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Direct Copywriter Jobs in Austin, TX (NOW HIRING)

Truvani

Direct Response Copywriter - REMOTE

Austin, TX · On-site +1

$75K - $105K/yr

Direct Response Copywriter for Truvani Remote (U.S.-based required) | Full-Time | Reports to: Senior Creative Strategist, Performance Advertising Compensation: $75,000-$105,000 base, based on ...

Truvani

Direct Response Copywriter - REMOTE

Austin, TX · Remote

$75K - $105K/yr

Direct Response Copywriter for Truvani Remote (U.S.-based required) | Full-Time | Reports to: Senior Creative Strategist, Performance Advertising Compensation: $75,000-$105,000 base, based on ...

Truvani

Direct Response Copywriter - REMOTE

Austin, TX · Remote

$75K - $105K/yr

Direct Response Copywriter for Truvani Remote (U.S.-based required) | Full-Time | Reports to: Senior Creative Strategist, Performance Advertising Compensation: $75,000-$105,000 base, based on ...

Roku

Copywriter, Creative Studio

Austin, TX · On-site +1

$103K - $116K/yr

About the Role We are looking for a Copywriter to join Roku's Brand & Creative Studio and help ... You'll partner with creative directors, art directors, designers, marketers, product teams, and ...

Roku, Inc.

Copywriter, Creative Studio

Austin, TX · On-site

$100 - $125/hr

About the Role We are looking for a Copywriter to join Roku's Brand & Creative Studio and help ... You'll partner with creative directors, art directors, designers, marketers, product teams, and ...

Roku

Copywriter, Creative Studio

Austin, TX · On-site

$103K - $116K/yr

About the Role We are looking for a Copywriter to join Roku's Brand & Creative Studio and help ... You'll partner with creative directors, art directors, designers, marketers, product teams, and ...

BGBx

Associate Copywriter

Austin, TX · On-site +1

$55K/yr

As an Associate Copywriter you will have the chance to contribute to projects for both healthcare ... Work closely with Art Directors and/or Digital group on a variety of different projects * * Develop ...

Idea Peddler

Freelance Campaign Copywriter

Austin, TX · On-site

Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support ... Support Creative Directors and Strategists throughout concept development The Right Candidate You ...

Idea Peddler

Freelance Campaign Copywriter

Austin, TX · On-site

Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support ... Support Creative Directors and Strategists throughout concept development The Right Candidate You ...

Contrarian Thinking

Creative Ad Copywriter

Austin, TX · On-site

$60 - $80/hr

If you're a copywriter who can write ad copy that makes people stop scrolling, click, and buy, you ... Your words will drive direct revenue and build our brand. We're not looking for someone to "find ...

Contrarian Thinking

Creative Ad Copywriter

Austin, TX · On-site

If you're a copywriter who can write ad copy that makes people stop scrolling, click, and buy, you ... Your words will drive direct revenue and build our brand. We're not looking for someone to "find ...

Contrarian Thinking LLC

Creative Ad Copywriter

Austin, TX · On-site

$60 - $80/hr

If you're a copywriter who can write ad copy that makes people stop scrolling, click, and buy, you ... Your words will drive direct revenue and build our brand. We're not looking for someone to "find ...

Contrarian Thinking

Creative Ad Copywriter

Austin, TX · On-site

If you're a copywriter who can write ad copy that makes people stop scrolling, click, and buy, you ... Your words will drive direct revenue and build our brand. We're not looking for someone to "find ...

Bakery Agency

Art Director

Austin, TX

$119K - $125K/yr

Bakery Art Directors are skilled storytellers and visual creators who work in a multidisciplinary ... Working alongside a Copywriter, they use their inventiveness and strategic thinking to develop ...

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Direct Copywriter information

See Austin, TX salary details

$14

$36

$66

How much do direct copywriter jobs pay per hour?

As of Sep 8, 2026, the average hourly pay for direct copywriter in Austin, TX is $36.41, according to ZipRecruiter salary data. Most workers in this role earn between $27.64 and $41.20 per hour, depending on experience, location, and employer.

What is a direct copywriter?

A Direct Copywriter is a professional who specializes in creating persuasive written content designed to generate immediate action from readers, such as making a purchase, signing up for a newsletter, or requesting more information. They typically work on direct response marketing materials like emails, landing pages, sales letters, and advertisements. The goal of a Direct Copywriter is to craft clear, compelling messages that drive measurable results and conversions for businesses. Their work requires strong writing skills, an understanding of consumer psychology, and knowledge of marketing strategies.

What are the key skills and qualifications needed to thrive as a direct copywriter?

To thrive as a Direct Copywriter, you need strong writing and editing skills, a deep understanding of direct response marketing, and often a degree in marketing, communications, or a related field. Familiarity with email marketing platforms, A/B testing tools, and analytics systems is typically required. Creativity, adaptability, and persuasive communication are standout soft skills in this role. These skills and qualities are essential to craft compelling copy that drives conversions and meets client or campaign objectives.

How does a direct copywriter typically collaborate with marketing and design teams to create effective campaigns?

As a Direct Copywriter, you'll work closely with both marketing strategists and graphic designers to ensure that your messaging aligns with broader campaign goals and visual elements. This often involves brainstorming sessions, reviewing campaign briefs, and providing input on layout and imagery to ensure the copy and design are cohesive and compelling. Regular feedback loops and quick turnarounds are common, requiring strong communication and adaptability. Collaboration helps ensure that every piece of direct response content—from emails to landing pages—drives engagement and achieves measurable results.

What is the difference between Direct Copywriter vs Content Writer?

