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Home Based Alt Text Writing Jobs in Massachusetts

Constellation Health Services

$30 - $35/hr

Clients include children with Autism and related developmental disabilities in the home, community ... Communicates effectively (orally and in writing) with administrators, parents and community members.

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Home Based Alt Text Writing information

What is home based alt text writing?

Home based alt text writing is a remote job where individuals create descriptive text for images, graphics, and other visual content to make them accessible to people with visual impairments. Alt text writers describe what is shown in an image, ensuring that screen readers can convey this information to users who cannot see it. This work is essential for making websites and digital content compliant with accessibility standards, such as the Americans with Disabilities Act (ADA) and Web Content Accessibility Guidelines (WCAG). Home based alt text writers typically work for content agencies, educational institutions, or e-commerce sites, and need strong attention to detail and a good command of language.

What are the key skills and qualifications needed to thrive as a home based alt text writer, and why are they important?

To thrive as a Home Based Alt Text Writer, you need a strong command of written English, attention to detail, and a solid understanding of accessibility guidelines such as WCAG. Familiarity with content management systems, word processing tools, and possibly accessibility testing platforms is typically required. Exceptional communication skills, creativity, and the ability to succinctly describe images are important soft skills for this role. These capabilities ensure accurate, clear, and inclusive content, improving accessibility for users with visual impairments.

What are some typical challenges faced by home based alt text writers and how can they be overcome?

Home-based alt text writers often face challenges such as maintaining consistency in style, accurately describing complex images, and managing productivity without direct supervision. To overcome these, it's helpful to follow established guidelines, seek feedback from editors or peers, and use productivity tools to structure work hours. Regular communication with the team and staying updated on best practices for accessibility can also enhance both the quality of work and job satisfaction.

What is the difference between Home Based Alt Text Writing vs Content Writer?

AspectHome Based Alt Text WritingContent Writer
CredentialsBasic writing skills, understanding of SEO and image descriptionsHigher education in writing, journalism, or related fields often preferred
Work EnvironmentRemote, flexible, often freelance or contract basisRemote or office-based, may involve longer projects or team collaboration
Industry UsageCommon in SEO, digital marketing, e-commerceUsed across various industries including marketing, publishing, media
Search & Comparison IntentPeople compare to similar writing roles focusing on accessibility or SEOCompared with specialized writing roles like technical or creative writing

Home Based Alt Text Writing primarily involves creating descriptive text for images to improve accessibility and SEO, requiring basic writing and SEO skills. Content Writers often produce broader written content, including articles, blogs, and marketing materials, with more advanced credentials. Both roles are remote but differ in scope, credentials, and industry focus.

What are popular job titles related to Home Based Alt Text Writing jobs in Massachusetts?

For Home Based Alt Text Writing jobs in Massachusetts, the most frequently searched job titles are:

What job categories do people searching Home Based Alt Text Writing jobs in Massachusetts look for?

The top searched job categories for Home Based Alt Text Writing jobs in Massachusetts are:

What cities in Massachusetts are hiring for Home Based Alt Text Writing jobs?

Cities in Massachusetts with the most Home Based Alt Text Writing job openings:

Home Based Alt Text Writing jobs near you

Web Writer and Content Specialist

Waltham, MA • On-site

Brandeis University
Colleges, Universities, and Professional Schools • 1 - 5K employees
Learn more about Brandeis Universityexternal

$82/hr

Full-time

Posted 16 days ago

Job description

The Brandeis Office of Marketing Communications seeks a Web Writer and Content Specialist to join its digital team. Reporting to the Director of Marketing Technology, with close collaboration with the editorial team, this role is responsible for creating, editing and publishing high-quality, user-centered content across Brandeis' web properties and digital channels. This role will also contribute to an upcoming website redesign, with opportunities to help inform content direction and standards.
The ideal candidate is a skilled writer with a strong editorial eye, fluency in SEO and GEO best practices and an understanding of how content structure and accuracy shape the way information is surfaced and understood in an AI-driven digital environment. They are equally at home crafting a compelling program page and a three-word call to action, with a keen sense of how language and layout influence the way people read and navigate digital content.
Candidates must include a cover letter, along with writing samples or a portfolio link demonstrating range across formats and audiences.
This is a hybrid position based on the Brandeis University campus in Waltham, MA, with three days per week in office required.
The salary range for the position is $82.0 - 87.2K;
Essential & Other Functions
  • Content Creation and Publishing (50%):
    • Write compelling, audience-centered content across Brandeis digital properties including academic program pages, marketing landing pages, campaign content and other high-touch areas.
    • Write and edit a range of short-form content - captions, summaries, calls to action, video descriptions and other microcontent that supports a clear user experience (UX).
    • Develop editorial content that showcases Brandeis people, programs and achievements - from quick spotlights to longer-form storytelling as opportunities arise.
    • Adapt and repurpose content across formats while maintaining a consistent institutional voice.
    • Publish and maintain content using a content management system (CMS), ensuring accurate formatting, linking and page structure.
  • Content Strategy & Collaboration (25%):
    • Partner with campus stakeholders to translate complex academic and institutional information into clear and effective digital content.
    • Apply SEO and GEO best practices to all content including keyword strategy, metadata, heading structure and linking, with an understanding of how well-structured content performs in AI-driven search environments.
    • Collaborate with designers on visual needs, making strong editorial image selections and optimizing assets for web use.
    • Work with the marketing, web and editorial teams to identify and develop story opportunities aligned with university marketing priorities.
  • Review & Quality (25%)
    • Edit and proofread web content - including content submitted by campus contributors - for clarity, accuracy, tone, accessibility and consistency with Brandeis brand and style guidelines.
    • Conduct content reviews for departmental pages, improving readability, accessibility and messaging as needed.
    • Use web analytics and user behavior data to evaluate content performance and inform improvements.

Required Qualifications
  • Bachelor's degree in communications, English, marketing, digital media or a related field.
  • Minimum 3 years of professional experience in web writing or content development.
  • Demonstrated range as a writer - from feature stories to YouTube video descriptions to concise digital microcopy.
  • Working knowledge of SEO principles including metadata, keyword strategy and content structure.
  • Experience with or demonstrated understanding of user-centered content and UX writing principles.
  • Familiarity with web accessibility standards (WCAG) and how they apply to content, including alt text, plain language and heading structure.
  • Experience with a content management system (CMS); familiarity with HTML a plus.
  • Familiarity with AI writing tools and the editorial judgment to use them responsibly in a brand and institutional context.
  • Proficiency in Adobe Photoshop and/or Canva for web image preparation and production.
  • Strong editorial eye and high attention to detail.
  • Ability to manage multiple projects and collaborate effectively across teams.
  • Higher education experience is preferred.

Pay Range Disclosure
The University's pay ranges represent a good faith estimate of what Brandeis reasonably expects to pay for a position at the time of posting. The pay offered to a selected candidate during hiring will be based on factors such as (but not limited to) the scope and responsibilities of the position, the candidate's work experience and education/training, internal peer equity, and applicable legal requirements.
Equal Opportunity Statement
Brandeis University is an equal opportunity employer which does not discriminate against any applicant or employee on the basis of race, color, ancestry, religious creed, gender identity and expression, national or ethnic origin, sex, sexual orientation, pregnancy, age, genetic information, disability, caste, military or veteran status or any other category protected by law (also known as membership in a "protected class").

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