ZipRecruiter

Log In

1

Director Of Audience Development Jobs in Ohio (NOW HIRING)

Cypress HCM

Director of Development

Cuyahoga Falls, OH

$36K - $60K/mo

Director of Development (K-12 Education) Location : Remote across multiple U.S. Regions (Regional travel for meetings) Pay: $36,000-60,000 salary (paid monthly) + 5% commission on all sales (OTE ...

next page

Showing results 1-20

All JobsOf Audience Development JobsDirector Of Audience Development JobsDirector Of Audience Development Jobs in Ohio

Director Of Audience Development information

See Ohio salary details

$15.2K

$91K

$169.2K

How much do director of audience development jobs pay per year?

As of Sep 5, 2026, the average yearly pay for director of audience development in Ohio is $90,990.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,400.00 and $108,900.00 per year, depending on experience, location, and employer.

What does a director of audience development do?

A Director of Audience Development is responsible for growing and engaging an organization's target audience across various platforms. They develop strategies to attract new audiences, retain existing ones, and increase overall engagement, often using data analytics, content optimization, and marketing campaigns. This role typically collaborates closely with editorial, marketing, and product teams to ensure content and messaging are aligned with audience interests and business goals. The Director also monitors trends and uses insights to adjust tactics for maximum impact.

What are the key skills and qualifications needed to thrive as a director of audience development, and why are they important?

To thrive as a Director Of Audience Development, you need expertise in audience analytics, digital marketing, and content strategy, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (such as Google Analytics), CRM systems, social media management tools, and SEO best practices is essential. Outstanding leadership, creative thinking, and strong interpersonal communication enable effective team management and cross-departmental collaboration. These skills are crucial for growing and engaging audiences, optimizing content reach, and driving organizational success in a competitive digital landscape.

How does a director of audience development typically collaborate with marketing and editorial teams to drive growth?

A Director of Audience Development works closely with both marketing and editorial teams to create and execute strategies that attract, engage, and retain audiences across digital platforms. This often involves aligning content initiatives with audience insights, coordinating campaigns, and leveraging analytics to inform decisions. Regular cross-departmental meetings and data sharing are common, ensuring goals are unified and initiatives are mutually supportive. By fostering this collaboration, the Director helps maximize audience reach and engagement while supporting broader organizational objectives.

What is the difference between Director Of Audience Development vs Content Marketing Manager?

AspectDirector Of Audience DevelopmentContent Marketing Manager
Primary FocusGrowing and engaging the audience across platformsCreating and distributing content to attract customers
Skills & CredentialsAnalytics, audience segmentation, digital marketingContent creation, SEO, branding
Work EnvironmentMarketing, digital media teamsContent teams, marketing departments
Industry UsageMedia, publishing, digital platformsBrands, agencies, media companies

The main difference is that the Director Of Audience Development focuses on expanding and engaging the audience through strategic initiatives, while the Content Marketing Manager concentrates on creating content to attract and convert customers. Both roles require digital marketing skills but serve different aspects of audience and content strategy.

What are popular job titles related to Director Of Audience Development jobs in Ohio?

For Director Of Audience Development jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Director Of Audience Development jobs in Ohio look for?

The top searched job categories for Director Of Audience Development jobs in Ohio are:

What cities in Ohio are hiring for Director Of Audience Development jobs?

Cities in Ohio with the most Director Of Audience Development job openings:

Director Of Audience Development jobs near you
Infographic showing various Director Of Audience Development job openings in Ohio as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 11% Part Time, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $90,990 per year, or $43.7 per hour.

B2B Audience Development Vice President

Arrowfly, LLC

Cleveland, OH • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 28 days ago

Job description

Description:

Arrowfly, LLC seeks a strategic, data-driven, and structurally minded Vice President of B2B Audience Development to lead our audience growth, engagement, and retention strategies across a robust portfolio of 30+ distinct brands and 40+ annual events. In this role, you will bridge the gap between traditional audience channels and cutting-edge marketing technology, managing a modern, hybrid ecosystem that spans digital products, live events, and print circulation.


Working hand-in-hand with our Content Leadership, you will serve as the crucial link between data insights and creative execution. You will collaborate directly with journalists and content creators to help shape and refine our "audience voice," ensuring our content resonates deeply with our professional communities while driving measurable growth.


Additionally, you will directly manage, mentor and scale a dedicated team of audience development professionals (spanning data analytics, email marketing, digital acquisition, and circulation fulfillment).


