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Email Sms Marketing Manager Jobs (NOW HIRING)

LVMH Group

Manager, Email & SMS Marketing

New York, NY · On-site

The Manager, Email & SMS Marketing is a results-oriented marketer with a passion for creating impactful customer experiences. They are a strong project manager, intuitive marketer, and collaborative ...

Fresh

Manager, Email & SMS Marketing

New York, NY · On-site

The Manager, Email & SMS Marketing is a results-oriented marketer with a passion for creating impactful customer experiences. They are a strong project manager, intuitive marketer, and collaborative ...

GrabAGun

$70K/yr

Email & SMS Marketing Manager - Firearms / E-Commerce You should know Location: On-Site in North Dallas / Farmers Branch, TX Compensation: up to $70K Citizenship Requirements: U.S. Citizens and Green ...

ZAGG, Inc.

Email & SMS Marketing Specialist

Midvale, UT · On-site

Develop, implement, and manage email and SMS marketing campaigns that align with Mophie's brand and business goals. * Create compelling and personalized content for email and SMS communications to ...

mophie

Email & SMS Marketing Specialist

Midvale, UT · On-site

Develop, implement, and manage email and SMS marketing campaigns that align with Mophie's brand and business goals. * Create compelling and personalized content for email and SMS communications to ...

ZAGG Inc

Email & SMS Marketing Specialist

Midvale, UT · On-site

Develop, implement, and manage email and SMS marketing campaigns that align with Mophie's brand and business goals. * Create compelling and personalized content for email and SMS communications to ...

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Email Sms Marketing Manager information

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$40.5K

$87.2K

$159K

How much do email sms marketing manager jobs pay per year?

As of Sep 9, 2026, the average yearly pay for email sms marketing manager in the United States is $87,236.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $92,500.00 per year, depending on experience, location, and employer.

What does an Email SMS Marketing Manager do?

An Email SMS Marketing Manager is responsible for developing and executing marketing campaigns through email and SMS channels to engage customers and drive sales. They create targeted messaging, manage contact lists, analyze campaign performance, and ensure compliance with regulations like CAN-SPAM and GDPR. Their role often involves working closely with other marketing team members to coordinate promotions, automate communications, and optimize strategies for maximum effectiveness.

What are the key skills and qualifications needed to thrive as an Email SMS Marketing Manager?

To thrive as an Email SMS Marketing Manager, you need expertise in digital marketing strategy, data analysis, and campaign management, often supported by a degree in marketing or a related field. Familiarity with marketing automation platforms (like Klaviyo, Mailchimp, or Salesforce), A/B testing tools, and analytics systems is typically required, along with certifications in digital marketing. Strong communication, creativity, and project management skills help you craft engaging messages and coordinate cross-functional initiatives. These skills are crucial for driving customer engagement, optimizing campaign performance, and achieving measurable business results.

How does an Email SMS Marketing Manager typically collaborate with other departments to execute campaigns?

An Email SMS Marketing Manager frequently works cross-functionally with teams such as content, design, sales, and analytics to ensure cohesive and effective campaigns. They coordinate with designers for visually engaging templates, collaborate with content writers for messaging, and work alongside data analysts to track performance metrics. This role also involves aligning with sales or product teams to ensure promotions and messages are consistent with broader business goals. Strong communication and project management skills are essential to manage timelines and keep all stakeholders informed throughout the campaign process.

What is the difference between Email Sms Marketing Manager vs Digital Marketing Specialist?

AspectEmail Sms Marketing ManagerDigital Marketing Specialist
CredentialsMarketing certifications, email/SMS platform knowledgeMarketing degree, digital tools familiarity
Work EnvironmentMarketing teams, campaign managementBroader marketing roles, multi-channel focus
Industry UsageRetail, e-commerce, service industriesVarious sectors including tech, retail, healthcare
Search/Comparison IntentSpecific email/SMS marketing rolesGeneral digital marketing roles

The Email Sms Marketing Manager specializes in creating and managing targeted email and SMS campaigns, focusing on direct communication channels. In contrast, a Digital Marketing Specialist handles a broader range of digital channels, including social media, SEO, and content marketing. Both roles require marketing knowledge but differ in scope and platform expertise.

