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Direct Mail Manager Jobs in Madison, WI (NOW HIRING)

FGS-WI LLC

Sales Rep

Milton, WI · On-site

Sales Process Management: * Develop and deliver compelling presentations and proposals showcasing our print and direct mail capabilities and how they align with client needs. * Assist estimating with ...

FGS-WI LLC

Quality Sample Clerk

Milton, WI · On-site

$15/hr

... Account Managers each day. Experience and Education: * Must have a high school diploma or GED. * Prior experience in the direct mail industry is helpful but not required. This full-time position ...

Bickers Printing Inc

Be Seen First

CSR & Systems Administrator (Print & Marketing)

Madison, WI · On-site

$23 - $35/hr

Enter and manage jobs in PrintSmith (training provided) * Support direct mail projects including file setup and mail merges * Partner with production and design teams to ensure successful project ...

Bickers Printing Inc

Be Seen First

CSR & Systems Administrator (Print & Marketing)

Madison, WI · On-site

$23 - $35/hr

Enter and manage jobs in PrintSmith (training provided) * Support direct mail projects including file setup and mail merges * Partner with production and design teams to ensure successful project ...

FGS-WI LLC

Variable Imaging Prg

Milton, WI · On-site

Freedom is proud to be one of the largest, privately held direct mail service providers in the ... Strong time management and organization skills. * Ability to multi-task. * Ability to work ...

FGS-WI LLC

Press Supervisor

Milton, WI · On-site

Freedom is proud to be one of the largest, privately held direct mail service providers in the ... Complete annual performance reviews in collaboration with the Department Manager. Participate in ...

New

FGS-WI LLC

Press Supervisor

Milton, WI · On-site

Freedom is proud to be one of the largest, privately held direct mail service providers in the ... Complete annual performance reviews in collaboration with the Department Manager. Participate in ...

New

FGS-WI LLC

Network Administrator

Milton, WI · On-site

Freedom is proud to be one of the largest, privately held direct mail service providers in the ... The Network Administrator operates under the direction of the IT Infrastructure Manager and works ...

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All JobsDirect Mail JobsDirect Mail Manager JobsDirect Mail Manager Jobs in Madison, WI

Direct Mail Manager information

See Madison, WI salary details

$27.2K

$63.1K

$109.3K

How much do direct mail manager jobs pay per year?

As of Aug 28, 2026, the average yearly pay for direct mail manager in Madison, WI is $63,108.00, according to ZipRecruiter salary data. Most workers in this role earn between $43,800.00 and $82,100.00 per year, depending on experience, location, and employer.

What is a direct mail manager?

A direct mail manager is a member of the marketing team who works on direct mail marketing campaigns, which are designed to market a client’s goods or services directly to the consumers with whom they’d like to do business. As a direct mail manager, you are responsible for overseeing design work on various advertising campaigns, like a printed brochure, with the goal of grabbing the attention of the consumers in question. Your duties and responsibilities are high level and include implementing and executing best practices, overseeing a team, and supervising and understanding every facet of a multi-variant campaign.

What does a direct mail manager do?

A Direct Mail Manager is responsible for planning, executing, and optimizing direct mail marketing campaigns for a company or organization. Their duties include overseeing campaign strategy, coordinating with designers and printers, managing mailing lists, monitoring budgets, and analyzing campaign performance. They work to ensure that direct mail efforts effectively reach target audiences and achieve marketing objectives, such as increasing sales or customer engagement. Direct Mail Managers need strong organizational, analytical, and communication skills to succeed in this role.

What are the key skills and qualifications needed to thrive as a direct mail manager, and why are they important?

A Direct Mail Manager needs expertise in marketing strategy, data analysis, and campaign management, often supported by a degree in marketing or communications. Familiarity with CRM platforms, direct mail automation tools, and postal regulations is typically required. Strong organizational skills, attention to detail, and effective communication set successful candidates apart. These skills are crucial for executing targeted campaigns, optimizing response rates, and ensuring compliance within budget and timelines.

What are some common challenges a direct mail manager faces when coordinating large-scale campaigns?

Direct Mail Managers often encounter challenges such as ensuring data accuracy for targeted mailings, managing strict production timelines, and balancing budget constraints with campaign goals. Coordinating with vendors, designers, and analytics teams requires strong organizational skills and attention to detail to avoid costly errors or delays. Additionally, adapting to evolving postal regulations and integrating direct mail efforts with digital marketing strategies are important for maximizing campaign effectiveness.

What is the difference between Direct Mail Manager vs Direct Marketing Coordinator?

AspectDirect Mail ManagerDirect Marketing Coordinator
ResponsibilitiesOversees direct mail campaigns, manages mailing lists, and analyzes campaign performance.Assists in executing direct marketing campaigns, including mail, email, and digital efforts.
Required SkillsProject management, data analysis, communication, and knowledge of mailing processes.Campaign coordination, communication skills, and familiarity with marketing tools.
Work EnvironmentOffice setting, often collaborating with marketing and mailing vendors.Office environment, supporting marketing team activities.
CertificationsOften requires marketing or project management certifications; familiarity with mailing regulations.Less emphasis on certifications; focus on marketing knowledge and coordination skills.

