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Director Remote Product Marketing Manager Jobs in Riverside, CA

First American

Marketing Manager, Principal

Santa Ana, CA · On-site +1

$97K - $130K/yr

You'll partner closely with research, product, and division stakeholders to shape how the workspace ... We are open to remote candidates for this role Reporting to the Director, your responsibilities ...

Motorola

Senior Channel Marketing Manager

Irvine, CA · Remote

$100K - $110K/yr

The team oversees all aspects of the marketing mix including product and vertical marketing, sales ... LI-REMOTE Target Base Salary Range: $100,000- $110,000 USD Consistent with Motorola Solutions ...

New

Directive

B2B Marketing Manager(Remote US)

Irvine, CA · Remote

$80K - $85K/yr

... productivity tools as necessary. Due to the nature of this role, you must be able to remain ... process, direct your inquiries to careers@directiveconsulting.com. Additional Information At ...

iHerb.com

Global Sr. Marketing Manager

Irvine, CA · On-site +1

Own and manage the annual marketing calendar, aligning with key health and wellness moments, product launches, seasonal campaigns, and promotional events * Partner with merchandising teams to ...

iHerb, LLC

Global Sr. Marketing Manager

Irvine, CA · On-site +1

Own and manage the annual marketing calendar, aligning with key health and wellness moments, product launches, seasonal campaigns, and promotional events * Partner with merchandising teams to ...

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All JobsProduct Marketing JobsDirector Remote Product Marketing Manager JobsDirector Remote Product Marketing Manager Jobs in Riverside, CA

Director Remote Product Marketing Manager information

See Riverside, CA salary details

$77.7K

$186.5K

$246.7K

How much do director remote product marketing manager jobs pay per year?

As of Aug 30, 2026, the average yearly pay for director remote product marketing manager in Riverside, CA is $186,483.00, according to ZipRecruiter salary data. Most workers in this role earn between $157,000.00 and $233,700.00 per year, depending on experience, location, and employer.

What is a director remote product marketing manager?

A Director Remote Product Marketing Manager is a senior-level professional responsible for leading and overseeing a company's product marketing strategy while working remotely. This role involves managing teams, developing go-to-market plans, positioning products, and ensuring effective communication between product, sales, and marketing teams. The 'Director' title indicates a leadership position, while 'Remote' signifies that the work can be done from any location, rather than being office-based. Their main goal is to drive product adoption and revenue growth by aligning product features with customer needs.

How does a director remote product marketing manager typically collaborate with cross-functional teams to drive product success?

As a Director Remote Product Marketing Manager, you’ll frequently coordinate with product management, sales, customer success, and engineering teams to align go-to-market strategies and messaging. Collaboration usually happens through virtual meetings, project management tools, and shared documentation platforms, ensuring everyone is updated despite working remotely. A key aspect of the role is synthesizing input from multiple stakeholders to develop and refine marketing plans, enabling you to drive product adoption and revenue growth. Strong communication and organizational skills are essential to manage these remote, often global, relationships effectively.

What are the key skills and qualifications needed to thrive as a director remote product marketing manager, and why are they important?

To thrive as a Director Remote Product Marketing Manager, you need a strong background in marketing strategy, product positioning, and business analysis, typically supported by a bachelor's or master's degree in marketing or a related field. Familiarity with marketing automation tools (like HubSpot or Marketo), CRM systems, and data analytics platforms is essential, along with certifications such as Pragmatic Marketing or Product Marketing Alliance. Exceptional leadership, cross-functional collaboration, and communication skills help you manage remote teams and align stakeholders across departments. These skills and qualities are crucial for driving successful product launches, ensuring market fit, and achieving business growth in a distributed work environment.

What is the difference between Director Remote Product Marketing Manager vs Product Marketing Manager?

AspectDirector Remote Product Marketing ManagerProduct Marketing Manager
ResponsibilitiesOversees product positioning, go-to-market strategies, and team leadershipExecutes marketing campaigns, conducts market research, and supports product launches
Experience & CredentialsTypically 8+ years, leadership experience, often with strategic certifications3-5 years, specialized in marketing tactics, often with relevant certifications
Work EnvironmentRemote leadership role, collaborating with cross-functional teamsRemote or onsite, focused on tactical execution within marketing teams

The main difference lies in scope and seniority. The Director Remote Product Marketing Manager leads strategic initiatives and manages teams, while the Product Marketing Manager focuses on executing marketing plans. Both roles often work remotely and require relevant marketing experience, but the director position involves higher-level decision-making and leadership responsibilities.

What are popular job titles related to Director Remote Product Marketing Manager jobs in Riverside, CA?

For Director Remote Product Marketing Manager jobs in Riverside, CA, the most frequently searched job titles are:

What job categories do people searching Director Remote Product Marketing Manager jobs in Riverside, CA look for?

The top searched job categories for Director Remote Product Marketing Manager jobs in Riverside, CA are:

What cities near Riverside, CA are hiring for Director Remote Product Marketing Manager jobs?

Cities near Riverside, CA with the most Director Remote Product Marketing Manager job openings:

Director Remote Product Marketing Manager jobs near you

Senior Marketing Manager, Integrated Campaigns & Product Marketing

Gocious

Irvine, CA • Remote

$129K - $169K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 8 days ago

Job description

Senior Marketing Manager, Integrated Campaigns & Product Marketing

Location: Southern California, Irvine (Hybrid/On-site)
Employment: Full-time
Experience: 6-9+ years B2B SaaS marketing
Team: Marketing
Reports to: Managing Director


About the Role

In this role, you will define marketing strategy and set direction for how our product is understood in the market. You will own narrative, sequencing, and prioritization, while working with agencies as execution partners-not strategy owners. Your decisions will be grounded in buyer reality and sales insight, with a deliberate focus on account-based marketing (ABM), persona-specific motions, and depth of engagement over volume.

You will design and orchestrate integrated campaigns that guide buyers through complex SaaS decisions, spending as much time deciding what not to do as what to execute in order to build real buying confidence.

You will also build and scale customer advocacy as a core growth lever-turning customer outcomes into proof, stories, and influence that accelerate pipeline, increase trust, and strengthen long-term retention.


Key Responsibilities


Omni-Channel Campaign Strategy & Orchestration (Primary Focus)

Design and lead integrated, account-aware (ABM) campaigns spanning:

  • Website landing pages
  • Organic and paid LinkedIn content
  • Outbound and nurture email sequences
  • Webinars and virtual events
  • Translate product capabilities, roadmap themes, and market insight into cohesive campaign narratives built for specific buying committees and target accounts.
  • Define campaign goals, messaging frameworks, sequencing, and success metrics tied to account engagement and pipeline progression.
  • Brief and direct agencies, freelancers, and internal stakeholders to execute against a unified ABM campaign strategy.
  • Ensure message consistency, buyer relevance, and momentum across all touchpoints.


ABM Strategy & Target Account Engagement (Elevated Focus)

  • Partner with Sales and Leadership to identify and prioritize target accounts, buying committees, and persona-level engagement needs.
  • Build campaigns designed to create multi-threaded engagement across product, portfolio, and executive stakeholders.
  • Develop account-specific messaging angles, plays, and sequences that move accounts from awareness confidence action.
  • Measure success based on account momentum, intent signals, meeting creation, pipeline influence, and deal acceleration.


Customer Advocacy & Proof (New Core Responsibility)

  • Build and scale a customer advocacy engine that turns customer success into market credibility.
  • Develop customer proof assets such as:
    • Testimonials and quotes
    • Case studies and success stories
    • Reference programs (sales-ready customer references)
    • Customer spotlights, webinars, and co-marketing
    • Peer proof for targeted ABM accounts
  • Partner with Customer Success to identify advocacy-ready customers and create repeatable processes for capturing outcomes and stories.
  • Use advocacy to strengthen campaigns, improve conversion, and support sales confidence in late-stage deals.


Quarterly Planning & Strategic Alignment

  • Participate in quarterly planning with Product, Sales, Customer Success, and Leadership.
  • Propose ABM campaign themes aligned to roadmap milestones and business priorities.
  • Present marketing strategy, results, learnings, and recommendations to leadership.
  • Continuously refine focus based on buyer response, sales feedback, and customer insight.


Analytics & Decision-Making

  • Own campaign-level performance analysis across channels.
  • Track engagement depth, target-account momentum, buying group coverage, and pipeline influence-not volume alone.
  • Use insight to refine sequencing, messaging, and future investments.


Product & Market Understanding

  • Develop a deep understanding of the Gocious platform, customer use cases, and buying committees.
  • Partner with Product to translate roadmap updates into customer-facing narratives.
  • Shape positioning and messaging for product managers, portfolio managers, and executive decision-makers.
  • Provide market insight, buyer feedback, and customer proof points into quarterly planning and product discussions.


Execution Oversight & Quality Control

  • Oversee day-to-day marketing operations without becoming task-bound.
  • Review and guide content, landing pages, and campaign assets for clarity, relevance, quality, and ABM alignment.
  • Step in hands-on when necessary, but primarily operate as architect, editor, and orchestrator.


Webinars & Events

  • Design webinars as part of integrated ABM campaigns, not standalone tactics.
  • Select topics, coordinate speakers (including customers when appropriate), define promotion strategy, and guide follow-up motions.
  • Evaluate and select industry events based on account relevance, strategic alignment, and pipeline impact.


Who This Role Is For

You will thrive in this role if you:

  • Believe marketing's job is to shape buying decisions, not produce activity
  • Think in narratives, sequencing, and belief change
  • Are ABM-minded and naturally prioritize depth of engagement over volume
  • Understand the power of customer proof to accelerate trust and close complex deals
  • Are comfortable pushing back on sales, agencies, or leadership when something doesn't serve the buyer
  • Prefer focus, clarity, and depth over noise


Qualifications

  • 6-9+ years of B2B SaaS marketing experience
  • Proven experience leading integrated, omni-channel campaigns
  • Strong product marketing foundation (positioning, messaging, GTM)
  • Experience running or supporting ABM programs (target account strategy, buying committees, sequencing, personalization)
  • Experience developing customer advocacy assets (case studies, testimonials, references, customer storytelling)
  • Experience directing agencies and cross-functional stakeholders
  • Comfortable operating at both strategic and operational levels
  • Familiarity with CMS platforms, marketing automation, and analytics tools
  • Startup or high-growth experience strongly preferred


Why Gocious

Gocious is a growing startup building complex cloud systems that help organizations make better product decisions. As we grow, this role grows, with a clear path toward broader marketing leadership.

We value creativity, drive, leadership, customer focus, and collaboration. Our culture includes team building, volunteering at food banks, and staying connected as a distributed team.


Compensation & Benefits

  • $110,000 - $140,000 base salary
  • 401(k)
  • Medical, dental, and vision insurance
  • Generous PTO
  • Bonus based on individual and company performance
  • Opportunity to earn equity

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