What cities are hiring for Email Sms Marketing Manager jobs?

Cities with the most Email Sms Marketing Manager job openings:

What states have the most Email Sms Marketing Manager jobs?

States with the most job openings for Email Sms Marketing Manager jobs include:

What are popular job titles related to Email Sms Marketing Manager jobs?

For Email Sms Marketing Manager jobs, the most frequently searched job titles are:

Manager, Email & SMS Marketing

New York, NY • On-site

LVMH Perfumes & Cosmetics
See more jobs at LVMH Perfumes & Cosmeticsexternal

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 7 days ago

Job description

Company Description
WHO WE ARE
fresh is a global skincare brand within the LVMH Group, headquartered in New York City. We emphasize the look, feel, and scent in every product, transforming skincare into an elevated, sensual experience. Our collection of skincare, lip care, body care, and fragrances are available in 16 countries, across our fresh boutiques and digital channels, specialty and department stores, and more.
We are an organization of curious creators who embrace innovation, optimism, and always keep our customers at the forefront. With a pioneering spirit, we are empowered to challenge the status quo and use our authentic voice to do the right thing for our people, our brand, and the environment.
Here at fresh, we intentionally foster a spirit of belonging. We celebrate our diversity and support every employee to feel welcomed, valued, respected, and heard. By embracing curiosity and collaboration, we recognize that our differences strengthen us.
MAIN JOB OBJECTIVE
Reporting directly to the Director of eCommerce, the Manager, Email & SMS Marketing will play an integral role on the Fresh Global eCommerce team, managing the email and SMS marketing channels with a focus on US-led campaigns that support revenue, traffic, customer acquisition, retention, and customer engagement. The Manager, Email & SMS Marketing is a results-oriented marketer with a passion for creating impactful customer experiences. They are a strong project manager, intuitive marketer, and collaborative partner who thrives in a fast-paced, cross-functional, global environment. Bringing fresh ideas and data-informed recommendations, they will manage and optimize email and SMS programs that support business growth while improving customer engagement and channel performance.
Job Description
JOB RESPONSIBILITIES
  • Manage the email and SMS marketing strategy, with a focus on US-led campaigns that can be adapted by smaller markets to support revenue, customer acquisition, retention, and engagement across key customer touchpoints.
  • Own the execution and optimization of all email/ SMS workflows, email calendar, campaign briefing and UAT.
  • Monitor email and SMS channel performance, including forecasting inputs, budget tracking, reporting, and identifying opportunities to support continuous growth.
  • Manage the email and SMS marketing calendar with a US-led focus, ensuring alignment with integrated marketing plans, product launches, promotions, and key commercial initiatives.
  • Partner cross-functionally with Global Marketing, eCommerce, Creative, Digital, Analytics, Technology, and external agency partners to deliver seamless customer communications.
  • Monitor and analyze channel performance, including engagement, conversion, revenue, and retention metrics, translating insights into actionable recommendations and optimization strategies.
  • Support and maintain the testing roadmap across email and SMS, including A/B and multivariate testing, to improve customer engagement and business performance.
  • Stay informed on industry trends, emerging technologies, and competitive activity to ensure Fresh's email and SMS programs remain innovative and best-in-class.
  • Serve as the business point of contact for campaign briefing and execution, partnering closely with Campaign Operations and cross-functional stakeholders to support timely, high-quality delivery.
  • Identify opportunities to enhance marketing processes and tools to improve operational efficiency and support business needs.

What you will learn in the first 6 months:
  • Develop a deep understanding of the Fresh brand, product portfolio, customer base, and global eCommerce strategy.
  • Become a SME in adobe campaign, running day to day global campaign execution and ensuring workflows are set up and deploying as planned
  • Master the US led- calendar, ensuring all workflows align w/ US priorities and flow strategy to CA and INTL markets.
  • Build strong partnerships with Global, Creative, Technology, Analytics, and agency teams to support effective email and SMS marketing execution.
  • Become proficient in Fresh's marketing technology ecosystem, including Adobe Campaign, BeeFree, Qlik, and other supporting tools.

