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Fashion Ecommerce Manager Jobs (NOW HIRING)

Nani Swimwear

Ecommerce Manager

Hyde Park, UT · On-site

We offer more than just fashion-forward, active swimwear; we strive to create a work environment ... The Ecommerce Manager owns NaniSwimwear.com as a sales channel and is responsible for driving DTC ...

Nani Swimwear

Ecommerce Manager

Hyde Park, UT · On-site

We offer more than just fashion-forward, active swimwear; we strive to create a work environment ... The Ecommerce Manager owns NaniSwimwear.com as a sales channel and is responsible for driving DTC ...

Nani Swimwear

Ecommerce Manager

Hyde Park, UT · On-site

We offer more than just fashion-forward, active swimwear; we strive to create a work environment ... The Ecommerce Manager owns NaniSwimwear.com as a sales channel and is responsible for driving DTC ...

Nani Swimwear

Ecommerce Manager

Hyde Park, UT · On-site

We offer more than just fashion-forward, active swimwear; we strive to create a work environment ... The Ecommerce Manager owns NaniSwimwear.com as a sales channel and is responsible for driving DTC ...

The People Brand

Ecommerce Manager

Carson, CA · On-site

$100K - $120K/yr

Ecommerce Manager ABOUT THE ROLE This is a hands-on ecommerce trading and execution role across a ... WHAT YOU BRING Required * 4+ years of ecommerce experience in fashion/ apparel DTC with hands-on ...

Maxliner Inc

E-Commerce Manager

Rialto, CA · On-site

$50K - $80K/mo

As the E-Commerce Manager, you will be responsible for developing and executing our e-commerce strategy, driving sales growth, and enhancing brand visibility. Your role will involve overseeing ...

The People Brand

Ecommerce Manager

Carson, CA

Ecommerce Manager ABOUT THE ROLE This is a hands-on ecommerce trading and execution role across a ... WHAT YOU BRING Required * 4+ years of ecommerce experience in fashion/ apparel DTC with hands-on ...

The People Brand

Ecommerce Manager

Carson, CA · On-site

$100K - $120K/yr

Ecommerce Manager ABOUT THE ROLE This is a hands-on ecommerce trading and execution role across a ... WHAT YOU BRING Required * 4+ years of ecommerce experience in fashion/ apparel DTC with hands-on ...

Industry FInTech

Ecommerce Manager

Aventura, FL · On-site

We're Hiring: Ecommerce Manager Based in Miami | Full-Time | Hybrid About Us Industry FinTech (IFT) is on a mission to modernize and transform the world of private capital markets. Our proprietary ...

Mayborn UK Limited

eCommerce Manager

Stamford, CT · On-site

$120K - $125K/yr

eCommerce Manager Location: Connecticut, USA Salary: $120,000-$125,000 (based on experience) Contract: Permanent We have an exciting opportunity for an eCommerce Manager to join our team in ...

Mktruckcenters

ECommerce Manager

Byron Township, MI · On-site

$100K - $120K/yr

ECommerce Manager Regular Full-Time, DEPT - MGR, Byron Center, MI, US Salary Range: $100,000.00 To $120,000.00 Annually We're looking for a hands‑on Ecommerce Manager / Developer to support and ...

ALUF Plastics

E-Commerce Manager

Manhattan, NY · On-site

Position Summary The E-Commerce Manager is responsible for developing, implementing, and managing the company's online sales strategy to drive revenue growth, increase brand awareness, and enhance ...

Jimmy Jazz

E-Commerce Manager

Secaucus, NJ · On-site

Position Title: Ecommerce Manager Reports To: Director of Ecommerce The Ecommerce Manager will be responsible for overseeing ecommerce development, compliance, and merchandising operations. He/she ...

North40 Outfitters

E-Commerce Manager

Great Falls, MT · On-site

As an E-Commerce Manager at North 40, you will be responsible for leading our end-to-end digital and e-commerce ecosystem, including the online customer journey, merchandising strategy, storefront ...

dimex

eCommerce Manager

South Hackensack, NJ · On-site

We have a new opening for an eCommerce Manager. In this role you will collaborate with our team to ensure the highest level of customer satisfaction. You will support our eCommerce division as well ...

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Fashion Ecommerce Manager information

See salary details

$23K

$77.1K

$122K

How much do fashion ecommerce manager jobs pay per year?

As of Sep 13, 2026, the average yearly pay for fashion ecommerce manager in the United States is $77,129.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,000.00 and $96,000.00 per year, depending on experience, location, and employer.

What is a fashion ecommerce manager?

A Fashion Ecommerce Manager is a professional responsible for overseeing and optimizing the online sales and presence of a fashion brand or retailer. They manage the online storefront, coordinate digital marketing strategies, analyze sales data, and work closely with merchandising and logistics teams to ensure a seamless customer experience. Their goal is to drive online revenue growth, enhance brand visibility, and continuously improve the user experience on digital platforms.

