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Film Publicist Jobs (NOW HIRING)

Sr. Publicist

Los Angeles, CA · On-site

$50.23/hr

We create world-class content, which we distribute across our portfolio of film, television, and ... Must be willing to join the Publicist union. * 5+ years in entertainment public relations working ...

We create world-class content, which we distribute across our portfolio of film, television, and ... Must be willing to join the Publicist union. * 5+ years in entertainment public relations working ...

Sr. Publicist

Los Angeles, CA · On-site

$50.23/hr

We create world-class content, which we distribute across our portfolio of film, television, and ... Must be willing to join the Publicist union. * 5+ years in entertainment public relations working ...

We create world-class content, which we distribute across our portfolio of film, television, and ... The Publicist will generate maximum exposure for Universal Studio Group original projects with a ...

We create world-class content, which we distribute across our portfolio of film, television, and ... The Publicist will generate maximum exposure for Universal Studio Group original projects with a ...

We create world-class content, which we distribute across our portfolio of film, television, and ... The Publicist will generate maximum exposure for Universal Studio Group original projects with a ...

Film Publicist information

See salary details

$29K

$61.8K

$88.5K

How much do film publicist jobs pay per year?

As of Aug 31, 2026, the average yearly pay for film publicist in the United States is $61,822.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,000.00 and $75,000.00 per year, depending on experience, location, and employer.

What does a film publicist do?

A Film Publicist manages the publicity and media relations for a film, ensuring it gains attention and positive coverage. They coordinate press releases, interviews, red carpet events, and promotional campaigns. Publicists work closely with filmmakers, studios, and media outlets to shape the film's public image. Their goal is to generate buzz, attract audiences, and maximize exposure before and after a film's release.

What skills and qualifications are needed to be a film publicist?

To thrive as a Film Publicist, you need strong media relations skills, excellent written and verbal communication abilities, and typically a bachelor’s degree in public relations, communications, or a related field. Familiarity with media monitoring tools, press release distribution software, and social media platforms is often required. Exceptional organizational skills, creativity, and the ability to remain calm under pressure set top candidates apart. These competencies are crucial for effectively promoting films, managing publicity campaigns, and building positive relationships with both media outlets and talent.

What challenges might a film publicist encounter in their day-to-day work?

Film Publicists often face the challenge of managing multiple projects at once, juggling tight deadlines for press releases, and coordinating media inquiries during busy film release periods. They must also handle unexpected crises or negative publicity swiftly and professionally to protect the reputation of the film and its stakeholders. Working closely with filmmakers, talent, and studio executives requires strong interpersonal skills and the ability to balance diverse priorities. While the pace can be fast and demands high attention to detail, it offers an exciting opportunity to directly contribute to the public success of films.

How much does a film publicist make?

A film publicist's salary varies based on experience, location, and the scope of projects, but typically ranges from $40,000 to $80,000 annually. Senior publicists or those working on major film campaigns can earn over $100,000 per year. Many publicists also work freelance or on a project basis, which can affect income levels.

What does a film publicist do for films?

A film publicist is responsible for managing the publicity and promotional strategies for a film, including coordinating press releases, arranging interviews, organizing press screenings, and building media relationships to generate buzz and attract audiences. They work closely with marketing teams and often use media monitoring tools to track coverage and public perception.
More about Film Publicist jobs

What states have the most Film Publicist jobs?

States with the most job openings for Film Publicist jobs include:

Infographic showing various Film Publicist job openings in the United States as of August 2026, with employment types broken down into 2% As Needed, 73% Full Time, 21% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution, with an average salary of $61,822 per year, or $29.7 per hour.

Sr. Publicist

Los Angeles, CA • On-site


NBCUniversal

8.2

Company rating: 8.2 out of 10

Based on 133 frontline employees who took The Breakroom Quiz

17th of 78 rated media

People enjoy working here

Good employer

Recommended by students


$50.23/hr

Full-time

Posted 16 days ago


Job description

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Job Description
  • Support the day to day running of the publicity team in conjunction with the SVP, Global Publicity & VP, Global Publicity on the coordination and execution of global press activities and tours.
  • Primary point with personal publicists/reps for all talent needs for publicity needs and approvals (Split with other Sr. Publicist). Including strategy, travel logistics (flights, jets, cars, hotels, greeters, riders, etc), scheduling, media training support, adhoc interview needs (talk shows, podcasts, phoners)
  • Oversees the LATAM Territories on publicity needs, including talent tours in planning and execution and ensuring strategic direction for each release.
  • Work with VP/ Sr. Director to direct Int’l Agency on all international press needs such as content day and junket nomination requests, oversee scheduling priorities, press activities and logistics
  • In concert with the team, secure and deliver talent for global marketing and publicity initiatives including but not limited to trailer launches, set visits, special shoots, content days, junkets, appearances, press tours, film festivals, conventions, publicity stunts and premieres
  • Create and maintain talent schedules for all global press activities.
  • Talent handling for events - premiere, junket, content day, festivals, tours, special events, Q&A, award shows including guidance and key messaging.
  • Negotiate glam rates with team assistant.
  • Participate and engage in brainstorming sessions with the wider publicity team to shape publicity campaigns and strategy, regardless of film split.
  • Help team update & maintain global dates doc, film festivals doc, global security calendar, global piracy calendar, review & social embargo dates, publicity reports, status reports, film key dates documents, talent status document, filmmaker & internal distribution lists, film contact sheets, logistics and travel grids
  • Work with team on publicity budgets
Qualifications

Basic Qualifications:

  • Must be willing to join the Publicist union.
  • 5+ years in entertainment public relations working at a major film studio, streaming platform or PR Agency
  • Proficiency with Microsoft Office, including Word, Excel, and PowerPoint, with strong professional phone communication skills.
  • Must be willing and able to travel for work events and work on weekends as needed.

Desired Characteristics

  • Strong written and verbal communication skills, with the ability to work effectively and tactfully with media, management, talent, representatives, vendors, and internal/external partners.
  • Highly organized and detail-oriented, with strong follow-through and the ability to juggle multiple priorities at once.
  • Comfortable working in a fast-paced environment with shifting priorities, tight deadlines, and high-pressure moments.
  • Proactive, adaptable, and collaborative, with the ability to build strong working relationships across different personalities and working styles.
  • Pop culture savvy, with a strong interest in entertainment, media, and evolving consumer trends.

Additional Requirements

Hybrid: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.

Hourly Rate: $50.225 as determined by the IATSE Union


Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.


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