ZipRecruiter

Log In

1

Direct Copywriter Jobs in Houston, TX (NOW HIRING)

Mattress Firm, Inc.

Senior Copywriter

Houston, TX · On-site

The (REMOTE) Senior Copywriter is responsible for crafting compelling, on-brand copy that ... the Copy Director to bring strategic initiatives and brand concepts to life. This involves ...

Brennan's of Houston

Marketing Director

Houston, TX

Working closely with the Ownership, Culinary, and Operation teams, Marketing Director assists with ... Update website content and communicate with web developers as needed. * Assist with copywriting and ...

Brennan's of Houston

Marketing Director

Houston, TX · On-site

Working closely with the Ownership, Culinary, and Operation teams, Marketing Director assists with ... Update website content and communicate with web developers as needed. Assist with copywriting and ...

Directive

Meta Strategist (Remote US)

Houston, TX · Remote

Serve as direct support to client contacts * Weekly communication with any vendors or operational ... Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM ...

Directive

Paid Social Manager (Remote US)

Houston, TX · Remote

Serve as direct support to client contacts * Weekly communication with any vendors or operational ... Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM ...

Trivium

Creative Strategist

Houston, TX · Remote

The foundation under all of it is direct-response copywriting. If the message isn't dialed in, nothing else lands, no format, no targeting, no spend saves a weak message. You write the message that ...

Trivium

Performance Marketing Manager

Houston, TX

The foundation under all of it is direct-response copywriting. If the message isn't dialed in, nothing else lands, no format, no targeting, no spend saves a weak message. You write the message that ...

Trivium

Creative Strategist

Houston, TX · On-site

The foundation under all of it is direct-response copywriting. If the message isn't dialed in, nothing else lands, no format, no targeting, no spend saves a weak message. You write the message that ...

Trivium

Media Buyer

Houston, TX · Remote

$120K/yr

The foundation under all of it is direct-response copywriting. If the message isn't dialed in, nothing else lands, no format, no targeting, no spend saves a weak message. You write the message that ...

next page

Showing results 1-20

All JobsDirect Copywriter JobsDirect Copywriter Jobs in Houston, TX

Direct Copywriter information

See Houston, TX salary details

$14

$35

$64

How much do direct copywriter jobs pay per hour?

As of Aug 22, 2026, the average hourly pay for direct copywriter in Houston, TX is $35.08, according to ZipRecruiter salary data. Most workers in this role earn between $26.63 and $39.71 per hour, depending on experience, location, and employer.

What is a direct copywriter?

A Direct Copywriter is a professional who specializes in creating persuasive written content designed to generate immediate action from readers, such as making a purchase, signing up for a newsletter, or requesting more information. They typically work on direct response marketing materials like emails, landing pages, sales letters, and advertisements. The goal of a Direct Copywriter is to craft clear, compelling messages that drive measurable results and conversions for businesses. Their work requires strong writing skills, an understanding of consumer psychology, and knowledge of marketing strategies.

What are the key skills and qualifications needed to thrive as a direct copywriter?

To thrive as a Direct Copywriter, you need strong writing and editing skills, a deep understanding of direct response marketing, and often a degree in marketing, communications, or a related field. Familiarity with email marketing platforms, A/B testing tools, and analytics systems is typically required. Creativity, adaptability, and persuasive communication are standout soft skills in this role. These skills and qualities are essential to craft compelling copy that drives conversions and meets client or campaign objectives.

How does a direct copywriter typically collaborate with marketing and design teams to create effective campaigns?

As a Direct Copywriter, you'll work closely with both marketing strategists and graphic designers to ensure that your messaging aligns with broader campaign goals and visual elements. This often involves brainstorming sessions, reviewing campaign briefs, and providing input on layout and imagery to ensure the copy and design are cohesive and compelling. Regular feedback loops and quick turnarounds are common, requiring strong communication and adaptability. Collaboration helps ensure that every piece of direct response content—from emails to landing pages—drives engagement and achieves measurable results.

What is the difference between Direct Copywriter vs Content Writer?

AspectDirect CopywriterContent Writer
Primary FocusCreating persuasive, sales-oriented copyProducing informative, engaging content for various topics
Skills & CredentialsStrong copywriting, marketing, and SEO skillsResearch, storytelling, and SEO knowledge
Work EnvironmentAdvertising agencies, marketing teams, freelanceBlogs, websites, media outlets, corporate content

While both roles involve writing and SEO, Direct Copywriters focus on persuasive, conversion-driven content, whereas Content Writers create informative and engaging material to educate or entertain audiences. Understanding these differences helps employers and job seekers target the right skills and opportunities.

What are popular job titles related to Direct Copywriter jobs in Houston, TX?

For Direct Copywriter jobs in Houston, TX, the most frequently searched job titles are:

What job categories do people searching Direct Copywriter jobs in Houston, TX look for?

The top searched job categories for Direct Copywriter jobs in Houston, TX are:

What cities near Houston, TX are hiring for Direct Copywriter jobs?

Cities near Houston, TX with the most Direct Copywriter job openings:

Direct Copywriter jobs near you
Infographic showing various Direct Copywriter job openings in Houston, TX as of July 2026, with employment types broken down into 4% Locum Tenens, 58% As Needed, 21% Full Time, 3% Part Time, 12% Nights, and 2% Summer. Highlights an 74% Physical, 6% Hybrid, and 20% Remote job distribution, with an average salary of $72,972 per year, or $35.1 per hour.

Senior Copywriter

Mattress Firm, Inc.

