ZipRecruiter

Log In

1

Gis Market Research Jobs (NOW HIRING)

Tanger

GIS & Market Analyst, Insights & Analytics

Research, evaluates, and applies emerging technologies, including AI-enabled analytics and automation tools, to enhance GIS and market intelligence capabilities, improve analytical efficiency ...

Ross

Manager, Real Estate Market Research

Dublin, CA · On-site

$96K - $146K/yr

The Manager, Real Estate Market Research executes preliminary market research studies by leveraging GIS applications, defining customer catchment areas, and analyzing existing portfolio performance ...

next page

Showing results 1-20

All JobsGis Market Research Jobs

Gis Market Research information

See salary details

$15

$31

$66

How much do gis market research jobs pay per hour?

As of Jul 29, 2026, the average hourly pay for gis market research in the United States is $31.03, according to ZipRecruiter salary data. Most workers in this role earn between $25.24 and $31.25 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a GIS Market Research Analyst, and why are they important?

To excel as a GIS Market Research Analyst, you need expertise in geographic information systems (GIS), spatial analysis, data interpretation, and a relevant degree in geography, market research, or a related field. Proficiency in GIS software like ArcGIS or QGIS, as well as experience with data visualization tools and statistical analysis programs, is commonly required. Strong analytical thinking, attention to detail, and effective communication skills help you translate complex geospatial data into actionable market insights. These skills are vital for providing accurate, data-driven recommendations that support strategic business decisions.

How does a GIS Market Research professional typically collaborate with other departments within an organization?

GIS Market Research professionals often work closely with various departments such as marketing, sales, and product development. They provide spatial analysis and geographic insights that inform market segmentation, site selection, and customer targeting strategies. Effective collaboration involves regular meetings to align on business objectives, sharing visual maps and data reports, and offering technical guidance on interpreting geographic information. This cross-functional teamwork ensures that GIS insights directly support organizational goals and drive data-informed decisions.

What is GIS Market Research?

GIS Market Research is the use of Geographic Information Systems (GIS) to analyze and interpret market data based on location. This approach combines spatial data with demographic, economic, and consumer information to help businesses identify market trends, customer behaviors, and potential opportunities. GIS Market Research enables organizations to make data-driven decisions regarding site selection, target marketing, and resource allocation by visualizing patterns and relationships in geographic data.

What is the difference between Gis Market Research vs GIS Analyst?

AspectGis Market ResearchGIS Analyst
Required CredentialsBachelor's in Market Research, Geography, or related field; GIS certification optionalBachelor's in Geography, GIS, or related field; GIS certification often preferred
Work EnvironmentMarket research firms, consulting agencies, corporate marketing teamsGovernment agencies, engineering firms, environmental organizations
Industry UsageMarket analysis, consumer insights, business strategyMapping, spatial data analysis, infrastructure planning
Common Search/ComparisonYesNo

Gis Market Research focuses on analyzing market data and consumer insights using GIS tools, often within marketing or business contexts. In contrast, GIS Analysts primarily work with spatial data for mapping and infrastructure projects. While both roles utilize GIS technology, their industry applications and daily tasks differ significantly.

More about Gis Market Research jobs
What cities are hiring for Gis Market Research jobs? Cities with the most Gis Market Research job openings:
What job categories do people searching Gis Market Research jobs look for? The top searched job categories for Gis Market Research jobs are:
Gis Market Research jobs near you
Infographic showing various Gis Market Research job openings in the United States as of July 2026, with employment types broken down into 80% Full Time, 6% Part Time, 1% Temporary, 3% Contract, and 10% Nights. Highlights an 87% Physical, 5% Hybrid, and 8% Remote job distribution, with an average salary of $64,552 per year, or $31 per hour.
GIS & Market Analyst, Insights & Analytics

