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Insurance Content Writer Jobs (NOW HIRING)

Synectics Inc

Web Content Writer - Senior

Bothell, WA · On-site

$54.17 - $69.64/hr

The senior content writer is responsible for developing compelling, data-driven content that ... Dental Insurance: Synectics offers eligible employees and their dependents a dental plan through ...

New

Compose.ly

Content Marketing Writer

$30 - $35/hr

Profile Overview This client is an integrated marketing agency who seeks a content writer who ... Services / insurance, higher education, global Manufacturing is a huge plus * Strong grasp of ...

Compose.ly

Content Marketing Writer

Manhattan, NY · On-site

Profile Overview This client is an integrated marketing agency who seeks a content writer who ... insurance, higher education, or global manufacturing sectors. Strong grasp of marketing funnel ...

Futurex

Lead Technical Content Writer

Bulverde, TX · On-site

As a Lead Technical Content Writer at Futurex, this individual will be responsible for the ideation ... Health, dental, vision, life, and short/long-term disability insurance * Paid vacation, holidays ...

Futurex

Lead Technical Content Writer

Bulverde, TX

As a Lead Technical Content Writer at Futurex, this individual will be responsible for the ideation ... Health, dental, vision, life, and short/long-term disability insurance * Paid vacation, holidays ...

Futurex

Lead Technical Content Writer

Bulverde, TX · On-site

As a Lead Technical Content Writer at Futurex, this individual will be responsible for the ideation ... Health, dental, vision, life, and short/long-term disability insurance * Paid vacation, holidays ...

Siege Media

Freelance Financial Content Writer

Chicago, IL · Remote

$21.75 - $28/hr

... insurance, and mortgage loans * Experience writing for the web, with a focus on digital content ... including long-form guides, how-tos, software/tool roundups, comparison posts, trend reports, and ...

Inspira Education

SEO Content Writer

Chicago, IL

$60K/yr

The Role We are currently seeking a creative and detail-oriented SEO Content Writer to join our ... Health, dental, and vision insurance, base plans 100% employer paid * Flexible paid time off (PTO ...

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All JobsInsurance Content Writer Jobs

Insurance Content Writer information

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$13

$40

$99

How much do insurance content writer jobs pay per hour?

As of Jun 5, 2026, the average hourly pay for insurance content writer in the United States is $40.46, according to ZipRecruiter salary data. Most workers in this role earn between $23.56 and $46.39 per hour, depending on experience, location, and employer.

What is the difference between Insurance Content Writer vs Insurance Copywriter?

AspectInsurance Content WriterInsurance Copywriter
Primary FocusCreating informative, educational content about insurance topicsCrafting persuasive, marketing-oriented copy to promote insurance products
Work EnvironmentBlogs, articles, guides, and website contentAdvertisements, sales pages, email campaigns
Required SkillsResearch, clarity, SEO, insurance industry knowledgePersuasion, creativity, marketing strategies

While both roles involve writing about insurance, an Insurance Content Writer focuses on informative and educational content, whereas an Insurance Copywriter emphasizes persuasive marketing materials. Understanding these differences helps employers and job seekers target the right skills and expectations for each role.

What is an Insurance Content Writer?

An Insurance Content Writer is a professional who creates written materials specifically for the insurance industry. Their work includes writing articles, blog posts, policy documents, website content, and marketing materials that explain insurance products and concepts to consumers or business audiences. They often collaborate with subject matter experts to ensure accuracy and compliance with industry regulations. Strong research skills and the ability to simplify complex topics are essential in this role. Insurance content writers help companies educate clients, build trust, and promote their services.

What are some common challenges Insurance Content Writers face when creating content for a highly regulated industry?

Insurance Content Writers often encounter the challenge of translating complex, jargon-heavy regulations into clear, consumer-friendly language without sacrificing accuracy or compliance. Balancing engaging storytelling with legal requirements can be difficult, as content must not mislead readers or make unsubstantiated claims. Writers also need to stay updated on frequently changing regulations and coordinate closely with compliance teams to ensure all materials meet industry standards, which can add additional layers of review and revision to projects.

