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Entry Level Digital Media Jobs in Texas (NOW HIRING)

We're looking for an ambitious candidate with a true interest in becoming a digital marketing expert and a drive for career growth. Applicants should have some experience working with paid media ...

... the entry-level and first time move-up markets. The Company also provides mortgage financing and ... Bachelor's degree in Marketing, Communications, Digital Media, Journalism, Advertising, Graphic ...

... the entry-level and first time move-up markets. The Company also provides mortgage financing and ... Bachelor's degree in Marketing, Communications, Digital Media, Journalism, Advertising, Graphic ...

This full-time, on-site position is perfect for entry-level candidates eager to kickstart their ... Manage social media accounts and create engaging content * Conduct market research to identify ...

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Entry Level Digital Media information

See Texas salary details

$16.7K

$38.5K

$74.8K

How much do entry level digital media jobs pay per year?

As of Aug 30, 2026, the average yearly pay for entry level digital media in Texas is $38,547.00, according to ZipRecruiter salary data. Most workers in this role earn between $29,021.00 and $41,773.00 per year, depending on experience, location, and employer.

What is an entry level digital media?

An Entry Level Digital Media job involves creating, managing, and analyzing digital content for various platforms such as social media, websites, and digital advertising. Responsibilities may include graphic design, video editing, content writing, and social media management. These roles help businesses build their online presence and engage with audiences. Typically, candidates have basic knowledge of digital marketing tools, design software, or analytics platforms. It's a great starting point for those looking to grow in digital marketing, content creation, or media production.

What types of projects or tasks can I expect to handle in an entry level digital media role?

In an Entry Level Digital Media position, you’ll typically assist with creating and scheduling social media posts, designing basic graphics or short videos, and helping to develop digital marketing campaigns. You might also track and report on digital performance metrics, update website content, and engage with online audiences under the guidance of senior team members. Collaboration is common, as you’ll often work alongside marketing, design, and content teams to ensure consistent brand messaging. These tasks provide a well-rounded introduction to the field and help build foundational experience for future advancement.

What are the key skills and qualifications needed to thrive in an entry level digital media position, and why are they important?

To thrive as an Entry Level Digital Media professional, you need a solid grasp of digital content creation, social media platforms, and basic graphic or video editing skills, often supported by a relevant degree or coursework. Familiarity with tools such as Adobe Creative Suite, Canva, social media schedulers, and analytics platforms like Google Analytics is highly beneficial. Strong communication, creativity, attention to detail, and the ability to work collaboratively are standout soft skills in this position. These competencies are essential for producing engaging content, optimizing campaigns, and adapting quickly in a fast-evolving digital landscape.

How can I get into entry level digital media with no experience?

Entry level digital media roles often require basic skills in social media, content creation, or graphic design, which can be gained through online courses, tutorials, or personal projects. Building a portfolio, gaining familiarity with tools like Adobe Creative Suite or social media platforms, and demonstrating a willingness to learn can improve chances of entry without prior experience.

How to get into entry level digital media?

To enter an entry-level digital media role, develop skills in content creation, social media management, and basic graphic design using tools like Adobe Creative Suite or Canva. Gaining relevant experience through internships, personal projects, or certifications such as Google Analytics can improve your chances of starting in this field.

Is it hard to get a job in entry level digital media?

Entry level digital media positions often require basic skills in content creation, social media management, and familiarity with digital tools like Adobe Creative Suite or Canva. While competition can be high, gaining relevant experience through internships, building a portfolio, and obtaining certifications can improve job prospects and make entry easier.

What careers are in entry level digital media?

Entry-level digital media careers include roles such as social media coordinator, digital marketing assistant, content creator, and multimedia intern. These positions typically require skills in content production, social media platforms, and basic graphic or video editing tools, often with a focus on building a portfolio and gaining industry experience.

What are the most commonly searched types of Digital Media jobs in Texas?

The most popular types of Digital Media jobs in Texas are:

What cities in Texas are hiring for Entry Level Digital Media jobs?

Cities in Texas with the most Entry Level Digital Media job openings:

Infographic showing various Entry Level Digital Media job openings in Texas as of August 2026, with employment types broken down into 50% Full Time, and 50% Part Time. Highlights an 100% In-person job distribution, with an average salary of $38,547 per year, or $18.5 per hour.

