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Freelance Alt Text Writing Jobs in Ohio (NOW HIRING)

A Copywriter is responsible for creating persuasive and informative text for various purposes ... as freelancers. A P&G Copywriter will be responsible for: * Write compelling copy for a range of ...

... text for various purposes, including advertising, marketing, and public relations. They utilize ... as freelancers. A P&G Copywriter will be responsible for: Write compelling copy for a range of ...

Freelance Alt Text Writing information

See Ohio salary details

$7

$22

$31

How much do freelance alt text writing jobs pay per hour?

As of Aug 2, 2026, the average hourly pay for freelance alt text writing in Ohio is $22.13, according to ZipRecruiter salary data. Most workers in this role earn between $19.42 and $24.90 per hour, depending on experience, location, and employer.

What is the salary of alt text writer?

The salary of a freelance alt text writer varies depending on experience, project complexity, and client budgets. Typically, they earn between $15 and $50 per hour or $0.05 to $0.20 per word. Many freelancers set their rates based on the scope of work and may work on a per-project basis or hourly basis.

How to become an alt text writer?

To become an alt text writer, develop strong writing and descriptive skills, and gain familiarity with accessibility standards such as WCAG. Building a portfolio of sample descriptions and understanding image content are essential, and some freelancers complete online courses or certifications in digital accessibility. Many work remotely on freelance platforms or directly with clients, setting their own schedules.

How much to charge for 500 words?

Freelance alt text writers typically charge between $0.10 and $0.50 per word, resulting in a range of $50 to $250 for 500 words. Rates vary based on experience, complexity of the content, and client requirements, with some professionals offering project-based or hourly pricing instead of per-word rates.

What are some challenges freelance alt text writers commonly face, and how can they overcome them?

Freelance alt text writers often encounter challenges such as interpreting complex images, meeting specific client requirements, and ensuring timely delivery across multiple projects. To overcome these obstacles, it’s important to communicate clearly with clients, seek clarification when image context is unclear, and stay current on accessibility guidelines. Effective organization and setting realistic deadlines can help manage workloads and maintain quality standards. Successful freelancers also continuously improve their skills and collaborate with web designers or developers to ensure the alt text integrates smoothly into larger digital projects.

Is freelance writing still worth it in 2026?

Freelance alt text writing remains a viable option in 2026 as demand for accessible digital content grows, especially with increasing emphasis on web accessibility standards. Success depends on strong writing skills, knowledge of SEO, and familiarity with tools like image editing software, making it a sustainable freelance niche for those with relevant expertise.

What are the key skills and qualifications needed to thrive in the Freelance Alt Text Writing position, and why are they important?

To excel as a freelance alt text writer, you need strong writing skills, exceptional attention to detail, and a good understanding of digital accessibility standards such as WCAG. Familiarity with content management systems, web publishing platforms, and accessibility tools or guidelines is highly beneficial. Outstanding communication, time management, and the ability to interpret visual content accurately are valuable soft skills for this position. These competencies are crucial for creating clear, effective alt text that makes digital content accessible to all users.

What is a Freelance Alt Text Writing job?

A Freelance Alt Text Writing job involves creating brief, descriptive text for images to improve accessibility for visually impaired users and enhance SEO. Writers craft accurate and concise descriptions that convey essential details, context, and purpose. This role is typically project-based, allowing for flexible work arrangements. Strong writing skills, attention to detail, and an understanding of accessibility guidelines are crucial.

What are the most commonly searched types of Alt Text Writing jobs in Ohio? The most popular types of Alt Text Writing jobs in Ohio are:
What are popular job titles related to Freelance Alt Text Writing jobs in Ohio? For Freelance Alt Text Writing jobs in Ohio, the most frequently searched job titles are:
What cities in Ohio are hiring for Freelance Alt Text Writing jobs? Cities in Ohio with the most Freelance Alt Text Writing job openings:
Infographic showing various Freelance Alt Text Writing job openings in Ohio as of July 2026, with employment types broken down into 40% Full Time, 20% Part Time, and 40% Contract. Highlights an 60% In-person, and 40% Remote job distribution, with an average salary of $46,025 per year, or $22.1 per hour.

$40K - $55K/yr

Full-time

Re-posted 20 days ago


Job description

Req ID: 7782
Travel: Up to 15%
Number of Openings: 1 

Achieve more in your career with the nation’s leading specialty concrete contractor. At Baker Construction, you’ll be part of a team that prioritizes people, invests in their development, and offers unparalleled opportunities for professional growth. In this role, you’ll be integral to building the future of our country and our company. You’ll collaborate across diverse teams, have a hand in significant projects, and dive headfirst into complex challenges with the best in the industry. If you are driven to do more and have the grit to follow through, you’ll have everything you need to define your career on your terms. 

Make a meaningful impact with a team that values ambition and rewards initiative. Apply today and be more with Baker.

Summary

The Marketing Coordinator supports the execution and optimization of digital marketing initiatives that promote Baker Construction Enterprises’ business goals, recruiting efforts, and brand visibility. S/he assists with website updates, SEO efforts, social media management, digital campaigns, reporting, and content optimization across key digital platforms. The Marketing Coordinator is organized, detail-oriented, and collaborative, with strong communication skills and a solid understanding of digital marketing strategies and tools.

