ZipRecruiter

Log In

1

Home Instead General Manager Jobs (NOW HIRING)

Home Instead

Sales Consultant

Norfolk, NE · On-site

$50K - $60K/yr

Educate referral sources on Home Instead's value proposition and tailor solutions to client needs. * Maintain accurate records of sales activities, referral sources, and conversion rates in CRM ...

Home Instead

CareGiver

Orange, CA · On-site

$15.25 - $19.25/hr

Benefits of working for Home Instead * We embody a great culture where our staff and management team are available to support you 24 hours a day * Flexible hours based upon your availability and ...

Home Instead

In Home Caregiver

Garner, NC

$14.50 - $16.50/hr

Caregiver - Get the Support You Deserve with Home Instead As a Caregiver with Home Instead , you'll ... managing incontinence. We've got you covered * Fast job placement for qualified candidates.

Home Instead

In Home Caregiver

Moline, IL · On-site

$12.25 - $15.50/hr

A local team that manages scheduling and client matching so you can focus on care At Home Instead, you're not just filling shifts-you're making a difference in someone's daily life. Benefits

Home Instead

In Home Caregiver

Wake Forest, NC

$14.50 - $16.50/hr

Caregiver - Get the Support You Deserve with Home Instead As a Caregiver with Home Instead , you'll ... managing incontinence. We've got you covered * Fast job placement for qualified candidates.

Home Instead

Care Professional

Plum, PA · On-site

Home Instead in Oakmont has an immediate opportunity for you! Interested applicants please apply ... The ideal candidate will have strong time management skills and will be able to adapt to short ...

Home Instead

Caregiver

San Francisco, CA · On-site

$19.18 - $25/hr

Home Instead hires amazing caregivers, referred to as Care Pros, to provide non-medical in-home ... Candidate management Candidates are only managed on your ATS Make the most of your Indeed Apply ...

Home Instead

Full-Time Caregiver

Woodland Hills, CA · On-site

$18/hr

At Home Instead, caring is our passion. And it starts with our Care Professionals. We need you...if ... General responsibilities include: * Helping individuals thrive from the comfort of their home

Home Instead

Caregivers

Port Townsend, WA · On-site

$19 - $20/hr

Benefits of working for Home Instead: All new hires receive Mental and General Telehealth at no cost for their first year of employment. After that it's just $7 per month to continue with the plan.

Home Instead

Caregiver

Wolfeboro, NH · On-site

$18 - $23/hr

Home Instead in Wolfeboro, NH is under new management and would love to meet you! Why Home Instead? * Competitive Pay: $18.00 to $23.00 per hour with weekend differentials * Flexibility: Choose your ...

Home Instead

In Home Caregiver

Fuquay Varina, NC

$14.50 - $16.50/hr

Caregiver - Get the Support You Deserve with Home Instead As a Caregiver with Home Instead , you'll ... managing incontinence. We've got you covered * Fast job placement for qualified candidates.

Home Instead

In Home Caregiver

Morrisville, NC

$14.50 - $16.50/hr

Caregiver - Get the Support You Deserve with Home Instead As a Caregiver with Home Instead , you'll ... managing incontinence. We've got you covered * Fast job placement for qualified candidates.

Home Instead

Business Development Advisor

Pittsfield, MA · On-site

$60K - $75K/yr

Join Home Instead as a Business Development Advisor/Home Care Sales Representative As a Business ... Experience working with a CRM system preferred. Pay Range The compensation range is an estimate of ...

next page

Showing results 1-20

All JobsHome Instead General Manager Jobs

Home Instead General Manager information

See salary details

$30K

$65K

$110K

How much do home instead general manager jobs pay per year?

As of Jun 11, 2026, the average yearly pay for home instead general manager in the United States is $65,026.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,500.00 and $74,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Home Instead General Manager, and why are they important?

To succeed as a Home Instead General Manager, you need strong leadership, business management, and knowledge of elder care services, often supported by a degree in business or healthcare administration. Familiarity with scheduling software, CRM systems, and compliance regulations, as well as certifications in caregiving or management, are commonly required. Outstanding interpersonal communication, problem-solving, and organizational skills help in leading teams and building client relationships. These skills are essential to ensure high-quality service delivery, business growth, and regulatory compliance in a client-focused home care environment.

What are some common challenges faced by a Home Instead General Manager, and how can they be addressed?

A Home Instead General Manager often faces the challenge of balancing operational efficiency with providing compassionate care. Managing staff schedules, maintaining compliance with industry regulations, and ensuring high client satisfaction can be demanding. Effective communication, strong organizational skills, and a collaborative approach with both caregivers and office staff are essential to overcome these hurdles. Building a supportive team environment and investing in regular training can also help address these challenges and promote a positive workplace culture.

What does a Home Instead General Manager do?

A Home Instead General Manager oversees the daily operations of a Home Instead franchise, ensuring high-quality care for clients and efficient management of staff. Their responsibilities include supervising caregivers, managing budgets, implementing company policies, and ensuring compliance with relevant regulations. They also work closely with families to assess care needs and create personalized care plans, aiming to deliver exceptional service and client satisfaction. Leadership, communication, and problem-solving skills are essential for success in this role.

What is the difference between Home Instead General Manager vs Home Care Coordinator?

AspectHome Instead General ManagerHome Care Coordinator
Required CredentialsLeadership experience, industry knowledge, possibly management certificationsHealthcare or social services background, certifications in caregiving or health
Work EnvironmentOffice management, staff oversight, business operationsClient interaction, scheduling, care plan coordination
Employer & Industry UsageSenior management role in home care franchiseFrontline role coordinating care services in home health
Search & Comparison IntentUnderstanding leadership roles in home careLearning about care coordination and client management

The Home Instead General Manager oversees the overall operations, staff management, and business growth of the franchise, requiring leadership and management skills. In contrast, a Home Care Coordinator focuses on client care, scheduling, and ensuring quality service delivery. Both roles are vital in the home care industry but differ in responsibilities and focus areas.