KEY RESPONSIBILITIES
  • Multi-Brand & Event Growth Strategy: Define and execute unified yet tailored audience acquisition, engagement, and retention strategies across our entire portfolio of 30+ B2B brands and 30+ events.
  • Editorial Collaboration & Audience Voice: Partner closely with the VP of Content, journalists, and content creators. Translate audience data into actionable insights that help creative teams refine their editorial strategy, develop a distinct audience voice, and build community loyalty without compromising editorial integrity.
  • Systems Architecture & Data Connectivity: Oversee the technical integration of our marketing tech stack. Ensure seamless data flows and connectivity between our CRM, Customer Data Platform (CDP), Email Service Provider (ESP), website analytics, and external fulfillment databases to maintain a single source of truth for our audience data.
  • Print Circulation Management: Oversee the strategy, vendor relationships, and compliance for our print circulation portfolio. Ensure accurate list maintenance, postal optimization, and adherence to relevant industry audit standards (e.g., BPA/AAM).
  • Team Leadership: Directly manage and mentor a high-performing team of 4 specialists. Foster a culture of technical curiosity, creative collaboration, and accountability while helping team members achieve their career goals.
  • Budget & ROI Management: Allocate and manage the audience development budget effectively, balancing the manufacturing/distribution costs of print and event execution with the scalable acquisition costs of digital channels.
Requirements:

  

WHAT YOU BRING

  • Experience: 8+ years of progressive experience in B2B marketing, growth marketing, or audience development, with a proven track record of managing large, multi-brand portfolios and event audiences.
  • Editorial Sensibility: Strong experience interfacing directly with journalists, editors, and content creators. You understand the creative process and know how to use data to empower—not restrict—content teams.
  • Technical Architecture & System Acumen: Proven experience mapping and managing data architecture. You understand how APIs, data pipelines, and system integrations connect platforms like HubSpot/Marketo, Salesforce, CDPs (e.g., Lytics, Tealium), and traditional circulation fulfillment systems.
  • Print & Digital Hybrid Expertise: A strong understanding of print circulation logistics, fulfillment operations, and subscriber lifecycle management, paired with a modern digital growth mindset.
  • Leadership Track Record: 3+ years of direct people management experience. You know how to motivate a small team to deliver outsized results across a large, complex organization.
  • Analytical Mindset: Exceptional ability to translate complex, multi-channel data sets into clear, actionable growth strategies. You speak the language of database health, query logic, and engagement scoring.


WHAT WE OFFER

We believe that a highly engaged audience is our greatest asset. As our VP of Audience Development, you will have the unique opportunity to shape both our physical and digital footprint across dozens of industries, backed by an editorial and engineering leadership team that values robust technical infrastructure and continuous innovation. In addition, the following benefits are available:

  • Competitive salary
  • Premium medical, dental, vision and other health plans – you choose what fits your needs
  • Full vested 401(k) match to help you prepare for your future
  • Generous paid time off, including vacation, sick, float, bereavement, 12 office holidays and flexible working hours
  • Supportive work/life balance and paid parental leave
  • Dynamic, dedicated, fun and hard-working environment
  • A collaborative work environment in a growing market
  • Consistently ranked as a Top Workplace and included on the Forbes 5000 Fastest Growing Companies for 5+ years


ABOUT ARROWFLY

Arrowfly (www.arrowfly.com) is an award-winning, digital first B2B media and marketing company that connects brand marketers with targeted, hard-to-reach audiences. Arrowfly serves three core industry verticals, including (i) Engineering, (ii) Healthcare & Life Sciences, and (iii) Foodservice, Convenience Retail, and Hospitality. The company’s content is delivered through our omnichannel strategy consisting of websites, e-newsletters, sponsored content, social media management, in-person events, virtual events and webinars, podcasts, and nine brand-to-demand print publications.



ATTENTION CANDIDATES: Beware of Job Scams & Protect Yourself

At Arrowfly, we prioritize your well-being and safety during your career search. Unfortunately, scammers often exploit candidates with fraudulent job offers. Please keep an eye out for fake listings, individuals posing as representatives from our company, unsolicited email offers, and informational material scams. Arrowfly will never ask for your personal information via a text message or Gmail account, nor will we offer employment that requires an upfront purchase of equipment or other items. If you encounter anything that may look suspicious, please contact us through our company website and report it to the authorities at the FTC. Thank you and best of luck in your search!