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Liquor Sales Associate Jobs in Springfield, MA (NOW HIRING)

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Liquor Sales Associate information

See Springfield, MA salary details

$8

$17

$32

How much do liquor sales associate jobs pay per hour?

As of Aug 11, 2026, the average hourly pay for liquor sales associate in Springfield, MA is $17.52, according to ZipRecruiter salary data. Most workers in this role earn between $13.41 and $18.22 per hour, depending on experience, location, and employer.

What are the main responsibilities of a liquor sales associate?

A Liquor Sales Associate is responsible for assisting customers in selecting and purchasing alcoholic beverages, ensuring compliance with local laws regarding age restrictions, and providing knowledgeable recommendations. They also handle cashier duties, restock shelves, maintain inventory, and keep the sales area clean and organized. Additionally, they may help with promotional displays and answer customer questions about products, pairings, and store policies.

What are some common challenges a liquor sales associate might face when assisting customers?

Liquor Sales Associates often encounter challenges such as verifying customer age in compliance with legal requirements, handling high customer volumes during peak hours, and providing knowledgeable recommendations from a wide selection of products. Staying updated on new inventory and understanding different customer preferences are key to offering excellent service. Additionally, maintaining a safe and organized work environment, especially in stores with heavy foot traffic, is crucial for both compliance and customer satisfaction.

What are the key skills and qualifications needed to thrive as a liquor sales associate, and why are they important?

To thrive as a Liquor Sales Associate, you need a strong knowledge of alcoholic beverages, customer service skills, and often a high school diploma or equivalent. Familiarity with point-of-sale (POS) systems and, in some regions, a responsible beverage service certification are typically required. Excellent communication, attention to detail, and the ability to remain personable under pressure are standout soft skills. These capabilities ensure compliance with laws, deliver a positive customer experience, and drive sales in a regulated retail environment.
What are popular job titles related to Liquor Sales Associate jobs in Springfield, MA? For Liquor Sales Associate jobs in Springfield, MA, the most frequently searched job titles are:
What job categories do people searching Liquor Sales Associate jobs in Springfield, MA look for? The top searched job categories for Liquor Sales Associate jobs in Springfield, MA are:
What cities near Springfield, MA are hiring for Liquor Sales Associate jobs? Cities near Springfield, MA with the most Liquor Sales Associate job openings:
Liquor Sales Associate jobs near you
Infographic showing various Liquor Sales Associate job openings in Springfield, MA as of August 2026, with employment types broken down into 76% Full Time, 23% Part Time, and 1% Contract. Highlights an 92% Physical, 1% Hybrid, and 7% Remote job distribution, with an average salary of $36,438 per year, or $17.5 per hour.

Beer/Wine/Liquor Sales Associate

Big Y

West Springfield, MA • On-site

$15.50 - $21.55/hr

Full-time

Re-posted 17 days ago

Big Y rating

7.0

Company rating: 7.0 out of 10

Based on 259 frontline employees who took The Breakroom Quiz

20th of 122 rated grocery stores

Job description

Job Description

POSITION SUMMARY:

The Beer/Wine/Liquor Sales Associate is responsible for providing an exceptional customer experience by presenting and ensuring the freshest quality product. Beer/Wine/Liquor Sales Associate maintains department conditions, to include, stocking, blocking, rotating, and leveling grocery products. They also maintain department conditions and cleanliness in the grocery areas and handle customer inquiries while providing product knowledge.

Job Requirements

REQUIREMENTS:

  • Ability to represent and support Big Y’s culture of caring while living our Mission & Vision.
  • Supports Big Y’s commitment to Culture & Belonging.
  • Must project a clean and professional appearance.
  • Ability to operate within company policies, procedures, and standards.
  • Willingness to cross train and learn other areas as needed.
  • Ability to work a flexible schedule in accordance with the needs of the store.
  • Must be 21 years of age.

What Big Y employees say

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About Big Y

Sourced by ZipRecruiter

Big Y is a major player in the grocery industry, based in Springfield, MA, United States. Since its inception in 1936, Big Y has placed a strong focus on providing quality and value through their impressive range of goods. The company started as a small grocery store and flourished into a network of over 80 supermarkets today. The business prides itself on delivering finely selected produce, fresh seafood, high-grade meats, and an expansive assortment of household items. The fundamental values revolving around quality, exceptional service, and community involvement have been instrumental in shaping the company's identity.

Industry

Food services and drinking places

Company size

10,000+ Employees

Headquarters location

Springfield, MA, US

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