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Google Analytics Jobs in Alabama (NOW HIRING)

Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics and social media analytics platforms. Provide insights and ...

Digital Analyst Internships

Birmingham, AL ยท On-site

$92K - $109K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

$97K - $115K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

Posted today

Digital Analyst Internships

Tuscaloosa, AL ยท On-site

$88K - $104K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

$97K - $114K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

New

Digital Analyst Internships

Montgomery, AL ยท On-site

$97K - $115K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

$91K - $108K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

New

Digital Analyst Internships

Mobile, AL ยท On-site

$97K - $115K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

$92K - $109K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

Posted today

$97K - $115K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

New

Digital Analyst Internships

Huntsville, AL ยท On-site

$97K - $115K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights * Supporting usability testing and interpreting user behavior data to recommend experience improvements

Comfort working with analytics platforms (Google Analytics, Looker, Tableau, or similar BI tools) * Familiarity with AI-assisted analysis tools is a plus * Strong communicator who can translate data ...

Comfort working with analytics platforms (Google Analytics, Looker, Tableau, or similar BI tools) * Familiarity with AI-assisted analysis tools is a plus * Strong communicator who can translate data ...

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Showing results 1-20

Google Analytics information

See Alabama salary details

$35.3K

$103.6K

$136K

How much do google analytics jobs pay per year?

As of Jul 17, 2026, the average yearly pay for google analytics in Alabama is $103,618.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,100.00 and $121,900.00 per year, depending on experience, location, and employer.

What are Google Analytics professionals?

Google Analytics professionals are experts who use the Google Analytics platform to collect, analyze, and interpret website and app data. They help businesses understand user behavior, measure the effectiveness of marketing campaigns, and make data-driven decisions to improve digital performance. Their responsibilities often include setting up tracking codes, creating reports, and providing actionable insights based on the data collected. These professionals may work in-house, as consultants, or as part of a marketing or analytics team.

What are some common challenges faced by Google Analytics specialists when working with clients or stakeholders?

Google Analytics specialists often encounter challenges such as ensuring accurate data tracking across multiple platforms, explaining technical metrics to non-technical stakeholders, and aligning analytics insights with business objectives. Additionally, data privacy regulations and frequent updates to the analytics platform can require continuous learning and adaptation. Effective communication and collaboration with marketing, product, and development teams are essential to address these challenges and deliver actionable insights.

What is the difference between Google Analytics vs Data Analyst?

AspectGoogle AnalyticsData Analyst
Required CredentialsBasic knowledge of analytics tools, certifications optionalBachelor's degree in statistics, data science, or related field; certifications preferred
Work EnvironmentDigital marketing, website analysis, online platformsVarious industries including finance, healthcare, marketing; often in office or remote
Employer & Industry UsageUsed by marketing teams, web developers, digital agenciesUsed across industries for data interpretation, reporting, and decision-making

Google Analytics primarily focuses on website traffic and user behavior analysis, often used by marketing teams. Data Analysts have a broader scope, interpreting data from multiple sources to inform strategic decisions across various industries. While Google Analytics is a tool, Data Analysts utilize a range of tools and techniques, making their roles complementary but distinct.

What are the key skills and qualifications needed to thrive as a Google Analytics Specialist, and why are they important?

To thrive as a Google Analytics Specialist, you need a solid understanding of web analytics, data interpretation, and digital marketing fundamentals, often supported by a relevant degree or Google Analytics certification. Familiarity with analytics platforms such as Google Analytics 4, Google Tag Manager, and data visualization tools like Google Data Studio is crucial. Strong analytical thinking, attention to detail, and effective communication help translate data insights into actionable business recommendations. These skills are essential for driving data-informed decisions, optimizing marketing strategies, and demonstrating ROI to stakeholders.
What are the most commonly searched types of Google Analytics jobs in Alabama? The most popular types of Google Analytics jobs in Alabama are:
Infographic showing various Google Analytics job openings in Alabama as of July 2026, with employment types broken down into 68% Full Time, and 32% Part Time. Highlights an 100% In-person job distribution, with an average salary of $103,618 per year, or $49.8 per hour.

Digital Marketing Specialist

4pconsultinginc

Birmingham, AL โ€ข On-site

Contractor

Posted 21 days ago


Job description

Digital Marketing Specialist

Location:ย Birmingham, AL
Contract : 2 Months
Client- Alabama Power

Job Summary

We are seeking a creative and results-drivenย Digital Marketing Specialistย to plan, execute, and optimize digital marketing campaigns that increase brand awareness, audience engagement, lead generation, and online conversions.

The ideal candidate will have experience withย SEO, paid advertising, social media, content marketing, email campaigns, analytics, marketing automation, and conversion optimization. This role requires a balance of creativity, analytical thinking, project management, and strong communication skills.

Key Responsibilities

  • Develop and execute digital marketing strategies aligned with business goals and budgets.
  • Optimize website content and performance to improve organic search rankings.
  • Plan and manage PPC, display, search, and social media advertising campaigns.
  • Create and promote digital content, including blogs, articles, videos, graphics, and social posts.
  • Manage social media accounts, content calendars, scheduling, and community engagement.
  • Plan and execute newsletters, drip campaigns, and promotional email campaigns.
  • Monitor campaign performance using Google Analytics and other reporting tools.
  • Analyze data and provide recommendations to improve campaign results and ROI.
  • Conduct A/B testing and optimize landing pages, website experience, and conversion rates.
  • Use marketing automation tools to segment audiences, manage leads, and streamline campaigns.
  • Research competitors, industry trends, and emerging digital technologies.
  • Manage campaign budgets and ensure compliance with privacy and advertising standards.

Required Qualifications

  • Bachelorโ€™s degree in Marketing, Digital Marketing, Business, Communications, or a related field preferred.
  • Proven experience managing digital marketing campaigns.
  • Experience with SEO, PPC, content marketing, social media, and email marketing.
  • Proficiency with tools such as Google Ads, Google Analytics, SEO platforms, email marketing software, and social media management tools.
  • Strong content creation, writing, and editing skills.
  • Ability to analyze campaign data and make data-driven decisions.
  • Strong project management, organization, and time-management skills.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple campaigns and meet deadlines.

Preferred Qualifications

  • Experience with marketing automation and lead-nurturing platforms.
  • Knowledge of conversion-rate optimization and A/B testing.
  • Experience with CRM platforms and website content-management systems.
  • Google Ads, Google Analytics, HubSpot, or related digital marketing certifications.