Marketing Designer (Brand, Print, Digital + Email Systems) Freelance | Counseling Works We are ... Email marketing shifts from custom design to template-based execution * Internal team can plug ...
Marketing Designer (Brand, Print, Digital + Email Systems) Freelance | Counseling Works We are ... Email marketing shifts from custom design to template-based execution * Internal team can plug ...
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This is not a one-brand, one-template role. You will be expected to think creatively, tailor ... designed to help those businesses grow and operate more effectively. LSP is built around a ...
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Marketing Growth Designer - Contract
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Freelance Template Designer information
See salary details
$23.52 is the 25th percentile. Wages below this are outliers.
$14.90 - $25.57
31% of jobs
The median wage is $32.14 / hr.
$25.57 - $36.23
31% of jobs
$36.23 - $46.90
4% of jobs
$56.23 is the 75th percentile. Wages above this are outliers.
$46.90 - $57.56
10% of jobs
$57.56 - $68.23
9% of jobs
$68.23 - $78.89
5% of jobs
$78.89 - $89.55
0% of jobs
$89.55 - $100.22
8% of jobs
$100.22 - $110.88
0% of jobs
$110.88 - $121.55
0% of jobs
$121.55 - $132.21
1% of jobs
$14
$47
$132
How much do freelance template designer jobs pay per hour?
What are Freelance Template Designers?
What is the difference between Freelance Template Designer vs Graphic Designer?
| Aspect | Freelance Template Designer | Graphic Designer |
|---|---|---|
| Credentials | Portfolio, design skills, possibly certifications in design software | Portfolio, design skills, relevant certifications or degrees |
| Work Environment | Freelance, remote or client sites | Agency, in-house, or freelance; often office-based or remote |
| Industry Usage | Creating templates for websites, presentations, or marketing materials | Creating visual content for branding, advertising, print, and digital media |
Freelance Template Designers focus on creating reusable templates for digital platforms, while Graphic Designers develop diverse visual content. Both roles require strong design skills and portfolios, but their work environments and project types differ, with Freelance Template Designers specializing in templates and Graphic Designers working on broader visual projects.
What are some common challenges freelance template designers face when working with clients?
What are the key skills and qualifications needed to thrive as a Freelance Template Designer, and why are they important?

Job description
Marketing Designer (Brand, Print, Digital + Email Systems)
Freelance | Counseling Works
We are seeking a versatile Marketing Designer to support a growing multi-location private therapy practice. This role blends hands-on creative design work with brand system development and email marketing support.
The ideal candidate is both a strong visual designer and a systems thinker-someone who can execute high-quality marketing materials while also helping build reusable design and email frameworks that allow our internal team to scale content efficiently.
~10 hours/month freelance role, flexible based on campaign needs.
What You'll Do
- Design marketing materials in Adobe + Canva (flyers, social ads, business cards, event materials)
- Maintain and expand brand guidelines into reusable design templates and systems
- Build and support Mailchimp email templates with modular sections (spotlights, resources, CTAs, announcements)
- Ensure all designs are consistent, polished, and aligned with clinical/brand standards
- Support campaign creative across print, digital, and email channels
What We're Looking For
- Strong Adobe Suite experience (Illustrator, Photoshop, InDesign preferred)
- Canva experience for building editable templates
- Strong understanding of layout, typography, and visual hierarchy
- Ability to balance creativity with structured, system-based design thinking
- Experience working across print and digital formats
Strongly Preferred
- Experience with Mailchimp or similar email platforms (Klaviyo, HubSpot, etc.)
- Experience building reusable email templates and modular email systems
- Understanding of mobile-first design principles for email
- Experience creating scalable design systems (not just one-off assets)
- Comfort working in both creative execution and structured system building =
Work Style & Turnaround
This is a structured freelance role with a primarily planned workflow and occasional time-sensitive needs.
- Most work follows a predictable weekly cadence aligned with campaigns and office needs
- Typical turnaround is 2-4 business days depending on complexity
- Occasional urgent or time-sensitive requests may arise (e.g., events or last-minute updates), communicated as early as possible
- Planning is generally proactive, with occasional reactive support needed to meet business or clinical scheduling needs
What Success Looks Like
- Marketing materials are consistent, polished, and efficient to produce
- Brand assets are reusable instead of rebuilt each time
- Email marketing shifts from custom design to template-based execution
- Internal team can plug content into systems with minimal design dependency
- Overall marketing production becomes faster, more scalable, and more consistent
- Clear, consistent communication and dependable follow-through
- Proactive contribution of ideas to improve templates and workflows
- Strong collaboration with internal marketing team
Why This Role Exists
We are transitioning from a design-heavy, one-off production workflow into a scalable marketing system. This role is critical in helping us maintain high-quality creative output while building reusable brand and email systems that improve efficiency, consistency, and performance over time.
About Counseling Works
Sourced by ZipRecruiter
Industry
Offices of mental health practitioners
Company size
11 - 50 Employees
Headquarters location
Naperville, IL, US