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Freelancer Web Developer Jobs in Texas (NOW HIRING)

Solomon Page

Senior User Research/Strategist

Dallas, TX · On-site

$70 - $75/hr

Work closely with UX, product management, engineering, analytics, marketing, retail, and operations ... freelancers - which sets us apart in the industries we serve. About Solomon Page Founded in 1990 ...

Toll Brothers, Inc.

Marketing Manager

Houston, TX · Hybrid

Execute sales center fabrication, ordering, and programming * Perform market, brand and product ... freelancers and other suppliers, including contract negotiation, budget management, and workflow

Toll Brothers, Inc.

Marketing Manager

Houston, TX · On-site

Execute sales center fabrication, ordering, and programming * Perform market, brand and product ... freelancers and other suppliers, including contract negotiation, budget management, and workflow

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$15

$42

$67

How much do freelancer web developer jobs pay per hour?

As of Jun 12, 2026, the average hourly pay for freelancer web developer in Texas is $42.04, according to ZipRecruiter salary data. Most workers in this role earn between $32.26 and $50.82 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Freelancer Web Developer position, and why are they important?

To thrive as a Freelancer Web Developer, you need strong coding skills in languages such as HTML, CSS, JavaScript, and often backend technologies, as well as a portfolio that demonstrates your work. Familiarity with frameworks like React or Angular, version control systems such as Git, and project management tools is highly valued, along with any relevant certifications. Excellent communication, problem-solving, and time management skills set successful freelancers apart in client interactions. These abilities are crucial for consistently delivering high-quality web solutions while managing multiple projects and client relationships independently.

Do I need an LLC if I am a freelancer?

Freelancer web developers are not required to form an LLC, but establishing one can provide liability protection and potential tax benefits. Many freelancers operate as sole proprietors without an LLC, but forming one may be advantageous depending on income level and business risks. Consulting a legal or tax professional can help determine the best structure for your freelance work.

What is a Freelancer Web Developer job?

A Freelancer Web Developer is a self-employed professional who builds and maintains websites for clients on a project or contract basis. They work independently rather than being tied to a single company, offering services such as website design, front-end and back-end development, troubleshooting, and optimization. Their responsibilities can vary depending on client needs, from creating simple landing pages to complex web applications. Freelancers typically source their own clients, set their own rates, and manage their schedules, making it a flexible career path.

Can a web developer work as a freelancer?

A web developer can work as a freelancer by offering services independently to clients, often through online platforms or personal networks. Freelance web developers typically need skills in coding languages, project management, and client communication, and they may set their own schedules and rates.

Is 40 too old to become a web developer?

Freelancer web development is accessible at any age, and many successful developers start later in life. Skills such as HTML, CSS, JavaScript, and frameworks can be learned through online courses and practice, regardless of age. Age does not limit the ability to build a career in web development if one is committed to continuous learning and adapting to new technologies.

What are common challenges faced by Freelancer Web Developers and how can they be managed?

Freelancer Web Developers often encounter challenges such as inconsistent workload, managing client expectations, and staying up-to-date with rapidly evolving technologies. Managing multiple projects simultaneously requires solid organizational skills and clear communication to ensure client deadlines are met and project scope is understood. Building a steady pipeline of work may involve continuously networking, marketing your services, and developing long-term client relationships. Proactively addressing these challenges can lead to more stable income, professional growth, and a positive reputation in the field.

Is AI replacing web devs?

AI tools are increasingly automating certain tasks in web development, such as code generation and testing, but they do not fully replace web developers. Skilled developers are needed to design, customize, and maintain websites, especially for complex projects requiring creativity and problem-solving. Proficiency in coding, frameworks, and user experience remains essential for web developers.
What are the most commonly searched types of Freelancer Web Developer jobs in Texas? The most popular types of Freelancer Web Developer jobs in Texas are:
What are popular job titles related to Freelancer Web Developer jobs in Texas? For Freelancer Web Developer jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Freelancer Web Developer jobs in Texas look for? The top searched job categories for Freelancer Web Developer jobs in Texas are:
Freelancer Web Developer jobs near you
Infographic showing various Freelancer Web Developer job openings in Texas as of June 2026, with employment types broken down into 57% Full Time, and 43% Contract. Highlights an 60% In-person, and 40% Remote job distribution, with an average salary of $87,434 per year, or $42 per hour.

