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Director Of Martech Jobs (NOW HIRING)

EoS Fitness

Manager of MarTech

Dallas, TX · Hybrid

Reporting directly to the Senior Director of Marketing Technology, this role combines technical ... Handson experience with MarTech systems such as email/SMS platforms, CDPs, workflow tools, or CRM ...

Bython Media Inc

Director of Sales

New York, NY · On-site

$200K/yr

We are seeking a dynamic and experienced Director of Sales with a background in the Martech industry to lead our sales team and drive revenue growth. The ideal candidate will have a proven track ...

Bython Media Inc

Director of Sales

New York, NY · On-site

We are seeking a dynamic and experienced Director of Sales with a background in the Martech industry to lead our sales team and drive revenue growth. The ideal candidate will have a proven track ...

EōS Fitness

Manager of MarTech

Dallas, TX · On-site

Reporting directly to the Senior Director of Marketing Technology, this role combines technical ... Hands-on experience with MarTech systems such as email/SMS platforms, CDPs, workflow tools, or CRM ...

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Director Of Martech information

What is a director of martech?

A Director of Martech, or Director of Marketing Technology, is a senior leader responsible for managing and optimizing the technology stack that supports a company's marketing efforts. This role bridges the gap between marketing and IT, ensuring that digital tools and platforms are effectively integrated to achieve business goals. The Director of Martech oversees the selection, implementation, and maintenance of marketing technologies such as CRM systems, automation platforms, analytics tools, and more. They also collaborate with different departments to ensure technology aligns with marketing strategies and enhances customer engagement.

What are the key skills and qualifications needed to thrive as a director of martech?

To thrive as a Director of Martech, you need a deep understanding of marketing strategy, data analytics, and digital technology, typically supported by a degree in marketing, business, or a related field. Experience with marketing automation platforms (such as HubSpot or Marketo), CRM systems, and certifications in digital marketing or analytics tools are highly valued. Strong leadership, strategic thinking, and cross-functional communication skills help drive alignment between marketing and technology teams. These capabilities are crucial for implementing effective martech solutions that optimize marketing performance and support business goals.

What are some common challenges faced by a director of martech when integrating new marketing technologies into existing systems?

A Director of Martech often faces challenges such as ensuring new technologies are compatible with legacy systems, managing data integration across platforms, and securing buy-in from key stakeholders. Balancing innovation with stability requires careful planning, as well as close collaboration with IT, marketing, and analytics teams. Effective change management, clear communication, and a strong understanding of both technical and business needs are essential to successfully implement and optimize new martech solutions.

What is the difference between Director Of Martech vs Marketing Manager?

AspectDirector Of MartechMarketing Manager
ResponsibilitiesOversees marketing technology strategy, manages martech teams, aligns tech with marketing goalsExecutes marketing campaigns, manages marketing projects, focuses on campaign performance
Required SkillsMartech tools, strategic planning, leadership, data analysisCampaign management, communication, content creation, analytics
Typical BackgroundMarketing or IT experience, certifications in marketing automation or analyticsMarketing degree, experience in campaign execution, digital marketing skills

The Director Of Martech focuses on strategic management of marketing technology and team leadership, while the Marketing Manager handles day-to-day campaign execution. Both roles require marketing knowledge, but the director position emphasizes strategy and technology integration.

What are popular job titles related to Director Of Martech jobs?

For Director Of Martech jobs, the most frequently searched job titles are:

Infographic showing various Director Of Martech job openings in the United States as of September 2026, with employment types broken down into 2% As Needed, 84% Full Time, 12% Part Time, 1% Temporary, and 1% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution.

Manager of MarTech

Dallas, TX • Hybrid

EoS Fitness
Fitness and Sports Centers • 1 - 5K employees
Learn more about EoS Fitnessexternal

Full-time

Re-posted 9 days ago

Job description

Sound like you? We're in search of a talented Manager of MarTech to join our Marketing Department to play a critical role in advancing our marketing technology ecosystem and ensuring data integrity across the organization. Reporting directly to the Senior Director of Marketing Technology, this role combines technical expertise with strategic collaboration-acting as a bridge between Marketing, IT, and external partners. This position is based out of Addison/Farmers Branch, TX (across the street from the Galleria Mall) and would join a team to support 225+ gym locations that are currently open or coming soon across nationwide. The position is a hybrid full-time, Monday thru Friday, with Mondays and Fridays being in-office days and Tue-Thu as optional to work from home or be in the office.

If you have a passion for health, fitness and marketing, and you enjoy working in a fast-paced, challenging environment, we'd love to get to know you!

Responsibilities:

Data Governance & Quality Management

  • Lead data governance standards across marketing systems, ensuring data accuracy, consistency, and compliance.
  • Monitor and maintain data hygiene, including deduplication, identity resolution, and system integrations within marketing systems.

Analytics & Business Intelligence

  • Support marketing analytics initiatives (BI experience is a plus, but not required)
  • Work closely with the analytics team to develop BI dashboards.
  • Translate marketing data into actionable insights and recommendations.

Marketing Technology Project Support

  • Participate in the rollout of new marketing technology solutions through rigorous quality assurance testing.
  • Document test plans, identify defects, validate functionality, and ensure systems meet requirements prior to launch.
  • Support company initiatives, including documentation, training materials, and user enablement.
  • Support audience segmentation within CDP platform for ad hoc initiatives and campaigns

Platform Operations & Optimization

  • Oversee daily operations, monitoring, and troubleshooting for key marketing platforms, including: Klaviyo (email/SMS marketing automation), Monday.com (project/workflow management/service tool), Amperity (customer data platform)
  • Identify opportunities to improve workflows, integrations, and platform performance.

We're Looking for a candidate that has:

  • 5+ years of experience in marketing technology, analytics, or related technical marketing operations role.
  • Some experience with business intelligence platforms (Power BI, Tableau, Looker, etc.).
  • Handson experience with MarTech systems such as email/SMS platforms, CDPs, workflow tools, or CRM systems.
  • Solid understanding of data structures, data governance principles, and system integrations.
  • Experience participating in or leading QA processes for technology rollouts.
  • Ability to communicate effectively with both technical and nontechnical stakeholders.
  • Strong analytical, problemsolving, and projectmanagement skills.
  • Familiarity with APIs, ETL processes, customer data pipelines, and data mapping.
  • Knowledge of marketing attribution modeling or advanced analytics practices.
  • Background in working within multilocation or franchise business models (if relevant).
  • Experience collaborating directly with IT, data engineering, or enterprise architecture teams.

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