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Google Ads Manager Jobs in Santa Rosa, CA (NOW HIRING)

Marketing Coordinator

Healdsburg, CA · On-site

$70K - $75K/hr

Under the general direction of the Marketing Manager, the Marketing Coordinator plays a key role in ... Proficient experience with Google Analytics and Google Ads. Must understand top of funnel key ...

Google Ads Manager information

See Santa Rosa, CA salary details

$48.1K

$116.8K

$189.1K

How much do google ads manager jobs pay per year?

As of Aug 28, 2026, the average yearly pay for google ads manager in Santa Rosa, CA is $116,795.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,200.00 and $158,000.00 per year, depending on experience, location, and employer.

What does a Google Ads Manager do?

A Google Ads Manager is responsible for creating, managing, and optimizing advertising campaigns on Google Ads. They conduct keyword research, write compelling ad copy, set budgets, and analyze campaign performance to maximize return on investment. Their goal is to drive relevant traffic, increase conversions, and help businesses achieve their marketing objectives through paid search and display advertising. They also stay up to date with Google Ads best practices and algorithm updates to ensure campaign success.

What are the key skills and qualifications needed to thrive as a Google Ads Manager?

To thrive as a Google Ads Manager, you need expertise in digital marketing concepts, campaign optimization, and a strong analytical mindset, often supported by a degree in marketing or related fields. Familiarity with Google Ads platform, Google Analytics, and industry certifications like Google Ads Certification is typically required. Excellent communication, attention to detail, and adaptability help you effectively manage client expectations and respond to changing campaign dynamics. These skills are vital for driving successful ad performance, maximizing ROI, and maintaining positive client relationships in a competitive digital landscape.

What are some common challenges faced by Google Ads Managers when optimizing campaigns, and how can they be addressed?

Google Ads Managers often encounter challenges such as balancing budget constraints with campaign goals, staying up-to-date with frequent platform updates, and managing the performance of multiple accounts simultaneously. Addressing these challenges involves regularly monitoring key metrics, using automation tools to save time, and continuously testing ad copy and targeting strategies. Collaborating with clients or team members to clarify objectives and expectations is also crucial for effective campaign optimization and achieving desired results.

What is the difference between Google Ads Manager vs PPC Specialist?

AspectGoogle Ads ManagerPPC Specialist
CredentialsGoogle Ads Certification, Analytics CertificationGoogle Ads Certification, Analytics Certification
Work EnvironmentManages multiple campaigns, oversees teams, strategic planningExecutes campaigns, optimizes ads, analyzes performance
Employer & Industry UsageDigital marketing agencies, in-house marketing teamsAdvertising agencies, in-house marketing teams

Google Ads Managers typically oversee entire campaigns and teams, requiring strategic planning and leadership skills, while PPC Specialists focus on executing and optimizing individual ad campaigns. Both roles often require similar certifications and are used within digital marketing environments, but their responsibilities differ in scope and seniority.

How much do Google Ads account managers make?

Google Ads account managers typically earn between $50,000 and $80,000 annually, with experienced professionals or those managing large accounts earning higher salaries. Compensation can vary based on experience, location, certifications, and whether they work in-house or as part of an agency.

Is Google Ads Manager hard to learn?

Google Ads Manager is a platform used by digital marketers to create and manage advertising campaigns. Learning it involves understanding key concepts like keywords, bidding, and analytics, and can be acquired through online courses, tutorials, and practice. While it has a learning curve, consistent effort and familiarity with digital marketing principles can make it manageable.

What is the salary of Google Ads Manager?

The average salary of a Google Ads Manager varies depending on experience, location, and company size, but typically ranges from $50,000 to $90,000 annually in the United States. Experienced managers with certifications and skills in campaign optimization can earn higher salaries, especially in larger markets or agencies.

What are the most commonly searched types of Google Ads jobs in Santa Rosa, CA?

The most popular types of Google Ads jobs in Santa Rosa, CA are:

What are popular job titles related to Google Ads Manager jobs in Santa Rosa, CA?

For Google Ads Manager jobs in Santa Rosa, CA, the most frequently searched job titles are:

What job categories do people searching Google Ads Manager jobs in Santa Rosa, CA look for?

The top searched job categories for Google Ads Manager jobs in Santa Rosa, CA are:

What cities near Santa Rosa, CA are hiring for Google Ads Manager jobs?

