs unless they meet every single qualification. At Yamaha, we understand that talent comes in various forms;assuch,we are dedicated to building a diverse, inclusive,and authentic workplace.Ifyou'reexcited about this role but yourpast experiencedoesn'talign perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles!

What'sin it for you:

  • 401(k) and Profit Sharing
  • Fertility Benefits
  • 37.5 hourwork-week
  • Medical, Dental, Vision
  • Life and AD&D Insurance
  • Wellness Program
  • Short-Term Disability Coverage (for hourly roles)
  • Long-Term Disability
  • Student Debt Repayment Benefits
  • Ability to borrow Yamaha product

Reports to: Digital Marketing Manager

Yamaha Motor Corporation, USA is proud to be an equal opportunity employer.All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, genderidentify, national origin, veteran or disability or any other status protected by federal, state, or local law.We celebrate diversity and are committed to creating an inclusive environment for all employees.

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