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Digital Marketing Intern

Scope of Work

Department: Marketing & Communications
Reports To: Website Manager
Location: Hybrid - Alexandria, VA

Position Type: Unpaid Internship (Part-Time, ~20 hrs/week)

Duration: 8 Weeks (Mid-June to Mid-August 2026)

Good360 is Closing the Need Gap to Open Opportunity for All

Join a fast-growing organization with a strong culture and powerful mission! As the global leader in product philanthropy and purposeful giving, Good360 partners with more than 400 socially responsible companies to source highly needed donated goods and distribute them through our network of more than 100,000 diverse nonprofits that support people in need.Good360 is the link between organizations with so much to give and communities in critical need, closing that gap and opening new opportunities for all. Since 1983, Good360 has distributed more than $18 billion in needed goods, including more than $3 billion in goods in 2025 alone. Good360 has been named the #2 charity on the Forbes list of America's Top 100 Charities for 2023 and 2024 and has a 4-star Charity Navigator rating.

The organization has also been recognized as both a top workplace in the Washington, DC metro area (by the Washington Post) and as a top nonprofit to work for in the United States (by NonProfit Times).

Position Summary

Good360 is looking for a Digital Marketing Intern to support our Website Manager for an 8-week summer internship (mid-June through mid-August 2026). This is a hands-on, execution-focused role for someone who wants to build real digital marketing and web skills in a mission-driven environment.

You will contribute directly to Good360's digital marketing efforts across three defined areas: content publishing and formatting, SEO optimization, and brand alignment across web pages. By the end of the internship, you will have a portfolio-ready body of published work and a practical understanding of how digital strategy supports a nonprofit organization's mission.

This role is part of Good360's Marketing & Communications team and offers direct mentorship from the Website Manager through weekly 1:1 check-ins and structured feedback throughout the program.

Key Responsibilities include, but are not limited to the following

Content Publishing & Page Formatting

• Format and publish blogs, press releases, and impact stories in WordPress following Good360's design standards and brand guidelines
• Apply consistent heading structure, media guidelines, and layout formatting across content pages
• Maintain accuracy and quality across all published content, flagging discrepancies to the Website Manager

SEO Optimization

• Complete Yoast SEO fields for new and existing posts: meta titles, meta descriptions, image alt text, and social sharing previews
• Conduct keyword research to support ongoing content and SEO strategy
• Deliver a structured SEO audit report by Week 6, summarizing gaps and opportunities

Web Page Quality & Brand Consistency

• Review and update existing web pages to align with Good360's current brand standards and visual guidelines
• Apply updates consistently using a defined style guide within a structured scope
• Maintain an issues log documenting inconsistencies and proposed solutions; present findings to the Website Manager at program close

What You'll Gain

• Hands-on experience publishing and optimizing content on a nonprofit website with a national audience
• A working understanding of on-page SEO and how it connects to visibility and impact
• Practical exposure to AI-assisted content workflows using Claude
• A portfolio-ready body of work: published pages, SEO improvements, and design updates
• Direct mentorship from Good360's Website Manager with regular 1:1 feedback
• A front-row view of how digital strategy supports a mission-driven organization

What We're Looking For

• Problem Solver:You figure things out. When you hit a wall, your first instinct is to find a way around it, not to wait for someone to hand you the answer.
• Curious & Eager to Learn:You're genuinely interested in how websites, content, and digital marketing work. You ask good questions, pay attention to details, and bring energy to the work.
• Dependable & Communicative:You follow through, meet deadlines, and flag issues early. You communicate clearly and don't let things fall through the cracks.
• Attention to Detail:Web publishing and SEO work rewards care. Typos, broken formatting, and missed fields have real impact. You notice things.
• Mission-Driven: You care about more than the work itself. You're drawn to the idea of applying your skills in the service of something meaningful, and you have a genuine interest in the nonprofit sector, social impact, or purposeful giving.

Qualifications/Requirements

• Current undergraduate or graduate student with relevant courseworkin digital marketing, communications, or a related field

Preferred Skills & Experience

• Familiarity with WordPress or other CMS platforms
• Exposure to SEO concepts or tools (Yoast, SEMrush, Google Search Console)
• Experience with content or blog writing
• Proficiency in Figma, Adobe Photoshop, or other design tools-graphic design skills are a bonus for creating web-ready visuals
• Prior use of Claude or other AI tools in a creative or professional context
• Basic familiarity with Google Analytics or web performance data
• No coding experience required

Compensation and Academic Credit
This is an unpaid internship. Both Good360 and the intern understand that no compensation is provided and that the internship does not constitute or guarantee future employment with Good360. This opportunity is intended for students who are receiving academic credit or for whom the internship directly supports their current program of study or professional development goals. Candidates are responsible for confirming eligibility and arranging credit through their institution prior to starting. Good360 is happy to provide any documentation, learning agreements, or supervisor evaluations required by your institution.

Work Location
Hybrid,based in our Old Town Alexandria, VA office strongly preferred