The Direct Mail Manager typically leads and manages direct mail campaigns, requiring strategic oversight and technical knowledge. The Direct Marketing Coordinator supports campaign execution and coordination, focusing on assisting the team. Both roles work closely within marketing teams but differ in scope and responsibility.

More about Direct Mail Manager jobs

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For Direct Mail Manager jobs in Madison, WI, the most frequently searched job titles are:

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The top searched job categories for Direct Mail Manager jobs in Madison, WI are:

What cities near Madison, WI are hiring for Direct Mail Manager jobs?

Cities near Madison, WI with the most Direct Mail Manager job openings:

Direct Mail Manager jobs near you
Infographic showing various Direct Mail Manager job openings in Madison, WI as of August 2026, with employment types broken down into 83% Full Time, 14% Part Time, 2% Temporary, and 1% Contract. Highlights an 78% Physical, 2% Hybrid, and 20% Remote job distribution, with an average salary of $63,108 per year, or $30.3 per hour.

Sales Rep

FGS-WI LLC

Milton, WI • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 16 days ago

Job description

Company Overview:

Freedom Graphic Systems is a leading innovator in the print and direct mail industry, dedicated to delivering cutting-edge solutions that help businesses connect with their customers. With a reputation for quality, reliability, and exceptional client service, we specialize in creating impactful print campaigns, personalized direct mail pieces, and integrated marketing solutions. We are seeking a highly motivated and results-oriented Business Development Sales Representative to join our dynamic team and drive growth.

Job Summary:

The Business Development Sales Representative will be responsible for identifying, prospecting, and acquiring new business clients within the print and direct mail industry. This role requires a proactive, investigative approach to generating new qualified leads, building strong client relationships, understanding their marketing objectives, and presenting tailored print and direct mail solutions. The ideal candidate will be a strategic thinker, have excellent communication skills, and a deep understanding of direct mail print production processes and direct mail marketing strategies.

Key Responsibilities:

  • New Business Development:
    • Actively research and identify potential new clients and market opportunities through various channels (e.g., online research, networking, referrals, industry events, etc.).
    • Initiate contact with prospective clients via cold calls, emails, LinkedIn & Social Media outreach, and/or other effective methods to generate qualified leads.
    • Create compelling reasons why prospective clients would be willing to meet and exchange information.
    • Conduct needs assessments to understand clients' marketing challenges and objectives related to print and direct mail.
    • Work with Freedom’s internal team to develop customer-specific solutions that support client objectives and/or address challenges.
  • Sales Process Management:
    • Develop and deliver compelling presentations and proposals showcasing our print and direct mail capabilities and how they align with client needs.
    • Assist estimating with pricing strategy and contracts, ensuring profitability and client satisfaction.
    • Manage the sales pipeline efficiently from lead generation to closing, utilizing CRM tools to track progress and report on activities.
  • Client Relationship Management:
    • Build and maintain strong, long-lasting relationships with new clients, acting as a trusted advisor for their print and direct mail needs.
    • Collaborate with internal teams (e.g., estimating, production, marketing, client services) to ensure seamless execution of projects and client satisfaction. 
    • Regularly follow up with clients to ensure their ongoing needs are met and to identify opportunities for additional services.
  • Market and Industry Knowledge:
    • Stay up to date with industry trends, emerging technologies, and competitive landscapes within print, direct mail, and integrated marketing.
    • Understand relevant print technologies (e.g., web-offset, digital, wide format), finishing options, postal regulations, and direct mail best practices.
    • Become an expert in the challenges and opportunities of our clients and prospects’ businesses and their respective industries.
  • Goal Achievement:
    • Meet or exceed assigned sales quotas and targets.
    • Contribute to the overall growth and success of the sales department and the company.

Qualifications:

  • Minimum of 5-7 years of proven successful experience in sales, specifically within the print, direct mail, marketing services, or related industries.
  • Possess a "hunter" mentality with a passion for sales and a drive to succeed.
  • Demonstrated ability to strategically prospect, qualify, present, and close new business opportunities.
  • Demonstrated ability to articulate complex solutions clearly and concisely.
  • Experience selling consultatively to all levels of decision makers. 
  • Strong understanding of print production processes, direct mail strategies, postal regulations, and marketing principles.
  • Exceptional communication, presentation, negotiation, and interpersonal skills.
  • Highly organized, self-motivated, and able to work independently and as part of a team. 
  • Proficiency in CRM software (e.g., HubSpot) and Microsoft Office Suite.
  • Bachelor’s degree in business, Marketing, Communications, or a related field (or equivalent work experience).

Preferred Skills:

  • Experience with integrated omni-channel marketing campaigns that include print and digital components.
  • Existing network of contacts within target industries for print/direct mail services.

Benefits: 

  • Freedom offers a competitive salary and a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a retirement savings plan.

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