DIRECTOR, DEMAND GENERATION -- CPI SECURITY Position Summary Reporting to the Chief Marketing Officer (CMO), the Director, Demand Generation will lead strategic demand generation, lead nurture, and ...
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DIRECTOR, DEMAND GENERATION -- CPI SECURITY Position Summary Reporting to the Chief Marketing Officer (CMO), the Director, Demand Generation will lead strategic demand generation, lead nurture, and ...
Director, Demand Generation
Charlotte, NC · On-site
DIRECTOR, DEMAND GENERATION - CPI SECURITY Position Summary Reporting to the Chief Marketing Officer (CMO), the Director, Demand Generation will lead strategic demand generation, lead nurture, and ...
Director, Demand Generation
Charlotte, NC · On-site
DIRECTOR, DEMAND GENERATION - CPI SECURITY Position Summary Reporting to the Chief Marketing Officer (CMO), the Director, Demand Generation will lead strategic demand generation, lead nurture, and ...
DIRECTOR, DEMAND GENERATION - CPI SECURITY Position Summary Reporting to the Chief Marketing Officer (CMO), the Director, Demand Generation will lead strategic demand generation, lead nurture, and ...
DIRECTOR, DEMAND GENERATION - CPI SECURITY Position Summary Reporting to the Chief Marketing Officer (CMO), the Director, Demand Generation will lead strategic demand generation, lead nurture, and ...
Director, Demand Generation
Washington, DC · Remote
$150K - $180K/yr
As Director, Demand Generation, you will sit at the center of Growth, Sales, Partnerships, RevOps, and Product Marketing, translating strategy into execution and revenue impact. You will treat ...
Quick apply
Director, Demand Generation
Washington, DC · Remote
$150K - $180K/yr
As Director, Demand Generation, you will sit at the center of Growth, Sales, Partnerships, RevOps, and Product Marketing, translating strategy into execution and revenue impact. You will treat ...
Director, Demand Planning
Columbus, GA · On-site
Job Summary The Director of Demand Planning leads the demand forecasting function, driving the development of accurate, data-driven forecasts to support business growth, customer service, and ...
Director, Demand Planning
Columbus, GA · On-site
Job Summary The Director of Demand Planning leads the demand forecasting function, driving the development of accurate, data-driven forecasts to support business growth, customer service, and ...
Director, Demand Planning
Columbus, GA · On-site
Job Summary The Director of Demand Planning leads the demand forecasting function, driving the development of accurate, data-driven forecasts to support business growth, customer service, and ...
Director, Demand Planning
Columbus, GA · On-site
Job Summary The Director of Demand Planning leads the demand forecasting function, driving the development of accurate, data-driven forecasts to support business growth, customer service, and ...
Director, Demand Planning
$150K - $211K/yr
Role Summary Rivian is seeking a Director, Demand Planning, to lead Rivian in developing world-class practices for forecasting demand, planning production and managing inventory. In this role, you ...
Director, Demand Planning
$150K - $211K/yr
Role Summary Rivian is seeking a Director, Demand Planning, to lead Rivian in developing world-class practices for forecasting demand, planning production and managing inventory. In this role, you ...
Role Overview The Director, Demand Generation owns the strategy, execution, and continuous improvement of Upshop's global demand generation engine. This role is accountable for driving high-quality ...
Role Overview The Director, Demand Generation owns the strategy, execution, and continuous improvement of Upshop's global demand generation engine. This role is accountable for driving high-quality ...
Director, Demand Planning
$110K - $220K/yr
We are seeking a Director, Demand Planning to join our team at Walmart. This leadership role is responsible for driving end-to-end merchandise execution across the supply chain, ensuring alignment ...
Director, Demand Planning
$110K - $220K/yr
We are seeking a Director, Demand Planning to join our team at Walmart. This leadership role is responsible for driving end-to-end merchandise execution across the supply chain, ensuring alignment ...
Director, Demand Generation
Baltimore, MD · On-site
ZeroFox is seeking a strategic, data-driven Director of Demand Generation to lead marketing sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing ...
Director, Demand Generation
Baltimore, MD · On-site
ZeroFox is seeking a strategic, data-driven Director of Demand Generation to lead marketing sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing ...
As a Director, Demand Planning, you will provide strategic leadership for global demand planning and S&OP processes across the ADC Division, covering 3 Areas and 44 countries. Drive forecast accuracy ...
As a Director, Demand Planning, you will provide strategic leadership for global demand planning and S&OP processes across the ADC Division, covering 3 Areas and 44 countries. Drive forecast accuracy ...
As a Director, Demand Planning, you will provide strategic leadership for global demand planning and S&OP processes across the ADC Division, covering 3 Areas and 44 countries. Drive forecast accuracy ...
As a Director, Demand Planning, you will provide strategic leadership for global demand planning and S&OP processes across the ADC Division, covering 3 Areas and 44 countries. Drive forecast accuracy ...
Director, Demand Planning
Marlborough, MA · Hybrid
$95K - $143K/yr
Director, Demand Planning Department: Supply Chain Work Location: Marlborough, MA, Hybrid (work 3 days onsite) Hybrid Schedule: At Helen of Troy, we embrace a flexible hybrid work model designed to ...