What are the key skills and qualifications needed to thrive as a fashion ecommerce manager?

To thrive as a Fashion Ecommerce Manager, you need expertise in digital marketing, merchandising, analytics, and a solid understanding of ecommerce platforms, often supported by a relevant degree and experience in retail or digital sales. Proficiency with tools such as Shopify, Magento, Google Analytics, and email marketing systems is typically required. Strong leadership, communication, and creative problem-solving skills help you manage teams and adapt to rapidly changing trends. These skills are critical for driving online sales growth, optimizing the customer experience, and maintaining a competitive edge in the fast-paced fashion industry.

How does a fashion ecommerce manager typically collaborate with marketing and merchandising teams to drive online sales?

A Fashion Ecommerce Manager works closely with marketing teams to plan and execute campaigns that highlight new collections, promotions, and seasonal trends. They also collaborate with merchandising teams to ensure that product assortments, inventory levels, and visual presentation align with current demand and brand image. Regular meetings and data sharing enable all teams to quickly adapt to market shifts, optimize product listings, and deliver a seamless online shopping experience that drives sales and customer engagement.

What is the difference between Fashion Ecommerce Manager vs Fashion Merchandiser?

AspectFashion Ecommerce ManagerFashion Merchandiser
Primary FocusOnline sales, website management, digital marketingProduct selection, inventory planning, visual presentation
Skills & CertificationsDigital marketing, analytics, e-commerce platformsFashion trends, merchandising strategies, visual display
Work EnvironmentOnline retail platforms, digital teamsRetail stores, showrooms, fashion houses
Industry UsageUsed across online fashion brands and retailersUsed in brick-and-mortar stores and fashion brands

The main difference is that a Fashion Ecommerce Manager oversees online sales channels, digital marketing, and website performance, while a Fashion Merchandiser focuses on product selection, visual presentation, and inventory planning. Both roles require knowledge of fashion trends, but their work environments and daily tasks differ significantly.

What are popular job titles related to Fashion Ecommerce Manager jobs?

For Fashion Ecommerce Manager jobs, the most frequently searched job titles are:

Fashion Ecommerce Manager jobs near you
Infographic showing various Fashion Ecommerce Manager job openings in the United States as of June 2026, with employment types broken down into 2% As Needed, 24% Full Time, 72% Part Time, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $77,129 per year, or $37.1 per hour.

Ecommerce Manager

Hyde Park, UT • On-site

Nani Swimwear
Apparel and Accessories Stores • 11 - 50 employees
Learn more about Nani Swimwearexternal

Full-time

Posted 10 days ago

Job description

About Nani
At Nani, our mission is to empower women to feel comfortable and confident in all their outdoor adventures. We offer more than just fashion-forward, active swimwear; we strive to create a work environment that feels more like a family-one that fosters a positive, uplifting, and fun culture. Join our team and become part of a dynamic group of individuals who are passionate about what they do!
We're growing rapidly and seeking a standout Ecommerce Manager who is equal parts strategic, analytical, creative, and results-driven. This person should be a Shopify expert who understands how to turn traffic, great products, and strong storytelling into profitable online growth.
Position Overview
This role is a pivotal opportunity to fuel Nani's next stage of DTC growth. The Ecommerce Manager owns NaniSwimwear.com as a sales channel and is responsible for driving DTC revenue, conversion rate, average order value, digital merchandising, product sell-through, and inventory productivity. You will oversee the day-to-day performance and customer experience of our Shopify store while continually identifying opportunities to make the site easier to shop, more engaging, and more effective at converting customers.
The Ecommerce Manager also plays a key role in paid digital advertising and customer acquisition, helping manage and optimize advertising performance with a focus on ROAS, CAC, and overall marketing efficiency. You will use sales, advertising, customer, and inventory data to determine what is working, where opportunities exist, and what actions should be taken next. You'll partner closely with Marketing, Creative, Product, and Operations to execute successful product launches, promotions, campaigns, and onsite experiences.
As the Ecommerce Manager, you aren't just managing our website, you are running Nani's digital storefront and taking ownership of its growth. You will play a critical role in shaping the future of Nani's DTC business, creating an amazing online customer experience and building a stronger digital presence that introduces more women to Nani and inspires them to Live a Nani life!
Key Responsibilities
DTC Revenue & Performance
  • Own ecommerce performance and achievement of Nani's DTC revenue goals.
  • Develop and execute onsite strategies that increase sales, conversion, and customer value.
  • Monitor sales performance against goals and prior-year results, and proactively address performance gaps.
  • Partner closely with Marketing to ensure traffic-generating campaigns translate into website revenue.