WordPress & Local SEO Specialist

Made in the Shade - San Antonio

San Antonio, TX

$55K - $85K/yr

Full-time

Retirement, PTO

Posted 2 days ago

Job description

Benefits:
  • 401(k)
  • 401(k) matching
  • Competitive salary
  • Free uniforms
  • Opportunity for advancement
  • Paid time off
  • Training & development

Made in the Shade is a leading window treatment franchise with more than 150 locally owned locations across the United States and Canada. Our franchise owners specialize in custom blinds, shades, shutters, drapery, and motorized window treatment solutions, delivering professional design consultations and installation services directly to homeowners in their local communities.
As our franchise network continues to grow, our Home Office team provides the marketing, website, technology, and operational support our owners need to succeed. We manage a large portfolio of local franchise websites and digital marketing systems designed to help each location grow in its market.
Made in the Shade is hiring a full-time, in-office WordPress & Local SEO Specialist to manage, maintain, and optimize 150+ local franchise websites built in WordPress. This role is based at our San Antonio Home Office and requires working on-site Monday through Friday from 9:00 AM to 5:00 PM.
This is not a remote, freelance, hybrid, or contract position. Applicants must be able to work in our San Antonio office Monday through Friday from 9:00 AM to 5:00 PM.
About the Role
Our websites are built using established WordPress templates and theme builders, primarily Kadence and Divi. This role is not focused on building custom websites from scratch every day. Instead, it requires someone who can manage websites at scale, improve local SEO performance, troubleshoot issues, update pages, optimize content structure, and help maintain a consistent, high-quality web presence across many local markets.
The ideal candidate is comfortable working inside WordPress, understands local SEO best practices, can troubleshoot technical website issues, and enjoys improving systems that support many locations at once.
Responsibilities
  • Build, update, and maintain WordPress websites using Kadence, Divi, and existing website templates
  • Manage and optimize a portfolio of 150+ local franchise websites
  • Implement Local SEO strategies for individual markets and location-based websites
  • Optimize website pages for local search visibility, including page titles, meta descriptions, headings, internal links, image optimization, and location-based content
  • Improve website performance, page speed, mobile usability, and Core Web Vitals
  • Maintain website structure and content consistency across multiple franchise locations
  • Implement and maintain schema markup and other technical SEO best practices
  • Monitor website health, plugin updates, theme updates, security items, broken links, redirects, and technical issues
  • Troubleshoot WordPress issues and provide technical support to the marketing team as needed
  • Collaborate with marketing and leadership on website improvements, SEO initiatives, landing pages, and digital growth projects
  • Recommend improvements to help franchise locations improve local visibility and lead generation
  • Use SEO tools, analytics, and reporting data to identify opportunities and track performance
Qualifications
  • 35 years of professional WordPress experience
  • Strong working knowledge of Local SEO and on-page SEO
  • Experience using WordPress theme builders such as Kadence, Divi, Elementor, or similar tools
  • Understanding of technical SEO, schema markup, redirects, site structure, page speed, and mobile optimization
  • Experience managing multiple websites, location pages, franchise websites, or multi-location SEO campaigns preferred
  • Comfortable working with plugins, updates, templates, forms, tracking scripts, and website troubleshooting
  • Basic understanding of HTML, CSS, and how to make front-end website updates inside WordPress
  • Ability to manage multiple projects, prioritize requests, and stay organized
  • Strong communication skills and the ability to explain website or SEO issues clearly
  • Must be able to work in-office in San Antonio, TX, Monday through Friday from 9:00 AM to 5:00 PM
Preferred Experience
  • Experience with franchise, multi-location, or service-area business websites
  • Experience with Google Business Profiles and local search ranking factors
  • Experience with GA4, Google Search Console, SEMrush, Ahrefs, or similar SEO tools
  • Experience with website speed optimization and Core Web Vitals
  • Experience with WordPress hosting platforms such as WP Engine
  • Experience creating or optimizing landing pages for lead generation
  • Familiarity with tracking forms, phone calls, UTMs, pixels, and conversion tracking
What Makes Someone Successful in This Role
The right person is detail-oriented, dependable, and comfortable managing a large number of websites without getting overwhelmed. They do not need to be a custom app developer, but they do need to know WordPress well, understand how SEO impacts local lead generation, and be able to solve problems without needing every step explained.
This role is best for someone who enjoys improving existing websites, building repeatable systems, and helping local businesses grow through better digital visibility.
Important Requirement
This is a full-time, in-office position based in San Antonio, TX. Applicants must be able to work on-site Monday through Friday from 9:00 AM to 5:00 PM. Remote applicants, freelance applicants, hybrid applicants, and agencies will not be considered.