Director, Demand Planning
Marlborough, MA · Hybrid
$95K - $143K/yr
Director, Demand Planning Department: Supply Chain Work Location: Marlborough, MA, Hybrid (work 3 days onsite) Hybrid Schedule: At Helen of Troy, we embrace a flexible hybrid work model designed to ...
Director, Demand Generation
Miami, FL · On-site
Role Overview The Director, Demand Generation owns the strategy, execution, and continuous improvement of Upshop's global demand generation engine. This role is accountable for driving high-quality ...
Director, Demand Generation
Miami, FL · On-site
Role Overview The Director, Demand Generation owns the strategy, execution, and continuous improvement of Upshop's global demand generation engine. This role is accountable for driving high-quality ...
Director, Demand Generation
Baltimore, MD · On-site
ZeroFox is seeking a strategic, data-driven Director of Demand Generation to lead marketing sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing ...
Director, Demand Generation
Baltimore, MD · On-site
ZeroFox is seeking a strategic, data-driven Director of Demand Generation to lead marketing sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing ...
The Director works closely with field marketing to ensure the demand system is built for regional activation and that field-level insights flow back into system optimization. Product marketing is ...
The Director works closely with field marketing to ensure the demand system is built for regional activation and that field-level insights flow back into system optimization. Product marketing is ...
Director, Demand Generation
Saint Louis, MO · On-site
As a Director, Demand Generation for Public Safety, you'll be a key contributor to our demand generation efforts as a strategic GTM architect. You will lead the charge in protecting and empowering ...
Director, Demand Generation
Saint Louis, MO · On-site
As a Director, Demand Generation for Public Safety, you'll be a key contributor to our demand generation efforts as a strategic GTM architect. You will lead the charge in protecting and empowering ...
Director, Demand Planning
Atlanta, GA · On-site
QXO is seeking a results-driven and strategically-minded Director, Demand Planning to elevate and scale our Demand Planning capability while leading and expanding a world-class Sales & Operations ...
Director, Demand Planning
Atlanta, GA · On-site
QXO is seeking a results-driven and strategically-minded Director, Demand Planning to elevate and scale our Demand Planning capability while leading and expanding a world-class Sales & Operations ...
Director, Demand Planning
Palo Alto, CA · On-site
$150K - $211K/yr
Role Summary Rivian is seeking a Director, Demand Planning, to lead Rivian in developing world-class practices for forecasting demand, planning production and managing inventory. In this role, you ...
Director, Demand Planning
Palo Alto, CA · On-site
$150K - $211K/yr
Role Summary Rivian is seeking a Director, Demand Planning, to lead Rivian in developing world-class practices for forecasting demand, planning production and managing inventory. In this role, you ...
Director, Demand Planning
Bentonville, AR · On-site
We are seeking a Director, Demand Planning to join our team at Walmart. This leadership role is responsible for driving end-to-end merchandise execution across the supply chain, ensuring alignment ...
Director, Demand Planning
Bentonville, AR · On-site
We are seeking a Director, Demand Planning to join our team at Walmart. This leadership role is responsible for driving end-to-end merchandise execution across the supply chain, ensuring alignment ...
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Job description
DIRECTOR, DEMAND GENERATION — CPI SECURITY
Position Summary
Reporting to the Chief Marketing Officer (CMO), the Director, Demand Generation will lead strategic demand generation, lead nurture, and sales enablement programs for CPI Security. This role is responsible for driving marketing-qualified leads and supporting significant revenue growth by partnering with sales, product, and content teams. The Director will also oversee a team member dedicated to lifecycle and retention journeys, with a strong emphasis on leveraging Salesforce Marketing Cloud for personalized customer engagement. The ideal candidate will have a deep understanding of the security and smart home industry, capable of developing insightful, data-driven campaigns for both residential and commercial segments.
Key Areas of Responsibility
Demand Generation Campaigns
- Develop and execute integrated inbound and outbound campaigns (digital content, paid media, SEO/SEM, direct response) to generate qualified leads for CPI Security's solutions.
- Partner with brand, product marketing, and content teams to create compelling messaging and creative that connects buyer challenges with CPI's unique offerings.
- Manage agency relationships and track campaign performance to optimize lead quality and conversion.
Nurture & Sales Enablement
- Design and implement lead nurture strategies to move prospects through the buyer's journey from awareness to Marketing Qualified Lead.
- Oversee a team member focused on developing and optimizing lifecycle and retention journeys, with a particular emphasis on maximizing engagement and value through Salesforce Marketing Cloud.
- Develop sales enablement materials and tools that support sales teams in converting leads and appointments, ensuring alignment with campaign objectives and business challenges.
- Collaborate with sales and marketing operations to analyze lead performance and refine strategies for continuous improvement.
Other Responsibilities
- Communicate program activities, results, and insights to stakeholders.
- Stay abreast of security and smart home industry trends and competitive landscape.
- Manage marketing budget and agency relationships.
- Lead and develop a team of marketing professionals.
Position Requirements
- 8-10 years progressive experience in B2C and B2B demand generation, acquisition, and nurture, preferably in home security, smart home, or home services.
- Bachelor's degree required
- Deep knowledge of the residential and commercial security industry.
- Proven track record in creating and executing innovative digital customer acquisition programs focused on revenue growth.
- Experience with direct mail campaigns, marketing automation platforms (especially Salesforce Marketing Cloud), and CRM systems.
- Strong analytical, project management, and communication skills.