Paid Media Specialist (Entry-Level)

Optimal

Austin, TX • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted yesterday


Job description

We're looking for an ambitious candidate with a true interest in becoming a digital marketing expert and a drive for career growth. Applicants should have some experience working with paid media campaigns in Google, Facebook or Amazon's advertising platform. In this role, you'll work with our expert team as you learn industry best practices and master the technology tools and analytical skills that have helped us deliver superior digital marketing services to our clients.
At Optimal, we are actively looking to scale standout candidates - those who are ready for significant opportunities and hungry to take on meaningful responsibilities that drive real business results for our clients. New employees that grow the fastest at our company are strategic problem solvers who are proactively looking to improve with innovative ideas but are also relentless at following through.
As a Paid Media Specialist for Optimal, you are responsible for the overall execution of paid media campaigns for your designated clients.
Who Are We?
Optimal is a performance marketing agency on a mission, bringing together the best data, technology, and people to achieve our clients' marketing goals. Brand, campaign, or cause: we maximize performance at every moment.
We are not only digital media strategists - we're award-winning industry leaders, with deep knowledge spanning all things digital: from advertising and paid media, to marketing and communications, to audience data and analytics, we deliver for our clients.
Everyone at Optimal has the opportunity to learn, grow, and progress. Through our proprietary training programs, we provide our team members with the personal and professional development they need to achieve advancement at any stage in their careers.
We're always looking for exceptional people to join our team. If this sounds like you, please apply!
Key Qualities:
  • Analytical - Will love geeking out with us over pivot tables and diving into spreadsheets of data to understand what drives performance.
  • Creative - Appreciates that digital advertising campaigns are equal parts data analytics and good creative design. Can tap into both their right and left brain to come up with creative solutions.
  • Scientifically-Minded - Fancies themselves a bit of a mad scientist. Enjoys testing new ideas, analyzing results, and experimenting with changes to find success.
  • Growth Mentality - Embraces intellectual challenges and seizes opportunities to improve skills and seek out new knowledge.
  • Passionate - Brings it. Hungry, ambitious, motivated, and competitive, with a strong work ethic.
  • Resourceful - Will Google literally anything. A true self-starter who enjoys learning new skills and researching new ideas on their own.
  • Organized and Detail-Oriented - Obsessively makes to-do lists and can't stand to let things fall through the cracks because they genuinely care about their clients' success.

Essential Functions, Duties, and Responsibilities:
  • Campaign Creation - Create and build campaigns from the ground up, including account set-up, campaign planning/organization, and ad copywriting. Perform competitive analysis, research keywords, and analyze clients' demographic data. Analyze and evaluate findings and make decisions on what campaign types and structures will be most effective to meet client goals. Use competitor keywords and competitor ads to decide what keywords, ad copy and ad creative to test within the campaigns. Create and build out campaigns and launch them in the digital media channels.
  • Reporting & Analysis - Master the art of performance analysis and client reporting through the daily use of tools such as Google Analytics, Google Ads, Facebook Analytics, Power BI, and more. Regularly analyze possible courses of action and make decisions after the various possibilities have been considered.
  • Campaign Management & Optimization - Manage campaigns to ensure that they continually improve over time. Regularly test, evaluate, and optimize bids, keywords, ad copy, ad creative, and landing pages to improve campaign performance.
  • Campaign Optimization - Manage client advertising budgets with media spends of up to seven figures, conduct performance analysis, and proactively adjust campaigns to ensure client deliverables are met and, when possible, exceeded.
  • Manage Advertising Budget - Manage monthly client advertising budgets with media spends of up to seven figures and make informed decisions about the best use of client dollars based on your experience and industry knowledge. Track daily budget pacing and adjust media spend to ensure client budgets are adhered to. Use performance analysis to make decisions on budget allocation and execute budget changes accordingly.

Minimum Qualifications & Skill Requirements:
  • 4-year Bachelor's degree in business, marketing, advertising, economics, finance, analytics, or a related field. Relevant school, internship, or work experience may be considered in lieu of a degree.
  • Strong knowledge of Google Ads and/or Facebook Ads through coursework, internships, or other experience.
  • Proficiency with Microsoft Office Suite with advanced knowledge of Excel and PowerPoint.
  • Strong mathematical and analytical skills.
  • Strong written and verbal communication skills and client relationship skills.

Optimal is proud to offer the following:
  • Flexible Time Off
  • Paid Leave for New Parents
  • Health insurance (including dental and vision)
  • Flex Spending Plan
  • Employee Assistance Program
  • 401K with company matching
  • Tuition Reimbursement
  • Professional development opportunities
  • Rewards and recognition programs

Office Hours
This role is based out of our Austin office. Our team works on a hybrid basis, working three days a week in the office and two days from home. Work hours are consistently 9:00 A.M. to 5:00 P.M., Monday - Friday, with the expectation that evening and weekend work will be required as necessary.
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