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General Beverage Jobs (NOW HIRING)

Delivery Driver

Madison, WI ยท On-site

$17 - $21.25/hr

General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been ...

Delivery Driver

Madison, WI

$17 - $21.25/hr

General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been ...

Merchandiser

Madison, WI ยท On-site

$20/hr

General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been ...

Warehouse Night Associate

Chippewa Falls, WI ยท On-site

$15.50 - $18.50/hr

General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been ...

General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been ...

General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been ...

Warehouse Night Associate

Madison, WI ยท On-site

$16 - $19.25/hr

General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been ...

Invite to Apply

Kaukauna, WI

$68K - $85K/yr

Description Please visit our career page on the General Beverage Sales Company website at www.genbev.com/careers to view current available positions. If you are interested in this position, click ...

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General Beverage information

See salary details

$8

$46

$144

How much do general beverage jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for general beverage in the United States is $46.26, according to ZipRecruiter salary data. Most workers in this role earn between $15.14 and $40.14 per hour, depending on experience, location, and employer.

What are General Beverage jobs?

General Beverage jobs typically refer to roles within companies involved in the distribution, sales, and service of beverages, including both alcoholic and non-alcoholic drinks. These positions can range from warehouse staff and delivery drivers to sales representatives and customer service personnel. Employees in this field are responsible for ensuring timely delivery, maintaining inventory, promoting products, and providing excellent service to clients such as restaurants, bars, and retail stores. The work environment is often fast-paced, and may involve physical labor as well as interaction with a variety of customers. Opportunities for advancement and training are common in this industry.

What is the difference between General Beverage vs Beverage Technician?

AspectGeneral BeverageBeverage Technician
CredentialsHigh school diploma or equivalent; some roles may require certifications in beverage handlingSimilar credentials; certifications in beverage equipment or maintenance are common
Work EnvironmentDistribution centers, warehouses, retail storesManufacturing plants, service centers, retail outlets
Industry UsageWidely used in beverage distribution and retailCommonly used in beverage production, maintenance, and repair

Both roles involve working within the beverage industry, but General Beverage typically refers to a company or distribution role, while Beverage Technician focuses on equipment maintenance and repair. Understanding these differences helps job seekers target the right positions based on their skills and career goals.

What are some typical challenges faced by professionals working in the general beverage industry, and how can they be addressed?

Professionals in the general beverage industry often encounter challenges such as managing fluctuating customer demand, adhering to strict health and safety regulations, and coordinating with suppliers to ensure timely deliveries. These issues can be addressed through proactive communication with team members, staying updated on industry compliance standards, and utilizing inventory management systems to anticipate and respond to demand shifts. Building strong relationships with suppliers and regularly participating in team training can also help maintain smooth operations.

What are the key skills and qualifications needed to thrive as a General Beverage worker, and why are they important?

To thrive as a General Beverage worker, you typically need a high school diploma or equivalent, basic math skills, and experience or willingness to learn about beverage handling and safety procedures. Familiarity with inventory management systems, forklifts, and beverage dispensing equipment is often required. Strong teamwork, attention to detail, and effective communication help ensure smooth operations and customer satisfaction. These skills are crucial for maintaining product quality, workplace safety, and efficient service in a fast-paced environment.
What cities are hiring for General Beverage jobs? Cities with the most General Beverage job openings:
What states have the most General Beverage jobs? States with the most job openings for General Beverage jobs include:
Delivery Driver

Delivery Driver

General Beverage

Madison, WI โ€ข On-site

$17 - $21.25/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 17 days ago


General Beverage rating

4.2

Company rating: 4.2 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

330th of 336 rated retail wholesalers


Job description

Job Type
Full-time
Description
About General Beverages Sales Co.
General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been family-owned ever since. We currently operate in all of Wisconsin's 72 counties as consultants to over 11,000 licensed retail business customers helping them to profitably select, promote, merchandise, and sell consumer products in the beverage category. We proudly employ 900 employees across the State of Wisconsin. Our mission is to be the trusted distributor partner of our suppliers and customers in order to advance our collective beverage business and support the growth of our family of employees.
This position requires delivering and transporting General Beverage products to designated locations in a professional and timely manner.
โ€ข Adheres to supplier and company quality and freshness standards in inventory and loading practices.
โ€ข Promptly prepares all required reports.
โ€ข Operates company equipment safely and according to company guidelines.
โ€ข Reports all equipment service problems in a timely manner.
โ€ข Keeps truck neat and clean.
โ€ข Completes all assigned stops.
โ€ข Is pleasant and courteous to all customers and the public.
โ€ข Reports for work on time and appropriately dressed.
โ€ข Receiving and shipping of products, equipment, merchandise, and supplies.
โ€ข Ability to read, write, add, subtract, multiply, and divide at a high school equivalency level.
โ€ข Follows credit procedures.
โ€ข Performing other duties as assigned by supervisor.
What Can General Beverage Sales Co. Offer YOU?
  • Excellent starting hourly wage with regular increases in the first year.
  • Company Paid Life Ins.
  • Company Paid Short Term Disability Coverage.
  • 2 Health Ins. options.
  • Dental Ins.
  • Vision Ins.
  • FSA and an HSA (with applicable Health Ins option)
  • Voluntary coverages such as Life Ins., Short Term Disability Ins., Voluntary Critical Illness coverage, as well as Voluntary Accident coverage.
  • 401K with Match/Profit Sharing
  • Generous Vacation package.
  • Separate generous Sick Time package.
  • Lifelong learning opportunities to enhance career growth.
  • GREAT PEOPLE, GREAT PRODUCTS, AND A GREAT COMPANY!!

Requirements
โ€ข Self-starter, ability to work independently.
โ€ข Must possess a valid driver's license.
โ€ข Ability to pass a pre-employment drug screen.
โ€ข Must be able to lift from 5 to 150 lbs. multiple times per day.
โ€ข Must be able to crawl, reach, twist, bend, and operate at full capacity.
โ€ข Effective communication skills.
โ€ข Must have a current CDL or be willing to train to receive a CDL.