Direct Marketing Coordinator information
See Raleigh, NC salary details
$17.3K - $20.6K
0% of jobs
$20.6K - $23.9K
0% of jobs
$23.9K - $27.3K
0% of jobs
$27.3K - $30.6K
0% of jobs
$30.6K - $33.9K
23% of jobs
$34.5K is the 25th percentile. Wages below this are outliers.
$33.9K - $37.2K
13% of jobs
The median wage is $39.4K / yr.
$37.2K - $40.5K
21% of jobs
$42.5K is the 75th percentile. Wages above this are outliers.
$40.5K - $43.8K
30% of jobs
$43.8K - $47.1K
13% of jobs
How much do direct marketing coordinator jobs pay per year?
As of Sep 1, 2026, the average yearly pay for direct marketing coordinator in Raleigh, NC is $39,349.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,900.00 and $40,800.00 per year, depending on experience, location, and employer.
A Direct Marketing Coordinator is responsible for planning, executing, and monitoring marketing campaigns that communicate directly with customers, such as email, direct mail, telemarketing, or SMS. They coordinate with creative teams to develop promotional materials, segment and manage contact lists, and analyze campaign performance to optimize results. Their work helps companies reach targeted audiences, generate leads, and drive sales by delivering personalized marketing messages.
To excel as a Direct Marketing Coordinator, you need strong analytical abilities, project management skills, and a degree in marketing or a related field. Familiarity with CRM software, email marketing platforms, and tools like Google Analytics is typically required. Exceptional organizational skills, attention to detail, and effective communication help you manage campaigns and collaborate with cross-functional teams. These competencies are vital for executing successful direct marketing strategies that drive customer engagement and measurable results.
Direct Marketing Coordinators often face the challenge of balancing multiple campaigns simultaneously while ensuring each one stays on schedule and within budget. Managing large volumes of customer data and segmenting audiences accurately can also be demanding, particularly as marketing technologies evolve. To effectively manage these challenges, coordinators rely on strong organizational skills, attention to detail, and the ability to collaborate closely with creative, analytics, and sales teams. Keeping up-to-date with the latest direct marketing trends and tools helps in streamlining processes and achieving campaign goals.
The salary of a direct marketing coordinator typically ranges from $45,000 to $65,000 annually, depending on experience, location, and industry. Entry-level positions may start lower, while experienced coordinators with specialized skills can earn higher wages. Salaries often include benefits such as health insurance and paid time off.
A direct marketing coordinator is responsible for planning, executing, and managing marketing campaigns that target specific audiences through channels such as email, direct mail, or digital advertising. They analyze campaign performance, coordinate with sales and creative teams, and often use tools like CRM software to track results and optimize strategies.
What are the most commonly searched types of Direct Marketing jobs in Raleigh, NC?
The most popular types of Direct Marketing jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Direct Marketing Coordinator jobs?
Cities near Raleigh, NC with the most Direct Marketing Coordinator job openings: