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Influencer Marketing Manager Jobs in Riverside, CA

Crossing, Inc.

Brand Marketing Manager

Irvine, CA · On-site

$100K - $110K/yr

Manage content calendars and oversee internal content creators, photographers and creative partners ... Support marketing initiatives related to strategic partnerships, influencers, licensing partners ...

Esri

Product Marketing Manager

Redlands, CA

$154K/yr

As a product marketing manager, you'll drive awareness, demand and adoption of innovative products ... Experience communicating and presenting to senior leadership to drive alignment and influence ...

New

TTE Technology Inc

Digital Marketing Manager

Irvine, CA · On-site

$75K - $100K/yr

TCL North America is seeking a strategic and results-driven Digital Marketing Manager to accelerate ... Proven ability to influence and collaborate across large, cross-functional organizations.Experience ...

Esri

Product Marketing Manager

Redlands, CA · On-site

$74K - $125K/yr

As a product marketing manager, you'll drive awareness, demand and adoption of innovative products ... Experience communicating and presenting to senior leadership to drive alignment and influence ...

New

Esri

Product Marketing Manager - Online

Redlands, CA

$154K/yr

As a product marketing manager, you'll drive awareness, demand and adoption of innovative products ... Experience communicating and presenting to senior leadership to drive alignment and influence ...

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All JobsInfluencer Marketing JobsInfluencer Marketing Manager JobsInfluencer Marketing Manager Jobs in Riverside, CA

Influencer Marketing Manager information

See Riverside, CA salary details

$34.4K

$87.1K

$151.8K

How much do influencer marketing manager jobs pay per year?

As of Aug 13, 2026, the average yearly pay for influencer marketing manager in Riverside, CA is $87,101.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,600.00 and $102,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an influencer marketing manager?

To thrive as an Influencer Marketing Manager, you need a solid understanding of digital marketing, social media platforms, data analysis, and influencer outreach, often supported by a bachelor's degree in marketing or communications. Familiarity with influencer marketing platforms (e.g., AspireIQ, CreatorIQ), social listening tools, and campaign analytics software is typically required. Strong relationship-building, negotiation, and communication skills set top performers apart in this role. These competencies are essential for developing impactful influencer partnerships that drive brand awareness and ROI.

What is the difference between Influencer Marketing Manager vs Social Media Manager?

AspectInfluencer Marketing ManagerSocial Media Manager
Primary FocusDeveloping and managing influencer partnerships and campaignsManaging overall social media presence and content
Required SkillsInfluencer outreach, campaign management, negotiationContent creation, community engagement, analytics
Work EnvironmentMarketing teams, influencer platforms, agenciesSocial media platforms, marketing teams
Common CertificationsDigital marketing, social media marketing, influencer marketingSocial media management tools, digital marketing

While both roles involve social media, the Influencer Marketing Manager focuses on building influencer partnerships to promote brands, whereas the Social Media Manager oversees the overall social media strategy and content. Understanding these differences helps in choosing the right career path or hiring the appropriate professional.

What are some common challenges faced by an influencer marketing manager when coordinating campaigns across multiple platforms?

One common challenge for Influencer Marketing Managers is ensuring consistent brand messaging while tailoring content to suit different social media platforms. Each platform, such as Instagram, TikTok, or YouTube, has unique audience behaviors and content formats, requiring careful adaptation without diluting the campaign's objectives. Additionally, coordinating timelines, deliverables, and performance tracking across various influencers can be complex, requiring strong organizational and communication skills. Effective collaboration with internal teams and influencers is essential to address these challenges and deliver impactful campaigns.

What does an influencer marketing manager do?

An Influencer Marketing Manager is responsible for developing and executing strategies to collaborate with social media influencers and content creators. Their goal is to promote a brand's products or services through authentic partnerships that reach target audiences. They identify suitable influencers, negotiate contracts, manage campaigns, track performance metrics, and ensure compliance with advertising guidelines. This role requires strong communication skills, an understanding of social media trends, and the ability to analyze campaign ROI.
What are the most commonly searched types of Influencer Marketing jobs in Riverside, CA? The most popular types of Influencer Marketing jobs in Riverside, CA are:
What job categories do people searching Influencer Marketing Manager jobs in Riverside, CA look for? The top searched job categories for Influencer Marketing Manager jobs in Riverside, CA are:
What cities near Riverside, CA are hiring for Influencer Marketing Manager jobs? Cities near Riverside, CA with the most Influencer Marketing Manager job openings:
Influencer Marketing Manager jobs near you
Infographic showing various Influencer Marketing Manager job openings in Riverside, CA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 60% In-person, and 40% Remote job distribution, with an average salary of $87,101 per year, or $41.9 per hour.

