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Direct Response Copywriter Jobs in Baltimore, MD

Moore

Nonprofit Multichannel Copywriter

Lanham, MD · Remote

As the Nonprofit Multichannel Copywriter , you'll play a key role in bringing powerful nonprofit ... direct response best practices. Your copy will be powerful, motivating, on brand, and move ...

Moore

Creative Director

Lanham, MD

Your Profile * 10+ years of professional copywriting and creative development experience for direct response fundraising in an agency environment (for nonprofits preferred). * Bachelor's degree in ...

Moore DM Group LLC

Creative Director

Lanham, MD · On-site +1

$110K - $160K/yr

Your Profile * 10+ years of professional copywriting and creative development experience for direct response fundraising in an agency environment (for nonprofits preferred). * Bachelor's degree in ...

Moore

Multichannel Graphic Designer

Lanham, MD · Remote

... direct response fundraising campaigns. You'll collaborate with other creative team members ... Collaborate with copywriters, strategists, creative directors, and account teams to develop ...

All JobsDirect Response Copywriter JobsDirect Response Copywriter Jobs in Baltimore, MD

Direct Response Copywriter information

See Baltimore, MD salary details

$14

$36

$66

How much do direct response copywriter jobs pay per hour?

As of Aug 23, 2026, the average hourly pay for direct response copywriter in Baltimore, MD is $36.50, according to ZipRecruiter salary data. Most workers in this role earn between $27.69 and $41.30 per hour, depending on experience, location, and employer.

What is a direct response copywriter?

A Direct Response Copywriter creates persuasive content designed to prompt immediate action, such as purchasing a product, signing up for a service, or clicking a link. This type of writing is results-driven and focuses on conversions, often used in emails, landing pages, ads, and sales letters. Unlike general copywriting, direct response copy focuses on measurable responses from the audience. Effective direct response copywriters understand psychology, audience pain points, and persuasive techniques to drive engagement and sales.

What does a direct response copywriter do?

A typical day for a Direct Response Copywriter involves researching and writing marketing copy for various channels, such as emails, landing pages, and social media ads, all designed to encourage specific customer actions. You’ll regularly collaborate with marketing strategists, designers, and data analysts to craft, test, and refine high-converting messages. Additionally, you may spend time reviewing campaign performance metrics to optimize future copy and ensure messaging aligns with audience needs. The role is dynamic and fast-paced, offering the chance to see direct results from your efforts and to continuously learn from live feedback.

What are the key skills and qualifications needed to thrive as a direct response copywriter?

A successful Direct Response Copywriter possesses strong persuasive writing abilities, in-depth understanding of buyer psychology, and experience with marketing fundamentals, usually supported by a relevant degree or portfolio. Familiarity with tools such as CRM platforms, A/B testing software, and analytics tools, as well as certification in digital marketing, is often expected. Exceptional attention to detail, adaptability, and the ability to collaborate with marketing teams set top performers apart. These competencies enable the creation of effective copy that drives immediate customer action and supports measurable business results.

How much do direct response copywriters make?

Direct response copywriters typically earn between $50,000 and $100,000 annually, with experienced professionals or those working freelance often making higher incomes. Compensation varies based on experience, industry, and the complexity of projects, and many copywriters also earn performance-based bonuses or commissions.

What are the most commonly searched types of Direct Response Copywriter jobs in Baltimore, MD?

The most popular types of Direct Response Copywriter jobs in Baltimore, MD are:

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For Direct Response Copywriter jobs in Baltimore, MD, the most frequently searched job titles are:

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Direct Response Copywriter jobs near you
Infographic showing various Direct Response Copywriter job openings in Baltimore, MD as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 14% Part Time, and 7% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $75,926 per year, or $36.5 per hour.

Nonprofit Multichannel Copywriter

Moore DM Group LLC

Lanham, MD • On-site, Remote

$60K - $90K/yr

Full-time

Medical, PTO

Posted 11 days ago

Job description

Description
As the Nonprofit Multichannel Copywriter, you'll play a key role in bringing powerful nonprofit stories to life- creating campaigns that inspire action and drive meaningful impact. You'll concept and write across channels (direct mail, email, and other digital media), transforming audience insights into compelling, high-performing direct response fundraising campaigns. You must be deadline-driven and passionate about marrying great, mission-driven ideas with nonprofit direct response best practices. Your copy will be powerful, motivating, on brand, and move audiences into action. The ideal candidate will have in-house or agency experience as a copywriter, understand how to turn data-driven insights into audience messaging, and write equally powerful copy for both print and digital channels. You will know how to tell a compelling story and position and offer, and enjoy working in a fast-paced creative environment while raising money for great causes.
Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels and devices. We are an innovation-led company that is the largest marketing, data and fundraising company in North America serving the purpose-driven industry with clients across education, association, political and commercial sectors.
Your Impact:
  • Create concepts, write direct mail packages and emails, and craft storytelling across channels to generate a desired goal: donations, awareness, engagement, and reactivation.
  • Collaborate with art directors/design partners, Creative Directors, and other agency partners to conceptualize, develop and execute fully integrated, omnichannel direct response campaigns (direct mail, email, newsletters, digital display, social).
  • Work with account team partners to understand and effectively develop creative campaigns that raise money.
  • Review copy developed by other internal and external team members.
  • Stay on top of fundraising copywriting best practices across channels and the industry.
  • Manage and adhere to client brand standards.
  • Be receptive to internal and client feedback.
  • Review campaign results and apply learnings.
  • Supplement writing resources provided with online research and other content.
  • Deliver a quality product in a high-volume, fast-paced agency environment.

Your Profile:
  • Bachelor's degree or equivalent experience, with 3 or more years of copywriting experience (agency or in-house; nonprofit/fundraising experience a plus).
  • Proficiency in Word, PowerPoint, and Excel.
  • Samples that show your writing and range.
  • Strong creative vision and copy skills across different channels.
  • Strong ability to translate complex concepts into clear, concise, compelling content.
  • Extreme attention to detail and the ability to manage multiple projects across multiple channels simultaneously while meeting critical deadlines.
  • Deadline-driven where you thrive under pressure, be outgoing and amiable, and work well across teams and departments in a fast-paced environment (some prior project management software experience [Workfront] is a plus).
  • Organized, self-sufficient, and can manage workload and timelines across multiple channels and clients.
  • Outstanding verbal and written communication skills.

How We'll Support You:
  • Join the largest marketing and fundraising company in North America serving the nonprofit industry where we prioritize innovation and professional growth.
  • Collaborate with industry subject matter experts with over 5,000 employees across the enterprise.
  • To help you stay energized, engaged and inspired, we offer a wide range of benefits including comprehensive healthcare, paid holidays and generous paid time off so you can have the time and space to recharge pursue your other passions and be with the people you care about.
  • Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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