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Manager Programmatic Advertising Jobs in Massachusetts

PMG

Commerce Programmatic Lead

Boston, MA · Remote

Manage RFP processes and vendor negotiations, driving strong partnerships while ensuring campaigns ... A growing understanding of Analytics, Programmatic Advertising, and Marketing Metrics to guide data ...

PMG

Commerce Programmatic Lead

Boston, MA · On-site

Manage RFP processes and vendor negotiations, driving strong partnerships while ensuring campaigns ... A growing understanding of Analytics, Programmatic Advertising, and Marketing Metrics to guide data ...

PMG

Commerce Programmatic Lead

Boston, MA · Remote

Manage RFP processes and vendor negotiations, driving strong partnerships while ensuring campaigns ... A growing understanding of Analytics, Programmatic Advertising, and Marketing Metrics to guide data ...

PMG

Commerce Programmatic Senior Associate

Boston, MA · On-site

Manage RFP processes and vendor negotiations, driving strong partnerships while ensuring campaigns ... A growing understanding of Analytics, Programmatic Advertising, and Marketing Metrics to guide data ...

PMG

Commerce Programmatic Senior Associate

Boston, MA · Remote

Manage RFP processes and vendor negotiations, driving strong partnerships while ensuring campaigns ... A growing understanding of Analytics, Programmatic Advertising, and Marketing Metrics to guide data ...

PMG

Programmatic Media Senior Associate

Boston, MA

Manage RFP processes and vendor negotiations, driving strong partnerships while ensuring campaigns ... A growing understanding of Analytics, Programmatic Advertising, and Marketing Metrics to guide data ...

Havas Health Inc.

Supervisor, Programmatic

Boston, MA · On-site

$133K - $139K/yr

Build RFPs for relevant partners, issue out, and manage proposals received in collaboration with ... advertiser reach an engaged audience. We are part of Havas Group, owned by Vivendi, one of the ...

Intentsify LLC

Audience Manager

Westwood, MA · On-site

Programmatic Advertising Expertise: In-depth knowledge of digital advertising, in particular an understanding of the audience segment ecosystem and audience targeting methods * Data Management Skills:

Havas

Supervisor, Programmatic

Boston, MA · On-site

$133K - $139K/yr

Build RFPs for relevant partners, issue out, and manage proposals received in collaboration with ... advertiser reach an engaged audience. We are part of Havas Group, owned by Vivendi, one of the ...

829 Studios

Director of Media Buying

Boston, MA · On-site

What You'll Bring * 10+ years of digital media buying and programmatic advertising experience. * 5+ years leading teams, departments, or agency service lines. * Extensive expertise managing ...

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Infographic showing various Manager Programmatic Advertising job openings in Massachusetts as of August 2026, with employment types broken down into 83% Full Time, 14% Part Time, 1% Temporary, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution.

Commerce Programmatic Lead

PMG

Boston, MA • Remote

Full-time

Re-posted 7 days ago

Job description

Who You Will Be Working With

At PMG, you'll be part of a hands-on Commerce Programmatic group-marketers, operators, analysts, and creatives who care about people as much as performance. You'll partner closely with Retail Operations, Retail Media, Strategy, and Creative teammates to shape how products show up across marketplaces and how shoppers experience each PDP from first glance to purchase.

Day to day, you'll collaborate with client partners and PMG leads to turn insights into action-aligning catalog health, PDP content, pricing, and promotions so everything works in sync. You'll have supportive leaders, modern tools, and plenty of space to share ideas, mentor others, and keep raising the bar on what "retail ready" looks like.

If you're excited about building strong client relationships, collaborating across teams, and helping brands achieve meaningful growth through smart, connected commerce, this is the place to do your best work. As a Commerce Programmatic Lead, you'll feel right at home here.

What You Will Do

  • Lead the execution of programmatic campaigns, including setup, trafficking, and day-to-day management, ensuring they align with client KPIs and PMG's high standards.
  • Take ownership of digital programmatic initiatives, such as video, display, digital OOH, and direct publisher partnerships, coordinating with internal teams for seamless execution.
  • Collaborate across teams, working with media operations, account services, analytics, and creative to ensure holistic campaign strategies that meet and exceed client objectives.
  • Manage RFP processes and vendor negotiations, driving strong partnerships while ensuring campaigns are innovative and cost-effective.
  • Develop and deliver insightful reports, presenting campaign performance, optimization strategies, and actionable recommendations to clients.
  • Master PMG's proprietary technology, Alli, using it to customize alerts, analyze data, and create reporting tools that enhance decision-making and campaign performance.
  • Mentor and guide team members, overseeing coordinators and associates to ensure flawless execution, optimizations, and effective pacing decisions.
  • Oversee budgeting responsibilities, including forecasting monthly goals and managing ad serving needs to meet client objectives.
  • Identify and implement testing opportunities, contributing to media planning efforts and enhancing overall strategy with forward-thinking initiatives.

What You Will Bring

  • 4+ years of experience in digital media and programmatic advertising, with a bachelor's degree or equivalent experience.
  • A growing understanding of Analytics, Programmatic Advertising, and Marketing Metrics to guide data-driven decisions and campaign strategies.
  • Knowledge of Marketing Planning & Analysis and Database Marketing to enhance decision-making and campaign outcomes.
  • Understanding and experience working within retail media networks (Amazon, Walmart)
  • Familiarity with Ad Exchanges, Ad Servers, and Demand Side Platforms (DSPs) to manage, optimize, and troubleshoot programmatic campaigns.
  • Channel expertise across CTV, OLV, Display, Audio, Native, DOOH, and App to craft cohesive, cross-channel strategies.
  • Proficiency in tools like Microsoft Excel and SQL to analyze data, produce clear insights, and inform optimizations.
  • Strong understanding of Measurement Systems to evaluate campaign success and optimize performance.
  • Excellent collaboration and communication skills, enabling seamless integration of programmatic efforts with cross-functional teams.
  • A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
  • A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.

Apply