What are the key skills and qualifications needed to thrive as an Insurance Content Writer, and why are they important?

To thrive as an Insurance Content Writer, you need excellent writing and editing skills, a solid understanding of insurance concepts, and often a bachelor's degree in communications, journalism, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and AP Style is typically required. Strong research abilities, attention to detail, and the ability to communicate complex topics clearly are standout soft skills. These competencies ensure the creation of accurate, engaging content that educates consumers and supports business goals in a highly regulated industry.
Infographic showing various Insurance Content Writer job openings in the United States as of May 2026, with employment types broken down into 1% As Needed, 88% Full Time, 3% Part Time, and 8% Contract. Highlights an 51% Physical, 2% Hybrid, and 47% Remote job distribution, with an average salary of $84,151 per year, or $40.5 per hour.

SEO/AEO Specialist & Content Writer

Horsepower Automotive Group

Chandler, AZ

Full-time

Medical, Dental, Vision, Life, PTO

Posted 8 days ago

Job description

WHO ARE WE?

Horsepower Automotive Group (HPAG), is a leader in the growing automotive aftermarket industry. When you join HPAG, you'll have a unique opportunity to be a part of our exciting and rapidly growing, multi-brand organization. Our brands include Addictive Desert Designs, DV8 Offroad, Flatline Van Co, Rago Fabrication and C4. We support a collaborative environment and value open participation from individuals with different ideas, experiences, and perspectives.

Are you ready to be part of our future?

SEO/AEO Specialist & Content Writer
Horsepower Automotive Group is seeking an SEO/AEO Specialist & Content Writer to support organic growth, AI search visibility, and ecommerce content across multiple aftermarket automotive brands including Addictive Desert Designs, DV8 Off-Road, C4 Fabrication, Rago Fabrication, and Flat Line Van Co.
This role is responsible for writing optimized product content, blog articles, and landing pages while helping improve visibility across traditional search engines and AI-driven search platforms.
Responsibilities
  • Manage on-page SEO efforts across HPAG brand websites
  • Write SEO/AEO optimized product descriptions, collection pages, and blog content
  • Conduct SEO, AEO, and GEO audits to identify optimization opportunities
  • Improve metadata, keyword targeting, internal linking, and site content structure
  • Research keywords, competitors, search intent, and AI search trends
  • Monitor rankings, traffic, and content performance using SEO tools and analytics platforms
  • Collaborate with ecommerce, product, and brand teams to ensure accurate and optimized content
  • Stay current on SEO trends, Google updates, AI search changes, and ecommerce best practices
Qualifications
  • Experience with SEO, content writing, ecommerce, or digital marketing
  • Understanding of SEO fundamentals, keyword strategy, and content optimization
  • Familiarity with AI search optimization, AEO, and GEO preferred
  • Strong writing and editing skills with attention to technical accuracy
  • Experience with Shopify, Google Analytics, SEMrush, Ahrefs, or similar tools preferred
  • Automotive, off-road, or aftermarket industry experience is a plus
HPAG is a fast-paced, team-oriented environment focused on innovation, growth, and building industry-leading brands.
All applicants must be able to pass a background check and drug screening.

Benefits:

  • Health Insurance
  • Dental Insurance
  • Life Insurance
  • Vision insurance
  • Employee discount
  • Paid time off
  • Referral program

Schedule and Compensation:

Job Type: Full-time (Monday - Friday)

Salary: DOE

Work Location: In person at our Chandler, AZ facility

It is the policy of Horsepower Automotive Group, and its affiliated companies to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, pregnancy or pregnancy-related condition, status with regard to public assistance, veteran status, citizenship status (if authorized to work in the U.S.), or any other characteristic protected by federal, state or local law.