Cities near Santa Rosa, CA with the most Google Ads Manager job openings:

Marketing Coordinator

SingleThread

Healdsburg, CA • On-site

$70K - $75K/hr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 16 days ago


Job description

MARKETING COORDINATOR - (ON SITE)
  • Compensation + Benefits
  • Pay: $70,000 - $75,000 per year*
  • Medical, Dental, Vision Plans
  • Paid Time Off - Including Vacation, Sick and Mental Health Time Off
  • 401(k) w/ Company Discretionary Match
  • Employee Assistance Program - 6 free counseling sessions annually for you and your household members
  • Employee Dining and Wine Discounts
  • Daily Family Meal
  • Customized Educational Opportunities

What you’ll be doing in this role…
Under the general direction of the Marketing Manager, the Marketing Coordinator plays a key role in supporting, coordinating, and executing a wide range of marketing initiatives. This role serves as the central hub for organizing content and campaigns, offering insights and recommendations based on performance metrics and industry trends.
The ideal candidate will be a skilled project manager with strong organizational abilities, capable of collaborating effectively with the Marketing Manager to help meet strategic marketing objectives.
  • Organize and maintain all social media and content calendars and ensure that all content is routed, reviewed and approved by all stakeholders in a timely fashion. Plan ahead as needed when third parties are involved.
  • Capture, edit, and publish short-form video content optimized for Instagram Reels and TikTok, helping reach new audiences and grow brand following.
  • Ensures that all workshops and events are entered into the calendar of events and maintained in a timely manner.
  • Assist with email marketing strategy and execution, draft content, build campaigns, and track performance metrics to optimize engagement and audience growth.
  • Proactively track digital performance metrics across all platforms, including audience engagement, reach, and conversion, and produce clear reports with actionable insights and recommendations.
  • Collaborate with the Marketing Manager to produce creative and promotional materials
  • Establish new social presence for brand developments and sub brands
  • Organize and coordinate photoshoots, media visits, and content capture sessions—working cross-functionally across departments to ensure alignment and successful execution.
  • Craft clear and on-brand marketing copy
  • Organize promotional activities for new products/services
  • Support events and PR efforts as needed - collaborating with the Events team
  • Performs other duties as assigned and based upon business needs

In an ideal world, you have:
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 2 years of relevant experience in a marketing support role.
  • Exceptional social media fluency with demonstrated experience producing and editing content with a focus on TikTok and Instagram Reels.
  • Good understanding of brand strategy, identity, positioning, and content.
  • Experience with short-form video editing tools (e.g., CapCut, InShot, Adobe Premier Pro, or similar).
  • Good project management and planning capability. Others refer to you as a great planner.
  • Excellent interpersonal skills with the ability to manage sensitive and confidential situations with tact, professionalism, and diplomacy.
  • A growth mindset and is willing to learn and evolve your professional skills. Learners are welcomed!
  • Excellent verbal and written communication skills with the ability to present information
  • Strong organizational skills and exceptional attention to detail.
  • Ability to prioritize time and meet deadlines under time constraints.
  • Willingness to course correct when needed and maintain a flexible and collaborative team approach. We work as a team and our department supports many - having a service forward mindset is key to success in this role.
  • Proficiency in Google Suite, Slack, Asana or similar programs.
  • Basic knowledge of Adobe Lightroom, Photoshop, illustrator and Canva.
  • Proficiency in MailChimp or other similar email marketing tools.
  • Working knowledge of brand strategy, identity, positioning, and content across platforms.
  • Proficient experience with Google Analytics and Google Ads. Must understand top of funnel key performance metrics and conversion tracking, and be willing to learn what is new.

ENVIRONMENTAL AND/OR PHYSICAL REQUIREMENTS
  • Ability to perform the essential job functions consistently, safely and successfully with federal, state, and local standards
  • Must be able to lift and carry up to 40 pounds
  • Ability to stand and/or sit for prolonged periods of time
  • Ability to physically maneuver through work areas; bend, lift, carry, reach/extend arms, and hands above shoulder height frequently, climb stairs and steps, or otherwise move in a constantly changing environment

KEY COMPETENCIES
  • To have a positive impact, taking responsibility and initiative to resolve issues, always clearly communicating with leadership team and team members
  • To be decisive, accepting responsibility for making things happen, thinking ahead, and developing contingency plans
  • To be an active listener, remaining present and open, providing verbal, non-verbal, and supportive feedback, and showing our respect and empathy with one another.
  • To be motivated and committed, approaching all tasks with enthusiasm and seizing opportunities to learn new skills or knowledge in order to improve your performance
  • To be flexible, responding quickly and positively to changing environments
  • To maintain high team focus via cooperation and support to other team members in the pursuit of department goals
  • To be a positive role model and demonstrate the ethos of Kyle, Katina, Tony, and the management team

Each of the items listed is considered to be an essential function of the role. However, this list should not be construed as an exhaustive list of all the responsibilities of the position. Vertice Hospitality reserves the right to alter the duties of this role.
Vertice Hospitality is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation in accordance with applicable federal, state and local laws.
Vertice Hospitality is committed to hiring a diverse workforce, sustaining an inclusive culture, fostering an environment of continual improvement, and offering opportunities for growth and career development.
* The above represents the expected pay range for this position, that we in good faith believe we would pay for this role at the time of this posting. This range may be modified in the future.