GIS & Market Analyst, Insights & Analytics

Tanger

Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 15 days ago

Job description

About the Company
At Tanger, our mission is to create shopping destinations that entertain, inspire, and bring our communities together. Guided by our vision to lead the evolution of shopping, we've spent over four decades innovating the retail experience as a premier owner and operator of outlet and open-air centers.
We live our values every day: we lead with integrity, foster inclusion, and embrace innovation to drive meaningful change. These principles come to life through our actions-we build trust, challenge the status quo, win together, and continuously push boundaries to deliver exceptional value and experiences to make it happen.
Tanger team members are our most important asset, and we're proud to offer an environment where everyone is welcomed, respected, heard, supported, and able to thrive. Our emphasis on relationships, employee growth, and exciting career opportunities sets us apart. And our spirit of innovation, expertise, and relentless pursuit of excellence brings us together.
About the Role
In our continued mission to create shopping destinations that entertain, inspire, and bring communities together, Tanger is seeking a
GIS & Market Analyst, Insights & Analytics
This role offers the opportunity to work both independently and collaboratively,
supported by a flexible, Teams-driven workplace designed to empower connection, innovation, and impact across geographies.
About the Tanger Perks:
  • Competitive salary
  • Generous Suite of Medical, Dental, and Vision Benefits
  • 401(k) match
  • Paid PTO and Holidays
  • Paid Volunteer Hours
  • Team Member Paid Leave Programs
  • Tuition Reimbursement
  • Wellness Incentives
  • Group Life and Disability Insurance
  • Voluntary Benefits
  • Team Member Discounts
  • And more...

How can you contribute to what we do?
The GIS & Market Analyst is a key member of the Insights & Analytics team responsible for delivering market intelligence, geospatial analytics, and location-based insights that support strategic decision-making across the organization. This role leverages GIS technologies, location intelligence platforms, internal and third-party data sources, and emerging analytical tools to develop actionable insights that inform leasing, marketing, investments, development, and other enterprise initiatives.
The GIS & Market Analyst maintains and enhances Tanger's geospatial data assets, develops analytical tools and visualizations, and translates complex data into meaningful business recommendations. The role is expected to leverage emerging technologies, including artificial intelligence and automation tools, to improve research efficiency, accelerate insight generation, enhance reporting capabilities, and support continuous innovation while maintaining a primary focus on market intelligence, geospatial analysis, and business decision support.
ESSENTIAL JOB DUTIES AND RESPONSIBILITIES:
  • Builds and cultivates relationships across all functional groups, developing a deep understanding of business needs and key use cases for data. Serves as a trusted partner for consumer and market analytics and participates in cross-functional meetings as needed.
  • Utilizes GIS and location intelligence tools to support leasing, marketing, investments, and development initiatives through market analysis, retailer location strategy, site evaluation, and consumer insights projects.
  • Conducts analyses that integrate GIS and non-spatial data from a variety of internal and external sources to develop actionable insights that support strategic decision-making.
  • Maintains critical shopping center and retailer location databases, including competitive set tracking, void analysis, demographic analogs, and portfolio screening analyses.
  • Builds and maintains shopping center trade area definitions, geospatial datasets, geodatabases, and portfolio-wide GIS standards, ensuring accurate, current, and well-organized retail real estate data.
  • Develops maps, dashboards, presentations, reports, and other visual products that effectively communicate insights while adhering to corporate branding standards and visualization best practices.
  • Updates and maintains recurring business deliverables, ensuring data accuracy, clear storytelling, and alignment with organizational objectives.
  • Research, evaluates, and applies emerging technologies, including AI-enabled analytics and automation tools, to enhance GIS and market intelligence capabilities, improve analytical efficiency, streamline workflows, and drive continuous improvement across the Insights & Analytics function.
  • Supports and participates in the department's education and training initiatives, sharing department created resources, capabilities, tools, and consumer insights with the broader organization.
  • Collaborates closely with the Insights & Analytics team to support departmental priorities and strategic initiatives, including portfolio traffic reporting and occasional coverage on weekends, holiday weekends, and company-observed holidays as needed.