Industry Marketing Manager - Infrastructure

Esri

Redlands, CA • On-site

$73K - $114K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 22 days ago

Esri rating

9.6

Company rating: 9.6 out of 10

Based on 14 frontline employees who took The Breakroom Quiz

7th of 244 rated software companies

Job description

Overview
As an Industry Marketing Manager, you will develop, manage, and execute strategic marketing campaigns to increase revenue, develop new markets, block competition, and build community within the infrastructure market. You will partner with a domain-specific subject matter expert to understand the market trends and audience needs; develop messaging and content; and create campaigns with a diversified marketing channel mix in order to build a long-term marketing strategy for a specific market(s) within the infrastructure industries.
A "day in the life" can consist of creating a wide range of content; executing events and webinars; market research; monitoring industry and technology trends; reporting campaign performance; working with professional associations; and co-marketing with Esri strategic partners. A successful Industry Marketing Manager builds and maintains a strong relationship with their subject matter expert, other internal marketing divisions (such as Events department, in-house designers, various channel teams, data team), sales leads, Esri customers, Esri's certified software and solution providers, media and publications, and professional associations.
Responsibilities
  • Campaign Planning & Management: Develop and execute integrated marketing campaigns using a wide range of channels, tactics, and approaches.
  • Content Creation: Create campaign assets, including messaging, print collateral, and digital content that contribute to overall campaign success. Collaborate with in-house design/creative resources to produce brochures, ebooks, videos, emails, ads, social assets, webpages, blogs, articles, graphics, and more.
  • Event Management: Contribute to third-party events and Esri-hosted events by creating messaging and content, negotiating and developing engagement opportunities for Esri and our audience; supporting onsite logistics, and establishing forums that help build community.
  • Project Management: Deliver campaign assets on time and on budget. Manage multiple deadlines and priorities simultaneously, communicating progress updates regularly to stakeholders and any potential challenges.
  • Analytics and Reporting: Track campaign performance and engagement at every step through campaign activity reports and analytics.
  • Leverage Marketing Processes & Technology: Utilize available technologies and processes to manage activities, segment audience data, run email campaigns, run advertising campaigns, build webpages, and publish customer stories.
  • Customer and Distributor Engagement: Build relationships with Esri customers and distributors to better understand audience needs, elevate best practices and repeatable approaches, and highlight successful implementations in articles and third-party media.
  • Collaborate with Partners and Industry Influencers: Work with certified Esri software and solution providers, professional associations, media, and thought leaders to position Esri as a major player in the market; block competition; influence legislation or policies; reach executives; and increase coverage in major publications and media outlets.
  • Community Building: Foster a vibrant user community through marketing activities that sustain and grow advocates of Esri and GIS including virtual communities, user groups, regional meetups, online forums, and events that encourage a two-way dialog between Esri staff and customers.

Requirements
  • 2+ years of marketing or related business experience
  • Time management, resource management, and project management skills
  • Highly organized and strongly self-motivated with the ability to multi-task activities with shifting priorities
  • Quick learner with a positive attitude
  • Strong decision making, problem resolution, and creative thinking skills
  • Excellent written and verbal communication skills
  • Must be able to travel up to 20% during peak marketing periods
  • Bachelor's degree in marketing, business, geography, GIS, or related field

Recommended Qualifications
  • Proficiency in GIS software is a plus
  • Advanced writing, editing, and messaging development skills
  • Knowledge in state and local government structures and operations is a plus

#LI-MJ1
#LI-Onsite
Total Rewards
Esri's competitive total rewards strategy includes industry-leading health and welfare benefits: medical, dental, vision, basic and supplemental life insurance for employees (and their families), 401(k) and profit-sharing programs, minimum accrual of 80 hours of vacation leave, twelve paid holidays throughout the calendar year, and opportunities for personal and professional growth. Base salary is one component of our total rewards strategy. Compensation decisions and the base range for this role take into account many factors including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.
A reasonable estimate of the base salary range is
$73,528-$114,608 USD
The Company
At Esri, diversity is more than just a word on a map. When employees of different experiences, perspectives, backgrounds, and cultures come together, we are more innovative and ultimately a better place to work. We believe in having a diverse workforce that is unified under our mission of creating positive global change. We understand that diversity, equity, and inclusion is not a destination but an ongoing process. We are committed to the continuation of learning, growing, and changing our workplace so every employee can contribute to their life's best work. Our commitment to these principles extends to the global communities we serve by creating positive change with GIS technology. For more information on Esri's Racial Equity and Social Justice initiatives, please visit our website here.
If you don't meet all of the preferred qualifications for this position, we encourage you to still apply!
Esri is an equal opportunity employer (EOE) and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need reasonable accommodation for any part of the employment process, please email askcareers@esri.com and let us know the nature of your request and your contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this e-mail address.
Esri Privacy Esri takes our responsibility to protect your privacy seriously. We are committed to respecting your privacy by providing transparency in how we acquire and use your information, giving you control of your information and preferences, and holding ourselves to the highest national and international standards, including CCPA and GDPR compliance.

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Benefits

Hours and flexibility

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About ESRI

Sourced by ZipRecruiter

Our passion for improving quality of life through geography is at the heart of everything we do. Esri's geographic information system (GIS) technology inspires and enables governments, universities, and businesses worldwide to save money, lives, and our environment through a deeper understanding of the changing world around them.

Industry

Scientific research and development services

Company size

1,001 - 5,000 Employees

Headquarters location

Redlands, CA, US

Year founded

1969

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