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Facebook Pixel Setup Jobs (NOW HIRING)

Pattern

Paid Media Manager

Lehi, UT

$115K - $120K/yr

... Facebook/Instagram), aligned with brand objectives and target audiences. * Develop and brief ad ... Familiarity with pixel setup, server-side tracking, and attribution best practices across TikTok ...

Fifth and Cor LLC

Paid Media Specialist

Boca Raton, FL · Remote

$50K - $58K/yr

Plan, manage, and execute campaigns, including but not limited to account setup, strategy ... Knowledge of Facebook Pixel, implementation process, and ability to explain process to clients

Pattern

Paid Media Manager

Lehi, UT

$115K - $120K/yr

... Facebook/Instagram), aligned with brand objectives and target audiences. * Develop and brief ad ... Familiarity with pixel setup, server-side tracking, and attribution best practices across TikTok ...

Pattern

Paid Media Manager

Lehi, UT · On-site

$115K - $120K/yr

... support on Meta (Facebook/Instagram), aligned with brand objectives and target audiences ... Familiarity with pixel setup, server-side tracking, and attribution best practices across TikTok ...

Fifth and Cor LLC

Paid Media Specialist

Boca Raton, FL · Remote

$50K - $58K/yr

Plan, manage, and execute campaigns, including but not limited to account setup, strategy ... Knowledge of Facebook Pixel, implementation process, and ability to explain process to clients

TalentPop

Google & Meta Advertising Manager

Buena Park, CA · On-site

$100K - $130K/yr

Advanced proficiency in campaign setup, optimization, and analytics for both Google and Facebook ... Knowledge of tracking, attribution, and pixel management * Ability to manage budgets and maximize ...

Magic Inc

Hands-on expertise in campaign setup, trafficking, and optimization across Facebook, TikTok, and ... Facebook Ads Manager, TikTok Ads Manager, YouTube/Google Ads or programmatic platforms; pixel/tag ...

Horizon Media

Planner, Paid Social Media

New York, NY · On-site

Support the setup of client Paid Social campaigns and posts via Paid Social platforms and third ... Facebook Blueprint, Twitter Flight School) Who You Are * A strong, effective communicator * A ...

Horizon Media

Planner, Paid Social Media

New York, NY · On-site

Support the setup of client Paid Social campaigns and posts via Paid Social platforms and third ... Facebook Blueprint, Twitter Flight School) Who You Are * A strong, effective communicator * A ...

Miqdigital

Paid Social Manager

Los Angeles, CA

Own all Social activation across campaigns including campaign setup, creative trafficking, pixel ... Experience in managing campaigns in Meta (Facebook & Instagram), TikTok, and LinkedIn is required.

Miqdigital

Paid Social Manager

Denver, CO

Own all Social activation across campaigns including campaign setup, creative trafficking, pixel ... Experience in managing campaigns in Meta (Facebook & Instagram), TikTok, and LinkedIn is required.

MiQ

Paid Social Manager

New York, NY · On-site

Own all Social activation across campaigns including campaign setup, creative trafficking, pixel ... Experience in managing campaigns in Meta (Facebook & Instagram), TikTok, and LinkedIn is required.

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All JobsFacebook Pixel Setup Jobs

Facebook Pixel Setup information

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$13

$25

$83

How much do facebook pixel setup jobs pay per hour?

As of Jun 6, 2026, the average hourly pay for facebook pixel setup in the United States is $25.65, according to ZipRecruiter salary data. Most workers in this role earn between $14.42 and $18.51 per hour, depending on experience, location, and employer.

What are some common challenges when setting up Facebook Pixel and how can they be addressed?

A frequent challenge in setting up Facebook Pixel is ensuring accurate event tracking across different pages and devices, which can impact data quality and ad performance. Misconfigured or duplicated pixels can lead to inconsistent reporting, making it difficult to measure campaign success. Collaborating with web developers and ensuring thorough testing with Facebook's Pixel Helper tool can help identify and resolve these issues. Additionally, staying updated on privacy policies and browser changes is important to maintain data integrity.

What is the difference between Facebook Pixel Setup vs Facebook Ads Specialist?

AspectFacebook Pixel SetupFacebook Ads Specialist
Primary FocusImplementing and configuring Facebook Pixel code on websitesCreating, managing, and optimizing Facebook ad campaigns
Skills RequiredHTML, JavaScript, basic analyticsAd copywriting, audience targeting, analytics
Work EnvironmentWeb development, digital marketing teamsMarketing agencies, in-house marketing teams
CertificationsBasic digital marketing or analytics certificationsFacebook Blueprint certifications, marketing degrees

While Facebook Pixel Setup involves technical implementation of tracking code, Facebook Ads Specialist focuses on creating and managing ad campaigns. Both roles are essential in digital marketing, with Pixel Setup providing the data foundation for effective advertising.

