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Local Store Marketer Jobs in Dallas, TX (NOW HIRING)

Strategize and lead local store marketing campaigns, promotions, and programs in-market to drive sales, traffic, and brand awareness. * Lead catering outreach and execution to drive incremental sales ...

FIELD MARKETING ASSOCIATE MANAGER

Dallas, TX ยท On-site

$71K - $80K/yr

Strategize and lead local store marketing campaigns, promotions, and programs in-market to drive sales, traffic, and brand awareness. * Lead catering outreach and execution to drive incremental sales ...

Retail Marketer

Forney, TX ยท On-site

$18 - $30/hr

The Retail Marketer will attend pre-scheduled shifts in retail stores and generate leads for the local office through ongoing interaction with potential customers. Responsible for exceeding issued ...

Retail Marketer

Hurst, TX ยท On-site

$18 - $30/hr

The Retail Marketer will attend pre-scheduled shifts in retail stores and generate leads for the local office through ongoing interaction with potential customers. Responsible for exceeding issued ...

Retail Marketer

Fort Worth, TX ยท On-site

$18 - $30/hr

The Retail Marketer will attend pre-scheduled shifts in retail stores and generate leads for the local office through ongoing interaction with potential customers. Responsible for exceeding issued ...

Marketing Director

Farmers Branch, TX ยท On-site

$120 - $180/hr

You'll oversee everything from creative direction to local store marketing, while collaborating crossโ€‘functionally to ensure marketing initiatives align with overall business goals. If you have a ...

You'll oversee everything from creative direction to local store marketing, while collaborating cross-functionally to ensure marketing initiatives align with overall business goals. If you have a ...

Develops local store marketing plans to support brand initiatives * Initiates community outreach through marketing and special eventsUses operational tools such as Profit and Loss Statement, Business ...

Develops local store marketing plans to support brand initiatives * Initiates community outreach through marketing and special eventsUses operational tools such as Profit and Loss Statement, Business ...

Develops local store marketing plans to support brand initiatives * Initiates community outreach through marketing and special eventsUses operational tools such as Profit and Loss Statement, Business ...

Develops local store marketing plans to support brand initiatives * Initiates community outreach through marketing and special eventsUses operational tools such as Profit and Loss Statement, Business ...

Develops local store marketing plans to support brand initiatives * Initiates community outreach through marketing and special eventsUses operational tools such as Profit and Loss Statement, Business ...

Develops local store marketing plans to support brand initiatives * Initiates community outreach through marketing and special eventsUses operational tools such as Profit and Loss Statement, Business ...

May assist the GM in some assigned aspects of local store marketing activities and projects such as public and community relations programs, evaluating local competitors' store marketing, identifying ...

May assist the GM in some assigned aspects of local store marketing activities and projects such as public and community relations programs, evaluating local competitors' store marketing, identifying ...

May assist the GM in some assigned aspects of local store marketing activities and projects such as public and community relations programs, evaluating local competitors' store marketing, identifying ...

May assist the GM in some assigned aspects of local store marketing activities and projects such as public and community relations programs, evaluating local competitors' store marketing, identifying ...

Restaurant Managers will assist the General Manager in building sales and local store marketing. Must be willing to work nights, weekends and holidays when restaurants are busiest.

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Local Store Marketer information

See Dallas, TX salary details

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How much do local store marketer jobs pay per hour?

As of Aug 25, 2026, the average hourly pay for local store marketer in Dallas, TX is $17.15, according to ZipRecruiter salary data. Most workers in this role earn between $17.12 and $17.12 per hour, depending on experience, location, and employer.

What is a local store marketer?

Local Store Marketers are professionals responsible for promoting a specific retail location or chain within a local community. They develop and implement marketing strategies to increase foot traffic, build brand awareness, and drive sales at their assigned store. This often involves organizing local events, collaborating with community organizations, managing social media for the store, and building relationships with nearby businesses. Their primary goal is to connect the store with its local audience and boost customer engagement.

How does a local store marketer typically collaborate with store staff and management to achieve marketing goals?

A Local Store Marketer works closely with both store staff and management to ensure marketing initiatives align with daily operations and business objectives. This collaboration often involves coordinating in-store events, training staff on promotional campaigns, gathering feedback on customer responses, and adapting strategies accordingly. Regular communication with store leadership ensures that marketing efforts are effectively integrated and that everyone is aligned on goals, timelines, and performance metrics. Building strong relationships with the team is key to maximizing the impact of local marketing activities.

What are the key skills and qualifications needed to thrive as a local store marketer, and why are they important?