Conversion Rate & Average Order Value (AOV)
  • Own and continually improve website conversion rate and average order value.
  • Analyze the customer journey to identify friction, drop-off points, and conversion opportunities.
  • Optimize product pages, collection pages, landing pages, navigation, search, merchandising, promotions, and checkout.
  • Identify cross-sell, upsell, bundle, and threshold promotion opportunities to grow basket size.
  • Monitor mobile conversion separately and ensure an exceptional mobile shopping experience.

Site Merchandising & Inventory Productivity
  • Own digital merchandising across NaniSwimwear.com, including the homepage, navigation, collections, search results, and product recommendations.
  • Merchandise strategically based on sales performance, inventory, seasonality, and business priorities, ensuring best sellers and key categories get appropriate visibility.
  • Use sales and inventory data - weeks of supply, sell-through, sales velocity, and aging inventory - to guide merchandising decisions.
  • Adjust placement, promotions, and product visibility to move slower-selling inventory and maximize sell-through.
  • Partner with Product, Marketing, and Operations to communicate inventory opportunities and risks.

Website Accuracy & Customer Experience
  • Own the day-to-day health and accuracy of NaniSwimwear.com, including pricing, promotions, product information, inventory availability, imagery, and content.
  • Monitor the site for broken functionality, errors, and customer friction; troubleshoot issues and coordinate with developers or technology partners as needed.
  • Maintain a polished, intuitive, on-brand shopping experience across desktop and mobile.

Product Launches & Promotional Execution
  • Own ecommerce execution for all product launches, seasonal campaigns, promotions, and major sales events.
  • Build and manage the ecommerce launch calendar in coordination with Marketing, Creative, Product, and Operations.
  • Ensure products, pricing, promotions, landing pages, and content are accurate and launch-ready; conduct pre-launch testing and QA.
  • Monitor launch performance in real time, make merchandising adjustments as needed, and conduct post-launch analysis to inform future launches.

Paid Advertising & ROAS
  • Own the performance of Nani's paid digital advertising channels with a focus on profitable customer acquisition and DTC revenue growth.
  • Manage and optimize paid advertising across key platforms, including Meta and Google.
  • Be accountable for paid media performance, including ROAS, MER, CAC, new customer acquisition, conversion rate, and revenue generated from paid channels.
  • Develop and manage paid advertising budgets based on revenue goals, performance, seasonality, inventory position, and business priorities.
  • Monitor campaign performance regularly and proactively adjust spend, audiences, campaigns, creative, and landing pages to improve results.
  • Partner closely with the Marketing and Creative teams to develop and test advertising creative, messaging, offers, and audiences.
  • Ensure paid advertising campaigns direct customers to high-converting, relevant landing pages and product experiences.
  • Analyze performance across the entire customer journey-not simply ad-platform ROAS-to understand the true profitability and incremental value of paid media.
  • Identify opportunities to scale high-performing campaigns while reducing or eliminating inefficient spend.
  • Use product performance and inventory data to help determine which products and collections should receive paid advertising support.
  • Coordinate paid media strategy with product launches, promotions, seasonal campaigns, and inventory priorities.
  • Manage outside paid-media agencies or specialists when applicable, setting clear expectations, reviewing performance, and holding partners accountable for results.
  • Provide regular reporting to leadership on advertising spend, revenue, ROAS, MER, CAC, performance trends, tests, learnings, and recommended next actions.

Required Qualifications
  • Bachelor's degree in business, marketing, or a related field, or equivalent experience.
  • 4+ years of ecommerce management experience, ideally in DTC apparel, swim, or consumer goods.
  • Hands-on experience managing a Shopify storefront (Shopify Plus preferred).
  • Strong analytical skills, with experience using ecommerce and web analytics tools (e.g., GA4) to guide decisions.
  • Demonstrated success improving conversion rate, AOV, and revenue for an ecommerce site.
  • Experience with digital merchandising and using sales and inventory data to inform strategy.
  • Comfortable managing multiple product launches, promotions, and deadlines at once.
  • Strong cross-functional collaboration skills, particularly with Marketing, Product, and Operations.
  • An ownership mindset - proactive, data-driven, and quick to turn insight into action rather than waiting for direction.

Why Nani?
At Nani, we're more than a swimwear and apparel brand; we're a team of passionate people who believe in confidence, adventure, and showing up for one another. We work hard, celebrate wins, support growth, and create products that help women feel comfortable and capable in every season of life.
As a member of our team, you'll have the opportunity to make a meaningful impact, contribute new ideas, and help shape the future of a growing women-owned brand. If you're looking for a workplace where your contributions matter and your teammates genuinely care, we'd love to hear from you.
Nani is an equal opportunity employer. We are committed to creating an inclusive workplace where all employees and applicants are treated with respect and have equal access to opportunities. Employment decisions are based on qualifications, merit, and business needs, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other status protected by applicable law.
Ready to join the adventure? Let's meet!

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