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About Us
Georgia Highlands College is a multi-campus, state college member of the University System of Georgia. Founded in 1970 as Floyd Junior College, it now serves more than 6,000 students in Northwest Georgia and Northeast Alabama across its five locations in Rome, Cartersville, Marietta, and Dallas. GHC currently offers over 30 areas of study with associate degree and bachelor's degree options both in the classroom and online.
We are a growing and progressive institution with opportunities for great employees to grow in a fast-paced and challenging work environment that encourages employee wellness and overall success. Our combined efforts at GHC have led to numerous awards, honors, and countless stories of success for students and employees. This includes our most recent honor of being recognized as one of the semifinalists for the 2023 and 2025 Aspen Prize for Community College Excellence.
Job Summary
The Digital Media Specialist supports the development of engaging visual content that advances Georgia Highlands College's brand, recruitment, student engagement, and institutional communications. Working closely with the Creative Media Manager and the Marketing & Communications team, this position assists with photography, videography, video editing, and digital content creation from concept to completion. The Digital Media Specialist produces high-quality visual assets for social media, the college website, digital marketing campaigns, events, and other institutional initiatives while ensuring consistency with the college's brand standards.
Responsibilities

• Is responsible for understanding, supporting, and carrying out the college's mission, vision, and values and complying with mandates and regulations of government and accrediting bodies.
• Assists the Creative Media Manager with photography and videography for college events, academic programs, marketing campaigns, and institutional initiatives.
• Captures, edits, and produces high-quality videos, promotional pieces, interviews, testimonials, event recaps, and other digital media for internal and external audiences.
• Creates engaging photo, video, and short-form content optimized for social media platforms and other digital communication channels.
• Collaborates with the Marketing & Communications team to develop creative content that supports recruitment, enrollment, student engagement, and institutional branding.
• Produces graphic elements, motion graphics, and visual assets used across digital, video, web, and print communications.
• Edits and enhances photography and video using industry-standard software while maintaining consistent visual quality and brand standards.
• Organizes, maintains, and archives digital photo and video assets for future institutional use.
• Assists with live event coverage, livestreams, and multimedia productions as needed.
• Stays current on emerging social media trends, digital storytelling techniques, and multimedia best practices to enhance audience engagement.
• Performs other duties as assigned.

Required Qualifications

• Knowledge and level of competency commonly associated with the completion of a baccalaureate degree in a course of study related to the occupational field
• Sufficient experience to understand the basic principles relevant to the major duties of the position, usually associated with the completion of an apprenticeship/internship or having a similar position for two years
• Possession of or ability to readily obtain a valid driver's license for the type of vehicle or equipment operated

Proposed Salary
$52,118 - $55,843 annually
Knowledge, Skills, & Abilities

• Knowledge of professional photography, videography, audio, lighting, and multimedia production techniques.
• Knowledge of digital cameras, video equipment, audio recording equipment, and related production technology.
• Proficiency in Adobe Creative Cloud, including Adobe Premiere Pro, Adobe Photoshop, Adobe Lightroom, etc.
• Knowledge of digital asset management and media organization best practices.
• Knowledge of social media platforms, content creation strategies, and platform-specific best practices.
• Skill in photography, videography, video editing, color correction, and basic audio editing.
• Skill in creating graphics, motion graphics, and multimedia content for digital communications.
• Skill in visual storytelling and producing compelling content for diverse audiences.
• Ability to manage multiple projects simultaneously while meeting deadlines.
• Skill in analyzing problems and developing effective solutions.
• Strong oral, written, and interpersonal communication skills
• Ability to work collaboratively with faculty, staff, students, and external partners.
• Ability to work occasional evenings and weekends in support of college events and activities.

Contact Information
For more information or questions about a job posting, please contact Human Resources by email at jobs@highlands.edu
For technical support, please contact the Shared Services Center at (877) 251-2644 or oneusgsupport@usg.edu
USG Core Values
The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct .
Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653 .
Conditions of Employment
Offers of employment are contingent upon completion of a background investigation including a criminal background check demonstrating your eligibility for employment with Georgia Highlands College, as determined by Georgia Highlands College in its sole discretion, confirmation of the credentials and employment history reflected in your application materials and, if applicable, a satisfactory credit check.
Offers are made expressly subject to the applicable federal and state laws, to the statutes, rules and regulations of this institution and to the Bylaws and Policies of the Board of Regents (BOR) of the University System of Georgia (USG), which are available for your inspection upon request.
Equal Employment Opportunity
Georgia Highlands College provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.