Roles and Responsibilities

The Marketing Coordinator will perform the following duties in a safe, productive, and effective manner:

  • Supports website updates, edits, and page builds within the company’s content management system
  • Assists with creating and updating landing pages for campaigns, events, recruiting efforts, business development initiatives, and internal requests
  • Reviews website pages (internal and external) for consistency, clarity, broken links, formatting issues, and overall user experience
  • Supports ongoing website improvement efforts, including page organization, navigation updates, content cleanup, and conversion-focused enhancements
  • Conducts keyword research to support website content, blog posts, landing pages, recruiting content, and campaign initiatives
  • Assists with on-page SEO updates, including page titles, meta descriptions, headings, internal links, image alt text, and content optimization
  • Supports structured data and schema markup recommendations to improve search visibility and AI search readiness
  • Helps identify content gaps and opportunities based on search trends, audience needs, competitor activity, and business priorities
  • Collaborates with writers, designers, and subject matter experts to develop SEO-informed content
  • Monitors organic search performance and provide recommendations for improving visibility, engagement, and website traffic
  • Supports organic social media planning, scheduling, posting, and monitoring across company's social channels
  • Helps develop social media content that supports recruiting, culture, brand awareness, project highlights, thought leadership, and business development
  • Monitors social media engagement, comments, messages, mentions, and relevant industry activity
  • Assists with maintaining social content calendars and coordinating approvals
  • Tracks social media performance and identifies opportunities to improve engagement, reach, and content effectiveness
  • Ensures social media content aligns with Baker Constructions brand standards, voice, messaging, and visual guidelines
  • Assists with the execution of digital marketing campaigns across channels such as websites, email, social media, paid media, and landing pages
  • Supports campaign setup needs, including tracking links, UTM parameters, landing page coordination, creative asset organization, and content updates
  • Helps maintain campaign documentation, timelines, deliverables, and reporting notes
  • Monitors campaign performance where applicable and help identify opportunities for optimization
  • Assists with tracking and reporting on digital marketing performance across websites, SEO, social media, email, and paid campaign initiatives
  • Assists with gathering data from platforms such as Google Analytics, Google Search Console, social media tools, and reporting dashboards
  • Monitors key digital metrics, including website traffic, engagement, conversions, keyword visibility, social performance, and campaign activity
  • Uses data and feedback to recommend updates that improve content performance, user experience, and campaign outcomes
  • Manages assigned digital marketing tasks, timelines, and deliverables with strong attention to detail
  • Coordinates with internal marketing team members, subject matter experts, and stakeholders to move projects forward
  • Helps organize digital assets, website requests, campaign materials, reporting documents, and project records
  • Supports quality control by reviewing materials for accuracy, consistency, formatting, and brand alignment
  • Communicates project status, updates, questions, and potential roadblocks in a timely manner
  • Contributes to a collaborative, solutions-oriented marketing team environment
Requirements
  • Bachelor’s degree in Marketing, Communications, Digital Marketing, Business, Public Relations, or related field preferred.
  • Minimum of 2 years of experience in digital marketing, website management, SEO strategy, content creation, social media engagement, or marketing coordination.
  • Experience supporting website updates, social media content, SEO initiatives, and digital reporting
  • Experience with content management systems such as WordPress or similar platforms
  • Experience managing multiple concurrent projects or requests in a collaborative environment
  • Proficiency with Microsoft Office Suite and Teams
  • Experience with social media scheduling and reporting platforms
  • Familiarity with UTM tracking, campaign URLs, and digital reporting best practices
  • Experience working in B2B, construction, industrial, manufacturing, engineering, or professional services environments preferred

The following competencies are needed to successfully perform this job:

  • Excellent written and verbal communication skills, with the ability to create clear, engaging, and professional marketing content across digital and print platforms
  • Excellent proofreading, editing, and organizational skills with strong attention to detail
  • Ability to communicate effectively with internal teams, external partners, and vendors in a collaborative environment
  • Strong interpersonal skills with the ability to manage multiple priorities, respond professionally, and adapt communication styles to different audiences
  • Basic to intermediate math and analytical skills, including the ability to interpret data, track metrics, and manage marketing reports and budgets
  • Ability to use Google Analytics, Google Search Console, Google Tag Manager, or similar reporting tools
  • Ability to define problems, collect information, establish facts, and draw valid conclusions
  • Ability to exercise sound judgment, prioritize tasks, and make informed decisions in a fast-paced environment
  • Strong analytical thinking skills with the ability to interpret data, evaluate outcomes, and support strategic marketing decisions

At Baker Construction, we welcome those who are driven to make things happen. Your tenacity will be rewarded with great pay, excellent benefits, and opportunities to make your mark. This is an opportunity to own your future while working alongside co-workers who are united in our purpose to build better structures and better lives. Go further with an industry leader that puts people first, honors its word, and has the grit to achieve greatness.

Baker is an EOE Disability/Veterans Employer.

Applicants with physical and/or mental disabilities who require a reasonable accommodation for any or part of the application process may make their requests known by emailing hrtech@sharedservices.cc or calling 1-513-539-4000 and asking for HR.