Infographic showing various Home Instead General Manager job openings in the United States as of June 2026, with employment types broken down into 11% Full Time, 85% Part Time, and 4% Contract. Highlights an 87% Physical, 1% Hybrid, and 12% Remote job distribution, with an average salary of $65,026 per year, or $31.3 per hour.
Sales Consultant

Sales Consultant

Home Instead

Norfolk, NE • On-site

$50K - $60K/yr

Full-time

PTO

Posted 6 days ago

Home Instead rating

5.4

Company rating: 5.4 out of 10

Based on 379 frontline employees who took The Breakroom Quiz

167th of 228 rated social care providers

Job description

Sales Consultant - Norfolk, NE
About Home Instead
For more than three decades, the Home Instead network has been the world's leading provider of in-home care for older adults. Each Home Instead franchise offers an individualized approach to help keep aging adults comfortable and cared for at home. Globally, the Home Instead network supports the work of over 100,000 Care Pros and provides more than 60 million hours of care annually. Learn more at homeinstead.com.
Position Location: Norfolk, NE with travel required throughout Northeast Nebraska.
Job Summary
The Sales Consultant plays a strategic role in driving business growth and expanding market presence. This position focuses on building and nurturing strong relationships with healthcare providers and community partners to increase referrals and client acquisition. You will be responsible for executing targeted sales strategies, conducting in-home consultations with prospective clients, and supporting new care starts when needed.
This is a high-impact, field-based role requiring a strong blend of strategic thinking, relationship-building, and sales execution. The ideal candidate is a self-starter with consultative sales experience, a strategic mindset, and a passion for improving the lives of aging adults.
Key Responsibilities
  • Sales Strategy & Market Analysis:
    • Develop and execute targeted sales strategies to increase market share and client acquisition.
    • Analyze market trends, competitive activity, and industry developments to identify growth opportunities.
    • Achieve inquiry generation and referral targets through strategic follow-up and market analysis.
  • Relationship Management & Community Outreach:
    • Build and maintain strong relationships with healthcare providers and referral sources, including hospitals, home health agencies, assisted living facilities, and physicians.
    • Represent Home Instead at industry events, health fairs, professional conferences, and community meetings.
    • Develop and execute local marketing campaigns to increase brand visibility and engagement.
  • Sales Execution & Performance Tracking:
    • Conduct high-impact sales presentations and face-to-face meetings with healthcare professionals and community partners.
    • Educate referral sources on Home Instead's value proposition and tailor solutions to client needs.
    • Maintain accurate records of sales activities, referral sources, and conversion rates in CRM software (e.g., Salesforce).
    • Track and report on key performance indicators (KPIs) and sales goals.
  • Consultative Sales & Client Support:
    • Perform consultative sales processes, including outreach, referral qualification, and conversion.
    • Provide support by conducting in-home care consultations, quality assurance visits, and assisting with new care starts as needed.
    • Provide feedback on market trends and business development opportunities to internal teams.

Qualifications & Experience
  • One year of experience in home care, health care or senior-related industry is required; an equivalent combination of education and work experience may be considered.
  • Proven track record of meeting or exceeding sales targets and building professional relationships.
  • Ability to spend 75% of your time in the local community, actively building strong relationships and referral partnerships.
  • Proficiency in Microsoft Office Suite.
  • Valid driver's license and reliable transportation required.
  • Experience with the Northeast Nebraska market.

Preferred Qualifications
  • Experience in home care, hospice, senior living, or home health sales.
  • Knowledge of Medicare, VA, and private pay home care services.
  • Existing relationships with local healthcare providers and senior living communities.
  • College degree.
  • Experience in CRM systems (Salesforce)

Key Competencies
  • Relationship Building: Ability to engage and influence stakeholders at all levels.
  • Communication: Strong written and verbal communication skills.
  • Results-Oriented: Proven ability to achieve and exceed sales targets.
  • Self-Starter: Thrives in a self-directed environment and takes initiative.
  • Resilience: Maintain a positive and steady presence in emotionally challenging or high-stress situations.

Compensation & Benefits
  • Base salary at $50,000-$60,000, based on experience + bonus opportunities.
  • Paid Time Off.
  • Holidays Off.
  • Company branded Home Instead apparel.
  • Company vehicle to utilize for work travel.

Choice Services Inc. d/b/a Home Instead, is an independently owned and operated franchise office. This job description does not create an employment contract, nor imply it. Employment with employer remains at will.
Position Information
Title:Sales ConsultantID:1215
Please note that this is the job board for the franchise office located at 211 W. Norfolk Ave. Norfolk, NE 68701 . Each Home Instead franchise is independently owned and operated. To find a franchise near you, please visit the Careers page.
For job related questions please call the franchise office at 4023798225.

What Home Instead employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Home Instead logo

About Home Instead

Sourced by ZipRecruiter

Home Instead is the world’s largest home care franchise network and the flagship home care brand of Honor. Together, Honor and the Home Instead network delivers better jobs for Care Professionals, better home care for aging adults, and entirely new offerings to support the aging journey. With over two decades of experience caring for seniors and their families, the Home Instead network has developed unique tools and ways of working that create meaningful impact. - Personalized Care Plans - Extensive Care Pro Training - Innovative Technology - Relationship Building

Industry

Health care and social assistance, individual, family and community social assistance, fitness and sports centers and home health care services

Company size

201 - 500 Employees

Headquarters location

Omaha, NE, US

Social media

FacebookTwitter

View All Home Instead Jobs

Apply