To thrive as a Local Store Marketer, you need a solid understanding of marketing principles, customer engagement strategies, and local market trends, often supported by experience in retail or food service marketing. Familiarity with social media platforms, point-of-sale marketing tools, and customer relationship management (CRM) systems is typically required. Strong interpersonal skills, creativity, and the ability to build community relationships make someone stand out in this position. These skills are important for driving store traffic, fostering customer loyalty, and ensuring the success of local promotional initiatives.

What is the difference between Local Store Marketer vs Digital Marketing Coordinator?

AspectLocal Store MarketerDigital Marketing Coordinator
CredentialsMarketing degree or related certificationsMarketing or communications degree, certifications helpful
Work EnvironmentIn-store, local community-focusedOffice-based, digital platforms
Employer & IndustryRetail stores, local businessesVarious industries, corporate or agency settings
Search & Comparison IntentLocal marketing strategies, in-store promotionsOnline campaigns, social media marketing

While both roles involve marketing skills, the Local Store Marketer focuses on in-store promotions and local community engagement, whereas the Digital Marketing Coordinator handles online campaigns and digital channels. The roles share similar credentials but differ in work environment and specific marketing focus.

What cities near Dallas, TX are hiring for Local Store Marketer jobs?

Cities near Dallas, TX with the most Local Store Marketer job openings:

Infographic showing various Local Store Marketer job openings in Dallas, TX as of August 2026, with employment types broken down into 1% As Needed, 69% Full Time, 26% Part Time, and 4% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $35,678 per year, or $17.2 per hour.

Senior Manager - Local & Store Marketing Strategy

Plano, TX โ€ข On-site

$90 - $120/hr

Other

Posted 7 days ago


Job description

Responsibilities
  • Develop and lead the local marketing strategy for new stores, relocations, remodels, Sally Ignited stores, and priority growth markets.
  • Build scalable marketing playbooks that support different store scenarios, including grand openings, dual-operation periods, market transitions, competitive response, and high-potential trade areas.
  • Partner with Real Estate and Store Operations to understand market dynamics, customer opportunity, competitive landscape, and timing to inform marketing investment and activation plans.
  • Identify opportunities to drive incremental traffic, awareness, and customer acquisition at the local level through CRM, paid media, signage, community engagement, local partnerships, influencer support, and in-store activation.
  • Serve as the marketing strategy lead for Sally Ignited store activations, ensuring each launch has a clear customer-facing plan that supports the business case and brand transformation.
  • Develop marketing support models for Sally Ignited stores, including pre-opening awareness, launch campaigns, post-launch demand generation, and sustained local market support.
  • Partner with Creative, Visual Merchandising, and Store Operations to ensure the customer experience is fully connected across external marketing, store signage, associate communication, and in-store storytelling.
  • Track and synthesize performance learnings from Sally Ignited stores to inform future rollout strategy, investment levels, and activation priorities.
  • Act as the primary marketing point of contact for Store Operations, Real Estate, Construction, and Field Leadership on store growth initiatives.
  • Build clear timelines, communication plans, and deliverables to ensure marketing is integrated early and executed with excellence.
  • Lead cross-functional planning meetings for local store activations and ensure teams are aligned on strategy, timing, responsibilities, and success metrics.
  • Create executive-ready recaps, recommendations, and performance updates for senior leadership.
  • Lead the development of local marketing briefs and partner with internal teams and agency partners to execute integrated campaigns.
  • Coordinate local CRM journeys, geo-targeted media, store signage, social content, influencer support, direct mail tests, local search optimization, and community-based activations.
  • Ensure every activation has a clear objective, target customer, message, channel strategy, budget, and measurement plan.
  • Manage multiple store marketing initiatives at once while maintaining strong attention to detail, speed, and quality.
  • Define KPIs for local marketing programs, including traffic, sales lift, new customer acquisition, CRM engagement, media performance, local search impact, and post-launch ramp.
  • Partner with Analytics, Media, CRM, and Finance to measure performance and identify actionable insights.
  • Build a consistent learning agenda to improve future store opening, relocation, and Sally Ignited marketing plans.
  • Recommend where to scale, optimize, or evolve local marketing investments based on performance.
Requirements
  • 6+ years of experience in marketing, retail marketing, local store marketing, brand marketing, field marketing, or integrated campaign strategy
  • Experience supporting retail store openings, remodels, relocations, market launches, or localized growth programs strongly preferred
  • Strong strategic thinking with the ability to translate business objectives into clear marketing plans
  • Proven ability to lead cross-functional work across multiple stakeholders and influence without direct authority
  • Strong project management skills with the ability to manage timelines, budgets, deliverables, and competing priorities
  • Experience with CRM, paid media, local digital, signage, direct mail, social, influencer, and in-store marketing channels
  • Strong analytical mindset with the ability to connect marketing activity to business outcomes
  • Excellent communication skills, including the ability to develop executive-level updates and recommendations
  • Retail, beauty, specialty retail, or multi-unit experience preferred.
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