Houston, TX • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 17 days ago

Mattress Firm rating

7.3

Company rating: 7.3 out of 10

Based on 57 frontline employees who took The Breakroom Quiz

104th of 734 rated retailers

Job description

IMPORTANT NOTICE FOR INTERNAL APPLICANTS ONLY:
Internal applicants MUST apply to the internal job posting through the Mattress Firm Workday system. To view the list of current internal Job Postings, type "Jobs Hub" into the Workday search bar and click on the link. If you are unable to view the job posting, don't hesitate to get in touch with your Talent Acquisition representative.
Is your current job a nightmare? Make it a dream job at Mattress Firm®!
Join Mattress Firm and have the job of your dreams!
Helping people sleep well so they live well is at the core of what we do. The right mattress matters, and so does the right career.
We work hard and sleep hard-and embrace the fact that each of us has our own way of getting our best, most efficient work done. For our corporate team members, whether you work in a hybrid schedule at our Houston BedQuarters (BQ) or are fully remote, we trust you with the freedom to decide how best to contribute and collaborate in your role.
Job Details:
The (REMOTE) Senior Copywriter is responsible for crafting compelling, on-brand copy that contributes to breakthrough, attention-grabbing advertising and promotions. In this role, you'll collaborate with designers, a cross-functional marketing team, and the Copy Director to bring strategic initiatives and brand concepts to life. This involves generating fresh ideas that support the brand strategy, leading collaborative brainstorms, and translating complex challenges into simple creative solutions, all while injecting a consistent voice and personality across a wide range of channels, including web, paid and organic social, email, video, and more.
NOTE: All applicants must provide a portfolio featuring marketing and/or advertising work and copywriting samples for consideration.
Essential Responsibilities
  • Be a strategically creative leader: From simple projects to big-idea concepts, contribute exceptional thoughts and engaging ways to bring them to life
  • Be a master of short and long-form copywriting: This ranges from informative, punchy product descriptions and headlines to naming sales and generating thumb-stopping email and social content
  • Write and edit accurate, concise copy that is engaging to read, easy to understand and compels customers to action
  • Review and proofread content and recommend improvements (content clarity, brevity, calls to action and streamlined online navigation)
  • Adhere to brand voice and develop and execute brand on all channels
  • Work with the design and marketing team to address challenges in displaying and integrating content within the look and feel of digital and print marketing
  • Exhibit expert knowledge on the many brands and products found in-store and on our site
  • Ask the necessary, insightful questions to make sure that projects are succinct and executed properly the first time
  • Complete all required training modules and certifications prior to the due date
  • Communicate professionally with all internal and external contacts and persuasively present work to leadership team
  • Follow all Company policies and execute Company standards on appearance and functionality as well as appropriate brand representation
  • Communicate any concerns or issues to leadership to ensure proper efficiency of department and Company operations

Non-Essential Responsibilities
  • Execute Company initiatives and other activities requested by supervisor
  • Updates job knowledge by participating in educational opportunities
  • Contributes ideas on ways to optimize or improve the team, the department, and the Company

Education
  • High School diploma or equivalent required
  • Bachelor's Degree in Advertising, Marketing, Journalism, Strategic Communication, English or related major preferred

Professional Experience
  • 3+ Years experience of copywriting across all media required
  • Video and social writing experience preferred

Skills List
  • Adapts to new situations, changes, and shifts strategies to meet different types of challenges
  • Possesses a masterful grasp of the English language
  • Organizes and plans time between specific activities
  • Pays close attention to all of the small particulars when working on a task or project
  • Adept at forming structures, patterns and connections from information, ideas, and images; consistently seeks out inspiration
  • Skillful in compiling, organizing, and using data to enhance planning and effectiveness
  • Ability to juggle multiple projects at a time
  • Possesses the agility to easily transfer from project to project, and from medium to medium
  • Ability to invent and develop original ideas and turn new and imaginative ideas into reality
  • Skilled in initiating, structuring and carrying out steps to complete projects and tasks
  • Ability to speak in a group setting with both confidence and kindness
  • Ability to read and interpret complex ideas or product information into easy-to-read copy
  • Ability to articulate thoughts and express ideas effectively using written, verbal, and non-verbal communication skills
  • Collaborates with others to constructively resolve problems and holds themselves and others responsible for outcomes

Competencies & Knowledge
  • Microsoft Office Products
  • Brand Strategy Insight: Deep understanding of how design integrates with overall brand strategy, including awareness of the target audience and market positioning.
  • Marketing Integration: Insight into how visual design interplays with marketing objectives, enhancing campaign effectiveness and customer engagement.
  • Industry Trends and Standards: Keeping abreast of evolving design trends, consumer preferences, and industry standards to ensure the company's design output is current and competitive.

California Residents
We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, and the Los Angeles County Fair Chance Ordinance, where applicable.
#LI-Remote
#Indeed-Remote
Benefits Included:
  • Excellent career growth opportunities through on-the-job training and development programs
  • 401(k) with employer matching
  • Mental health and life resources
  • Medical, dental, prescription, and vision plans
  • Get paid on-demand
  • Base pay or uncapped commission
  • Employee discounts on Mattress Firm sleep products and accessories

Compensation:
Competitive pay range of $85,000 - $90,000 * depending on qualifications and experience. For eligible Leadership and individual contributor roles, additional bonus opportunities may be available and awarded at the discretion of the Company.
*Pay amount does not guarantee employment for any particular time.
Legal authorization to work in the United States without the need for sponsorship. We require proof of eligibility to work in the United States.
EOE/Vet/Disability
Now don't fall asleep out there. The sooner that we receive your application, the sooner you are to the career of your dreams! Ready to apply? Mattress Firm is accepting applications until: 08/29/2026.
Diverse Candidates are Encouraged to Apply.
Mattress Firm is an equal employment opportunity employer and is committed to maintaining a non-discriminatory work environment and does not discriminate against any applicant or employee for employment based on race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law. Mattress Firm is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.
#LI-Remote
#LI-DNP

What Mattress Firm employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply