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Director Of Performance Marketing Jobs in Park Ridge, IL

The Performance Marketer needs to be a an expert in paid digital media (specifically Google Adwords ... broad understanding of iterative marketing and direct response ad strategies * Expertise in ...

The Performance Marketer needs to be a an expert in paid digital media (specifically Google Adwords ... broad understanding of iterative marketing and direct response ad strategies * Expertise in ...

The Performance Marketer needs to be a an expert in paid digital media (specifically Google Adwords ... broad understanding of iterative marketing and direct response ad strategies * Expertise in ...

Senior Director of Marketing

Lisle, IL · On-site +1

$110K - $120K/yr

This is a fully digital, growth-focused role for an operator who lives in performance marketing ... Our other Director of Marketing leads local practice growth. This role is about building and ...

Senior Director of Marketing

Lisle, IL · Remote

$110K - $120K/yr

This is a fully digital, growth-focused role for an operator who lives in performance marketing ... Our other Director of Marketing leads local practice growth. This role is about building and ...

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Director Of Performance Marketing information

See Park Ridge, IL salary details

$33.5K

$102.8K

$178.6K

How much do director of performance marketing jobs pay per year?

As of Aug 24, 2026, the average yearly pay for director of performance marketing in Park Ridge, IL is $102,777.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,400.00 and $129,400.00 per year, depending on experience, location, and employer.

What is a director of performance marketing?

A Director of Performance Marketing is a senior marketing professional responsible for developing and executing strategies to drive measurable results across digital channels, such as paid search, social media advertising, and display campaigns. Their main goal is to achieve key performance indicators (KPIs) like customer acquisition, conversion rates, and return on ad spend (ROAS). They lead teams, manage budgets, analyze campaign data, and optimize tactics to maximize efficiency and growth. This role requires strong analytical skills, leadership abilities, and in-depth knowledge of digital marketing platforms and tools.

How does a director of performance marketing typically collaborate with other departments to drive business growth?

A Director of Performance Marketing frequently works cross-functionally with teams such as creative, product, sales, and analytics to develop and execute data-driven campaigns. Effective collaboration ensures that marketing initiatives are aligned with overall business objectives, messaging is consistent, and resources are used efficiently. Regular meetings and shared performance dashboards help facilitate clear communication and quick adjustments to strategy. This collaborative approach not only maximizes campaign impact but also fosters a culture of continuous improvement and shared success.

What are the key skills and qualifications needed to thrive as a director of performance marketing, and why are they important?

To excel as a Director of Performance Marketing, you need expertise in digital marketing strategy, data analysis, and campaign optimization, often backed by a degree in marketing or a related field. Familiarity with tools like Google Analytics, Facebook Ads Manager, marketing automation platforms, and relevant certifications (e.g., Google Ads, HubSpot) is crucial. Strong leadership, analytical thinking, and effective communication skills distinguish top performers in this role. These competencies enable the director to drive measurable growth, efficiently allocate budgets, and lead high-impact marketing teams.

What is the difference between Director Of Performance Marketing vs Performance Marketing Manager?

AspectDirector Of Performance MarketingPerformance Marketing Manager
ResponsibilitiesOversees overall strategy, team leadership, and high-level campaign planningExecutes campaigns, manages daily operations, and optimizes performance
Required SkillsStrategic planning, leadership, data analysis, cross-team collaborationCampaign management, analytics, paid media expertise
ExperienceTypically 8+ years in marketing, leadership experience3-5 years in performance marketing roles
CertificationsGoogle Ads, Analytics, digital marketing certificationsSimilar certifications, focus on campaign platforms

The main difference is that the Director Of Performance Marketing focuses on strategic oversight and leadership, while the Performance Marketing Manager handles day-to-day campaign execution. Both roles require relevant certifications and experience, but the director position involves broader responsibilities and team management.

What job categories do people searching Director Of Performance Marketing jobs in Park Ridge, IL look for?

The top searched job categories for Director Of Performance Marketing jobs in Park Ridge, IL are:

What cities near Park Ridge, IL are hiring for Director Of Performance Marketing jobs?

Cities near Park Ridge, IL with the most Director Of Performance Marketing job openings:

Infographic showing various Director Of Performance Marketing job openings in Park Ridge, IL as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 16% Part Time, 2% Contract, and 1% Nights. Highlights an 84% Physical, 4% Hybrid, and 12% Remote job distribution, with an average salary of $102,777 per year, or $49.4 per hour.

Associate Director of Performance Marketing

Art Institute of Chicago

Chicago, IL • On-site

Full-time

PTO

Posted 18 days ago


Art Institute Of Chicago rating

5.3

Company rating: 5.3 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

25th of 29 rated museums


Job description

About SAIC
For more than 150 years, the School of the Art Institute of Chicago (SAIC) has been a leader in educating the world's most influential artists, designers and scholars. Located in downtown Chicago with a fine arts graduate program consistently ranking among the top four graduate fine arts programs in the nation by U.S. News and World Report, SAIC provides an interdisciplinary approach to art and design as well as world-class resources, including the Art Institute of Chicago Museum, on-campus galleries and state-of-the-art facilities. SAIC's undergraduate, graduate and post-baccalaureate students have the freedom to take risks and create the bold ideas that transform Chicago and the world-as seen through notable alumni and faculty such as Michelle Grabner, David Sedaris, Elizabeth Murray, Richard Hunt, Georgia O'Keeffe, Cynthia Rowley, Nick Cave, and LeRoy Neiman.
About the Department
SAIC's Marketing and Communications team advances the School's reputation and promotes the value of an art and design education through storytelling, brand stewardship, transparent communications, and collaborative engagement that promotes recruitment and fundraising.
Position Summary
The Associate Director of Performance Marketing leads the development, execution, optimization, and reporting of integrated digital marketing strategies designed to drive student enrollment and engagement. This role oversees paid media, SEO/SEM, email marketing, digital content strategy, analytics, and conversion-focused marketing initiatives across undergraduate and graduate programs.
Responsibilities
  • Develops and executes integrated digital marketing strategies that support undergraduate and graduate enrollment goals.
  • Manages and optimizes paid advertising campaigns across Google Ads, Bing, Meta, LinkedIn, YouTube, and TikTok platforms.
  • Oversees SEO/SEM initiatives to improve website visibility, search rankings, organic traffic, and conversion performance.
  • Designs and implements multi-channel campaigns that maintain consistent institutional branding and messaging.
  • Conducts A/B testing and campaign analysis to improve click-through rates, conversion rates, lead quality, and return on investment.
  • Utilizes analytics and reporting tools to monitor campaign performance and provide actionable insights to leadership and stakeholders.
  • Serves as the primary liaison with external media vendors and agency partners to ensure campaign alignment, budget efficiency, and performance optimization.
  • Collaborates with web, editorial, enrollment, and academic teams to enhance website content, landing pages, and user experience strategies.
  • Develops and manages email marketing campaigns, automated workflows, and lead nurturing strategies to support prospective student engagement.
  • Conducts market research and audience segmentation analysis to identify recruitment opportunities and improve marketing effectiveness.
  • Assists with digital marketing budget planning, forecasting, and allocation to maximize campaign performance and institutional goals.
  • Maintains knowledge of emerging digital marketing trends, technologies, and best practices while ensuring compliance with institutional policies and accessibility standards.

Qualifications
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Master's degree in Marketing, Communications, Business, or related field preferred.
  • Minimum of five (5) years of progressively responsible experience in digital marketing, performance marketing, or enrollment marketing.
  • Demonstrated experience managing and optimizing multi-channel digital advertising budgets.
  • Experience with marketing automation systems, CRM platforms (such as Slate), and content management systems (CMS).
  • Experience analyzing campaign performance data and presenting actionable insights to leadership.
  • Higher education marketing experience preferred.
  • Strong knowledge of paid search, SEO/SEM, paid social media, email marketing, and conversion-focused digital marketing strategies.
  • Proficiency with marketing analytics platforms, CRM systems, marketing automation tools, and content management systems (CMS).
  • Ability to analyze campaign performance data, interpret metrics, and make strategic, data-driven recommendations.
  • Knowledge of lead generation, acquisition funnels, audience segmentation, and marketing attribution methodologies.
  • Strong project management, organizational, and budget management skills with the ability to manage multiple priorities simultaneously.
  • Excellent written, verbal, presentation, and cross-functional collaboration skills.
  • Ability to work independently in a fast-paced environment while adapting to changing priorities and emerging digital marketing trends.
  • Occasional evening or weekend work may be required to support recruitment events, campaign launches, or institutional priorities.

Compensation & Benefits
Please click on the links below to view our competitive, comprehensive benefits package:
  • Hiring Range: $65,000 - $78,069

The expected hiring range is an estimated amount for positions based on the grade. Final offers are based on various factors, including skill set, experience, qualifications and other job-related reasons.
  • Benefits
  • PTO Overview
  • Job Classification: Exempt
  • Employment Category: Full time staff
  • Grade Level: 8

If you are accessing this listing from a third party, not all links to salary and benefits information may work. Please visit our career page at saic/artic.edu/employment for complete information
Application Instructions
Please submit your resume and cover letter to be considered for this position.
Accessibility
If you are a job seeker with a disability and require a reasonable accommodation to apply for one of our jobs, you will find the contact information to request the appropriate accommodation by visiting the following page:
Accessibility Accommodation for Applicants
Equal Opportunity Statement
The Art Institute of Chicago is an Equal Opportunity Employer that recruits, hires and promotes qualified individuals compliant with federal and state laws. If reasonable accommodation is needed to participate in the job application or interview process, please contact the Department of Human Resources at apply_help@artic.edu.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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