What is Facebook Pixel and why is it important for my website?

Facebook Pixel is a piece of code that you place on your website to track visitor actions and collect data. This data helps you measure the effectiveness of your Facebook ads, optimize your ad campaigns, and retarget website visitors with relevant ads. By using Facebook Pixel, you gain valuable insights into customer behavior and can improve your advertising ROI by targeting the right audiences and tracking conversions.

What are the key skills and qualifications needed to thrive as a Facebook Pixel Setup Specialist, and why are they important?

To thrive as a Facebook Pixel Setup Specialist, you need a solid understanding of digital marketing, website analytics, and basic coding skills such as HTML and JavaScript. Familiarity with Facebook Business Manager, Facebook Events Manager, Google Tag Manager, and relevant certifications like Facebook Blueprint are typically important. Strong attention to detail, effective communication, and problem-solving abilities help ensure correct pixel implementation and accurate data tracking. These skills are crucial for collecting precise user data, optimizing ad campaigns, and driving measurable marketing results.
Infographic showing various Facebook Pixel Setup job openings in the United States as of May 2026, with employment types broken down into 98% Full Time, and 2% Nights. Highlights an 91% Physical, 2% Hybrid, and 7% Remote job distribution, with an average salary of $53,362 per year, or $25.7 per hour.
Paid Media Manager

Paid Media Manager

Pattern

Lehi, UT

$115K - $120K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 12 days ago

Job description

Are you obsessed with data, partner success, taking action, and changing the game? If you have a whole lot of hustle and a touch of nerd, come work with Pattern! We want you to use your skills to push one of the fastest-growing companies headquartered in the US to the top of the list. 
 
Pattern accelerates brands on global ecommerce marketplaces leveraging proprietary technology and AI. Utilizing more than 66 trillion data points, sophisticated machine learning and AI models, Pattern optimizes and automates all levers of ecommerce growth for global brands, including advertising, content management, logistics and fulfillment, pricing, forecasting and customer service. Hundreds of global brands depend on Pattern's ecommerce acceleration platform every day to drive profitable revenue growth across 60+ global marketplaces-including Amazon, Walmart.com, Target.com, eBay, Tmall, TikTok Shop, JD, and Mercado Libre. To learn more, visit pattern.com or email [email protected].
 
Pattern has been named one of the fastest growing tech companies headquartered in North America by Deloitte and one of best-led companies by Inc. We place employee experience at the center of our business model and have been recognized as one of Newsweek's Global Most Loved Workplaces.
What is a day in the life of a Paid Media Manager?

  • Set up and launch paid campaigns primarily across TikTok DTC and TikTok Shop, with additional support on Meta (Facebook/Instagram), aligned with brand objectives and target audiences.

  • Develop and brief ad creatives (video assets, UGC-style content, copy, calls-to-action) built first for TikTok's platform, trends, and native formats - with Meta adaptations as needed.

  • Optimize live campaigns to maximize ROI by adjusting targeting, creatives, bids, and placements across TikTok and Meta.

  • Monitor daily performance metrics such as CPM, CPC, CPA, ROAS, and engagement rates at both the platform and account level.

  • Conduct A/B testing on creatives, audiences, offers, and campaign structures - with a focus on TikTok's unique testing environment.

  • Produce regular performance reports with insights and recommendations spanning TikTok Shop, TikTok DTC, and Meta.

  • Coordinate with creative and content teams to maintain a constant pipeline of TikTok-native assets and Meta-ready formats.

  • Stay ahead of TikTok platform updates, algorithm changes, new ad solutions, and shopping features, while keeping a working knowledge of Meta developments.

  • Troubleshoot tracking, set up conversion events, and maintain pixel health across TikTok Pixel and Meta Pixel/CAPI.

  • Manage budgets and pacing across channels to ensure campaigns stay within spend targets and hit efficiency goals.

What will I need to thrive in this role?

  • Minimum 1-2 years' experience managing TikTok Ads campaigns; Meta experience is a plus but not the primary focus.

  • Strong, hands-on knowledge of TikTok Ads Manager and TikTok Shop ad formats - In-Feed, Spark Ads, TopView, GMVmax, and more.

  • Working familiarity with Meta Ads Manager and core formats

  • In-depth knowledge of TikTok-specific audience targeting, bidding strategies, and campaign optimization; solid foundational understanding of the same on Meta.