COMPETENCIES:
  • Advanced proficiency with ESRI products and location intelligence tools, including ArcGIS Pro, ArcGIS Online, ArcGIS Business Analyst, and related GIS applications.
  • Advanced proficiency in Microsoft Excel and PowerPoint; experience with Power BI, Think-Cell, and other data visualization and reporting tools preferred.
  • Strong knowledge and application of mobile location data and commercial real estate data providers such as Placer.ai, CoStar, Hubexo, ESRI, ChainXY, and similar market intelligence platforms.
  • Demonstrated ability to analyze large, complex, and location-based datasets; synthesize findings; and translate insights into clear, actionable business recommendations.
  • Proven ability to consult with stakeholders, understand business needs, and deliver meaningful insights that support strategic decision-making.
  • Excellent verbal, written, presentation, and interpersonal communication skills, with the ability to effectively communicate technical concepts to diverse audiences.
  • Strong problem-solving, organizational, and project management skills, with the ability to manage multiple priorities and work effectively in a fast-paced environment.
  • Ability to build collaborative relationships and work effectively across functions, levels, and teams within the organization.
  • Intellectual curiosity and a continuous improvement mindset, with an interest in evaluating and applying emerging technologies, including AI-enabled capabilities, to enhance efficiency, insight generation, and decision-making.
  • Self-motivated team player with strong attention to detail and the ability to work both independently and collaboratively.
  • Demonstrated commitment to Tanger's Core Values: Integrity, Inclusion, and Innovation

REQUIRED EDUCATION AND EXPERIENCE
  • BS/BA in geography, GIS, urban planning or relevant business field (Marketing, Applied Statistics, Mathematics, Management Science, Engineering, Economics) combined with GIS experience.
  • 3+ years' experience with ESRI ArcGIS, including ArcGIS Pro, ArcGIS Online, and ArcGIS Business Analyst.
  • Working knowledge/experience in business analytics with proficient use of traditional research methodologies.
  • Working knowledge of the shopping center industry or retail industry.
  • Experience using AI-enabled research, analytics, automation, or productivity tools to improve research, reporting, analysis, and workflow efficiency.

PREFERRED EDUCATION AND EXPERIENCE
  • Understanding of retail real estate GIS concepts, including mobile location data, consumer spending analysis, demographics, lifestyle segmentation, and geofencing.
  • Familiarity with Adobe Creative Suite Products, including Illustrator, InDesign, and Photoshop, a plus.
  • Familiarity with Generative AI and AI-enabled analytics tools, and a willingness to learn and apply emerging technologies to enhance analytical workflows and business outcomes.
  • Power BI dashboarding experience.

Hiring Range Disclaimer
The base salary range represents the low and high end of the hiring range for this position. Actual salaries will vary depending on factors including but not limited to location, experience, and performance. The range listed is just one component of Tanger's total compensation package for employees.
Hiring Range: $68,000 - $104,000 per year
Experience the difference and be a part of our extraordinary team!
EEO and E-verify
Tanger values diverse perspectives, backgrounds, and unique contributions and is committed to fostering an environment where everyone is valued and respected. Our talent management approach, which includes policy development, training, goals, and targets, is aimed at fostering a fair, inclusive, collaborative, and innovative culture.
Tanger is proud to be an Equal Opportunity Workplace. All employment decisions are based on qualifications, merit, and business need.
Accessibility Note: If you are a job seeker with a disability and require a reasonable accommodation to apply for one of our jobs, or if you are unable to use the online application, please request accommodation or ask for an alternative method of applying by emailing:
recruitment@tanger.com.
All recruitment is managed internally; unsolicited agency submissions from recruiters or staffing agencies will not be considered.
E-Verify® is a registered trademark of the U.S. Department of Homeland Security EOE. Drug Free Workplace. A background check will be conducted for this position. Tanger Management, LLC participates in E-Verify.

Apply