AspectDirect CopywriterContent Writer
Primary FocusCreating persuasive, sales-oriented copyProducing informative, engaging content for various topics
Skills & CredentialsStrong copywriting, marketing, and SEO skillsResearch, storytelling, and SEO knowledge
Work EnvironmentAdvertising agencies, marketing teams, freelanceBlogs, websites, media outlets, corporate content

While both roles involve writing and SEO, Direct Copywriters focus on persuasive, conversion-driven content, whereas Content Writers create informative and engaging material to educate or entertain audiences. Understanding these differences helps employers and job seekers target the right skills and opportunities.

What are popular job titles related to Direct Copywriter jobs in Austin, TX?

For Direct Copywriter jobs in Austin, TX, the most frequently searched job titles are:

What job categories do people searching Direct Copywriter jobs in Austin, TX look for?

The top searched job categories for Direct Copywriter jobs in Austin, TX are:

What cities near Austin, TX are hiring for Direct Copywriter jobs?

Cities near Austin, TX with the most Direct Copywriter job openings:

Direct Copywriter jobs near you
Infographic showing various Direct Copywriter job openings in Austin, TX as of July 2026, with employment types broken down into 2% Locum Tenens, 62% As Needed, 19% Full Time, 3% Part Time, 12% Nights, and 2% Summer. Highlights an 79% Physical, 4% Hybrid, and 17% Remote job distribution, with an average salary of $75,741 per year, or $36.4 per hour.

Direct Response Copywriter - REMOTE

Truvani

Austin, TX • On-site, Remote

$75K - $105K/yr

Full-time

Medical, Retirement, PTO

Re-posted 26 days ago

Job description

Direct Response Copywriter for Truvani
Remote (U.S.-based required) | Full-Time | Reports to: Senior Creative Strategist, Performance Advertising
Compensation: $75,000-$105,000 base, based on experience | Immediate hire
WHO WE ARE
Truvani makes products without toxins, and labels without lies. Founded on one simple belief - that the ingredients in your food and supplements shouldn't require a chemistry degree to understand - we build clean, honest health and wellness products and back every one of them up with real transparency.
Most brands say they're clean. We actually mean it. And we're looking for people who feel the same way about the work they put their name on.
THE OPPORTUNITY
Truvani is hiring a Direct Response Copywriter to write the ad copy, hooks, scripts, and campaigns that turn strangers into customers - across Meta, YouTube, email, and social. You'll work hand-in-hand with our Senior Creative Strategist and the in-house creative team, taking a brief from concept to a finished, publish-ready script or ad in your own voice.
You are curious about why people buy-not just what looks good. You understand how consumer psychology, persuasive messaging, brand trust, creative craft, and media performance work together. You can write in a range of tones without losing Truvani's voice.
WHAT YOU'LL DO
  • Write what converts. Write ad copy, hooks, scripts, and creative briefs for Meta, YouTube, and other paid channels, seeing each concept through from idea to finished asset.
  • Own the concept. Take ad concepts from idea to execution - writing the copy, briefing designers and video editors, and working with creators to bring scripts to life on camera.
  • Write beyond the ad. Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up.
  • Protect the voice. Serve as a steward of Truvani's brand voice across every piece of copy you touch, no matter the channel or format.
  • Collaborate cross-functionally. Partner closely with the Senior Creative Strategist, designers, video editors, and product and marketing teams to bring campaigns to life on deadline.
  • Test and iterate. Use performance data (CTR, hook rate, CPA) and customer feedback to refine messaging, kill what isn't working, and double down on what is.
  • Stay sharp. Track direct-response classics, competitor advertising, and category trends to keep your copy sharp and your angles fresh.

WHAT YOU BRING
  • 3+ years of copywriting experience, with a proven track record of driving traffic, engagement, or conversions through Meta, Instagram, or other paid ad channels.
  • Deep, applied knowledge of direct-response and consumer-psychology principles (think Schwartz, Ogilvy, Halbert, Breakthrough Advertising) - you can explain why a piece of copy works, not just that it does.
  • Demonstrated ability to translate long-standing direct-response principles into short-form, scroll-stopping content for today's feeds.
  • Excellent writing, storytelling, and editing skills, with the range to write in different tones without losing the brand's voice.
  • A portfolio of 2-3 pieces of copy you've written, ideally with the performance results you can speak to.
  • Comfort working across multiple campaigns and projects at once without dropping a thread.
  • Experience in health, wellness, supplements, or CPG is a strong plus, but a genuine interest in the category is required.
  • Based in the United States and able to work core U.S. business hours; this is a remote role, but it is not open to candidates located outside the U.S.

WHAT SUCCESS LOOKS LIKE
During your first six months, you will:
  • Develop a strong command of Truvani's brand voice across ads, email, and social
  • Ship a steady weekly cadence of new ad concepts, hooks, and scripts
  • Build a working library of high-performing copy and hooks the team can draw from
  • Sharpen messaging based on test results and customer feedback
  • Strengthen collaboration with the Senior Creative Strategist, designers, and video editors
  • Contribute copy beyond paid ads - email, social, and product content as needed
  • Earn a reputation across the team as a fast, reliable, on-brand writer

SALARY AND BENEFITS
  • Base salary of $75,000-$105,000, based on relevant experience
  • Health benefits available after 60 days
  • 401(k) benefits with employer matching available after 60 days
  • Paid time off and paid holidays
  • Paid family leave
  • Remote work stipend
  • Education and professional-development stipend
  • Monthly Truvani store credit
  • Fully remote work within the United States

HOW TO APPLY
Please submit:
  • Your résumé and link to LinkedIn profile
  • A portfolio or links to 2-3 pieces of copy that showcase your skill
  • A brief explanation of your contribution to each example
  • Relevant performance context, if available

Apply