  • Creative mindset with an intuition for what performs natively on TikTok - short-form video, trending sounds, authentic storytelling.

  • Familiarity with pixel setup, server-side tracking, and attribution best practices across TikTok and Meta

  • Experience with budget management, pacing, and multi-channel reporting.

  • Excellent communication and collaboration skills.

What does high performance look like?

  • TikTok campaigns - across both DTC and Shop - consistently achieve or exceed KPIs for ROAS, CPA, GMV, and engagement.

  • Meta campaigns are managed efficiently and support broader brand performance goals.

  • Proactive and timely execution of campaign launches, creative refreshes, and optimizations, particularly within TikTok's faster-moving environment.

  • Data-driven recommendations surfaced regularly to internal teams and brand partners, with TikTok insights leading the narrative.

  • Consistent adoption and testing of new TikTok ad formats, Shop features, and beta opportunities, with Meta learnings incorporated where relevant.

What is my potential for career growth?
At Pattern, we are committed to employee development and recognize high performance. In this role, you will develop deep expertise in TikTok's commerce and paid social ecosystem - one of the fastest-growing areas in digital marketing - while building well-rounded paid media experience through Meta. Advancement may include progression to senior management, a specialized TikTok Shop or Paid Social lead role, or cross-functional opportunities within Pattern. You will have access to professional development resources, mentorship, and regular feedback to help guide your path.
What does success look like in the first 30, 60, 90 days?

First 30 days: Learn Pattern's systems, platforms, and workflows. Get fully oriented across active TikTok and Meta campaigns, accounts, and reporting cadences. Build relationships with your team, creative partners, and brand contacts.

First 60 days: Take ownership of day-to-day campaign management, optimization, and reporting - with a focus on TikTok DTC and TikTok Shop. Contribute to creative briefs and begin making data-driven recommendations for improvement across channels.

First 90 days: Independently manage campaigns end-to-end, with TikTok as your primary channel and Meta as a strong secondary. Consistently deliver on KPIs, bring forward new ideas for TikTok strategy or platform features, and be recognized as a reliable partner by your peers and brand contacts.

What is the team like?
  • You will work alongside other TikTok Shop and Paid Social managers and be supervised by the Associate Director, Paid Social & Creative Strategy, with mentorship from the Head of Accounts for TikTok Shop. This is a data-driven, results-oriented team with a strong TikTok-first mindset. Collaboration is built into the workflow - you'll regularly partner with creative, analytics, and account teams to drive results, and your ideas and input are actively encouraged.
Sounds great! What's the company culture?
  • Game Changers- A game changer is someone who looks at problems with an open mind and shares new ideas with team members, regularly reassesses existing plans and attaches a realistic timeline to goals, makes profitable, productive, and innovative contributions, and actively pursues improvements to Pattern's processes and outcomes.   
  • Data Fanatics- A data fanatic is someone who recognizes problems and seeks to understand them through data, draws unbiased conclusions based on data that lead to actionable solutions, and continues to track the effects of the solutions using data.   
  • Partner Obsessed- An individual who is partner obsessed clearly explains the status of projects to partners and relies on constructive feedback, actively listens to partner's expectations, and delivers results that exceed them, prioritizes the needs of your partners, and takes the time to create a personable experience for those interacting with Pattern.   
  • Team of Doers- Someone who is a part of a team of doers uplifts team members and recognizes their specific contributions, takes initiative to help in any circumstance, actively contributes to supporting improvements, and holds themselves accountable to the team as well as to partners. 
What is the hiring process?
  • Initial phone interview with Pattern's talent acquisition team   
  • Video interview with a hiring manager   
  • Onsite interview with a panel of department leaders   
  • Professional reference checks   
  • Executive review   
  • Offer  
How can I stand out as an applicant?
  • Discuss professional accomplishments with specific data to quantify examples   
  • Provide insights on how you can add value and be the best addition to the team   
  • Focus on mentioning how you would be partner obsessed at Pattern   
  • Share experience on any side projects related to data and analytics  
Why should I work at Pattern?
 
Pattern offers big opportunities to make a difference in the ecommerce industry! We are a company full of talented people that evolves quickly and often. We set big goals, work tirelessly to achieve them, and we love our Pattern community. We also believe in having fun and balancing our lives, so we offer awesome benefits that include:
 
- Unlimited PTO
- Paid Holidays
- Onsite Fitness Center
- Company Paid Life Insurance
- Casual Dress Code
- Competitive Pay
- Health, Vision, and Dental Insurance
- 401(k) match. Pattern matches 100% of the first 3% in eligible compensation deferred and 50% of the next 2% in eligible compensation deferred. 
 
Pattern provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. 
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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