What you will achieve in 12 months:
  • Establish yourself as a key resource for email and SMS marketing, bringing informed recommendations and data-driven insights to the business.
  • Manage the execution, optimization, and performance monitoring of the email and SMS marketing channels for Fresh.com, supporting revenue, engagement, and retention goals.
  • Implement and refine a testing and optimization roadmap that supports improvements across customer engagement, conversion, and channel performance.
  • Partner with Global and Regional stakeholders to support customer communications, ensuring campaigns are aligned with business priorities and delivered with operational excellence.
  • Apply email and SMS marketing best practices, recommending new ideas, technologies, and process improvements that enhance the customer experience and improve marketing effectiveness.
  • Contribute to a stronger foundation for future customer lifecycle marketing initiatives as the business continues to evolve.

Physical Requirements:
  • Must be able to remain in a stationary position on average of 7.5 hours/day.
  • Light to moderate lifting may be required.
  • While performing the duties of this job, the employee may be regularly required to stand, sit, reach, stoop, kneel, and operate a computer, telephone, and keyboard.

Qualifications
PROFILE
You have
  • 4-7+ Years of Experience managing email marketing and/or SMS programs, with a proven track record of driving customer engagement and business results.
  • You have:
  • Bachelor's degree in business administration, marketing, communications, or a related field.
  • Experience with enterprise email marketing platforms (e.g., Adobe Campaign) and working knowledge of HTML required.
  • Experience with Google Analytics and leveraging data to optimize marketing performance.
  • Advanced proficiency in Microsoft Excel.
  • Familiarity with customer lifecycle marketing, audience segmentation, and personalization strategies; experience with CRM platforms is considered an asset.
  • Strong analytical skills with the ability to translate data and insights into actionable marketing strategies.
  • Proven success optimizing email and SMS performance through testing, experimentation, and continuous improvement.
  • Deep understanding of email and SMS marketing best practices, including deliverability, compliance, and customer engagement.
  • Excellent organizational and project management skills, with the ability to manage multiple priorities in a fast-paced, collaborative environment.
  • Self-motivated and proactive, with the ability to work independently, drive initiatives forward, and consistently meet deadlines.

Additional Information
WHAT WE OFFER YOU
Training & Development and Culture
  • Fresh and LVMH Sponsored Trainings and Workshops for Personal and Professional Development
  • Opportunities for networking and building relationships with LVMH Community and Network
  • Opportunities to join internal communities: DEIB Council, Sustainability Champions, LVMH Employee Resource Groups

Mental Health Support
  • Free professional consultation, referrals and counseling through the Employee Assistance Program (EAP)
  • Free 24/7 confidential mental health support

Paid Time Off and Flexibility
  • Flexible paid time off policy inclusive of Summer Fridays

Fertility and Family Planning
  • Fertility Services, Maternity and Newborn Support, Adoption and Surrogacy Assistance, including cryopreservation when part of fertility treatment
  • Paid Parental Leave (Inclusive of Maternity, Paternity, Adoption, Surrogacy) at eligibility
  • Travel & lodging for those who can't access care
  • Back-up dependent Care and Tutoring

Fresh and LVMH 'Perks' and Discounts
  • Fresh In-Store Discounts and Gratis
  • LVMH Group Friends and Family Sales across all divisions within LVMH: Wines and Spirits, Watches and Jewelry, Perfumes and Cosmetics, Fashion and Leather Goods, etc.
  • Pre-Tax Commuter Benefits through Wage Works
  • Additional Health Club Discounts, Sporting/Entertainment Ticket Discounts, Insurance Discounts (Pet, renters, home)

Health Care
  • Medical, dental and vision

Retirement and Additional Benefits
  • 401k with Company Match + Additional Employer Contribution at eligibility

Fresh provides equal employment opportunities to all employees and applicants without regard to race, color, religion, religious creed, national origin, ancestry, citizenship, sex, gender (including gender identity and expression), pregnancy, age, sexual orientation, physical or mental disability, medical condition, genetic information, sexual orientation, marital status, familial status, veteran status, or any other legally protected status under applicable federal, state or local laws. We are committed to fostering a professional work environment free from discrimination and harassment, including discrimination and harassment based on all protected categories.
The salary range for this role is $100,000- $135,000 USD.
This role is based in New York, NY
All your information will be kept confidential according to EEO guidelines.

Apply