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Facebook Ad Manager Jobs in California (NOW HIRING)

3 Little Birds Interactive

Media Buyer

San Francisco, CA · On-site

$69K - $88K/yr

The successful candidate must demonstrate a proven track record of managing large scale Facebook Advertising campaigns, Online Ad Networks, Exchanges, and direct media buys focused on CPA & ROI. The ...

3 Little Birds Interactive

Media Buyer

San Francisco, CA · On-site

$69K - $88K/yr

The successful candidate must demonstrate a proven track record of managing large scale Facebook Advertising campaigns, Online Ad Networks, Exchanges, and direct media buys focused on CPA & ROI. The ...

WOWK-TV

Account Executive

Los Angeles, CA

$70K/yr

Experience with digital analytics tools like Google Analytics, Facebook Ads Manager, and other ... Experience with Freewheel and Google ad manager a plus * Excellent communication and presentation ...

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All JobsFacebook Ad JobsFacebook Ad Manager JobsFacebook Ad Manager Jobs in California

Facebook Ad Manager information

See California salary details

$18.8K

$55.2K

$96.7K

How much do facebook ad manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for facebook ad manager in California is $55,220.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,500.00 and $59,200.00 per year, depending on experience, location, and employer.

What is a Facebook Ad Manager?

A Facebook Ad Manager is a professional responsible for creating, managing, and optimizing advertising campaigns on Facebook. They use Facebook's Ads Manager platform to target specific audiences, set budgets, monitor performance, and adjust ads to improve results. Their goal is to help businesses increase brand awareness, drive website traffic, and generate leads or sales through effective Facebook advertising strategies.

What are some common challenges faced by Facebook Ad Managers when optimizing campaigns?

Facebook Ad Managers often encounter challenges such as fluctuating ad performance due to changes in audience behavior, platform algorithm updates, and increasing competition in ad auctions. Additionally, staying compliant with Facebook's advertising policies and adapting creative strategies to avoid ad fatigue can be demanding. Effective communication with clients or stakeholders to set realistic expectations and regularly reporting on key performance metrics are also crucial aspects of the role.

What are the key skills and qualifications needed to thrive as a Facebook Ad Manager, and why are they important?

To thrive as a Facebook Ad Manager, you need expertise in digital marketing, campaign strategy, analytics, and a solid understanding of Facebook's advertising policies and platform. Proficiency with Facebook Ads Manager, Business Manager, Google Analytics, and relevant certifications like Facebook Blueprint are commonly required. Strong analytical thinking, creativity, and communication skills help set top performers apart in this role. These skills are crucial for optimizing ad performance, effectively reaching target audiences, and maximizing return on ad spend.

What is the difference between Facebook Ad Manager vs Social Media Coordinator?

AspectFacebook Ad ManagerSocial Media Coordinator
Primary RoleCreates, manages, and optimizes Facebook ad campaignsDevelops and implements social media content and engagement strategies
Required SkillsAdvertising platform knowledge, analytics, targeting, budgetingContent creation, community management, communication skills
Work EnvironmentDigital marketing teams, advertising agenciesMarketing departments, social media teams
Common UsagePaid advertising on FacebookOrganic social media presence and engagement

While Facebook Ad Manager focuses on creating and optimizing paid advertising campaigns on Facebook, Social Media Coordinators handle overall social media content and community engagement. Both roles require familiarity with social media platforms, but their core responsibilities differ in paid versus organic strategies.

How do I get into the Facebook Ad Manager?

To access Facebook Ad Manager, you need a Facebook Business account and a connected Facebook Page. Log in to your Facebook account, navigate to the Ads Manager through the menu or directly visit business.facebook.com, and set up your ad account by providing necessary business information and payment details. Basic knowledge of Facebook advertising policies and tools is helpful for managing campaigns effectively.

How much does a Facebook Ad Manager make?

The average salary for a Facebook Ad Manager ranges from $50,000 to $85,000 per year, depending on experience, location, and the size of the company. Entry-level roles may start around $40,000, while experienced managers or those working in high-cost areas can earn over $100,000. Skills in analytics, copywriting, and platform tools can influence earning potential.

How to become a Facebook Ad Manager?

To become a Facebook Ad Manager, you should gain experience in digital marketing and advertising, familiarize yourself with Facebook Ads Manager platform, and develop skills in targeting, budgeting, and analytics. Earning certifications such as Facebook Blueprint can enhance your credentials and job prospects in this role.

What are the most commonly searched types of Facebook Ad jobs in California?

The most popular types of Facebook Ad jobs in California are:

What cities in California are hiring for Facebook Ad Manager jobs?

Cities in California with the most Facebook Ad Manager job openings:

Facebook Ad Manager jobs near you
Infographic showing various Facebook Ad Manager job openings in California as of August 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $55,220 per year, or $26.5 per hour.

Facebook Campaign Manager

3 Little Birds Interactive

Costa Mesa, CA • On-site

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

The Online Campaign Manager role requires a combination of strategic thinking, analytical, creative and communication skills. The successful candidate should have exceptional project management skills and thrive working cross-functionally with internal and external stakeholders. He or she should have experience or knowledge about running Facebook campaigns and other online marketing campaigns. Responsibilities A few of the key responsibilities will be: Lead and manage Facebook ad campaigns that will have a measurable impact on our agency clients from planning stage to completion Create and manage media budgets for all campaigns Brief creative teams and develop campaign creative assets Monitor and optimize online campaigns Build and implement media plans with analytics to assess the impact of our campaigns on driving business objectives Work seamlessly with internal and external stakeholders such as creative agencies, PMDs, and media and measurement teams to bring campaigns to market Key measures of success Optimization of campaign click-thru rates, conversion rates, and bid management Campaign performance against target KPI's Profit margin on campaigns Tools we utilize Qualifications Bachelor in Marketing or a quantitative discipline; advanced degree a plus Deep knowledge about Facebook's marketing platform Minimum of three (3) years of integrated online marketing experience. Expertise in working with DSPs, SSPs, ad exchanges, ad networks & aggregators, ad servers and web analytics platforms Fundamental knowledge of ad targeting methodologies and iterative test-and-learn optimization practices Experience with online ad serving concepts (CPM/CPA/RTB/ROI), video, mobile and social Sharp eye for detail and proven project management skills Comfort with ambiguity and with working in a fast-paced, always-on, start-up environment Outstanding written and oral communications skills Fluency in mathematical concepts relevant to media planning and purchasing Critical thinking and problem solving capabilities High level of proficiency with Microsoft Excel, pivot tables, and relevant reporting tools Experience with the following tools is a plus: Facebook Power Editor, Facebook Ad Manager, Flashtalking Adserver, Google Adwords #J-18808-Ljbffr

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