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Digital Yield Analyst Jobs (NOW HIRING)

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights ... Working knowledge of digital advertising, web analytics, audience measurement, and programmatic ...

The ideal candidate has a strong understanding of digital campaign management, reading performance analytics with the ability to translate insights into high-impact campaign strategies. The right ...

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Digital Yield Analyst information

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$42K

$106K

$118.5K

How much do digital yield analyst jobs pay per year?

As of Sep 10, 2026, the average yearly pay for digital yield analyst in the United States is $105,950.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,500.00 and $116,500.00 per year, depending on experience, location, and employer.

What is a digital yield analyst?

A Digital Yield Analyst is a professional responsible for maximizing revenue from digital advertising inventory by analyzing data, optimizing pricing, and implementing yield management strategies. They work closely with ad operations, sales, and product teams to monitor performance metrics and identify opportunities to increase ad revenue. Their role often involves using analytics tools and platforms to assess trends, forecast demand, and recommend changes to improve digital ad yield. Digital Yield Analysts play a critical part in ensuring that digital publishers and media companies effectively monetize their online content.

What are the key skills and qualifications needed to thrive as a digital yield analyst?

To thrive as a Digital Yield Analyst, you need strong analytical skills, proficiency in data analysis, and a solid understanding of digital advertising platforms, often supported by a degree in business, mathematics, or a related field. Familiarity with ad tech tools such as Google Ad Manager, yield optimization platforms, and data visualization software is typically required. Attention to detail, problem-solving abilities, and effective communication are crucial soft skills for identifying revenue opportunities and collaborating with cross-functional teams. These skills and qualities are essential to maximize ad revenue, optimize inventory, and ensure accurate reporting in a fast-paced digital environment.

What are some common challenges digital yield analysts face when optimizing ad inventory, and how can they overcome them?

Digital Yield Analysts often encounter challenges such as fluctuating market demand, ad fraud, and balancing direct and programmatic sales to maximize revenue. To address these issues, they closely monitor real-time analytics, collaborate with sales and ad operations teams, and regularly adjust pricing strategies. Staying updated with industry trends and leveraging advanced yield management tools also help them respond proactively to changes, ensuring optimal ad performance and revenue growth.

What is the difference between Digital Yield Analyst vs Programmatic Media Buyer?

AspectDigital Yield AnalystProgrammatic Media Buyer
Required CredentialsBachelor's in Marketing, Advertising, or related field; familiarity with ad platformsBachelor's in Marketing, Advertising, or related field; experience with ad buying platforms
Work EnvironmentData analysis teams, digital advertising departmentsMedia planning and buying teams, digital ad agencies
Industry UsageOnline advertising, ad networks, publishersAdvertisers, agencies, media companies
Search & Comparison IntentHigh overlap in skills and industry; often compared for digital ad optimization roles

The Digital Yield Analyst focuses on optimizing ad revenue and analyzing performance data, while the Programmatic Media Buyer specializes in purchasing digital ad space through automated platforms. Both roles require similar credentials and work within digital advertising environments, but their core functions differ: one emphasizes data analysis and yield management, the other ad buying strategy.

What states have the most Digital Yield Analyst jobs?

States with the most job openings for Digital Yield Analyst jobs include:

What are popular job titles related to Digital Yield Analyst jobs?

For Digital Yield Analyst jobs, the most frequently searched job titles are:

Infographic showing various Digital Yield Analyst job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 10% Part Time, and 2% Contract. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $105,950 per year, or $50.9 per hour.

Analyst, Pricing & Yield

Manhattan, NY • Hybrid

Hearst
Motion Picture and Video Production • 10K+ employees

Full-time

Medical, Dental, Vision, Retirement

Re-posted 9 days ago


Hearst rating

6.6

Company rating: 6.6 out of 10

Based on 28 frontline employees who took The Breakroom Quiz

58th of 79 rated media


Job description

Be Part of What's Next

Bring data to the center of smarter advertising decisions. As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights that help maximize revenue, improve operational efficiency, and deliver value for both advertisers and Hearst Magazines. Your analysis will directly influence pricing strategies, inventory management, and the overall health of our advertising business.

About Hearst Magazines (Why Us?)

Hearst Magazines' portfolio of more than 30 iconic brands in the U.S. inspires and entertains audiences across all media platforms. We are a global media company that publishes nearly 200 magazine editions and 175 websites around the world-and together, we are shaping what's next.

Key Responsibilities (What You Are Doing)

  • Analyze sales, pricing, and inventory data to identify trends, opportunities, and risks that support revenue growth and optimize advertising yield.
  • Respond to pre-sale pricing requests by providing media math, pricing recommendations, and guidance that aligns advertiser objectives with company business rules.
  • Collaborate with Account Management and Client Success teams to ensure pricing processes, rate cards, and workflows support competitive, profitable deals.
  • Review insertion orders and media plans during the approval process to identify potential risks, ensure appropriate inventory reservation, and maintain healthy yield management practices.
  • Monitor campaign performance from pre-sale through post-sale, identifying revenue at risk and partnering with Campaign Management and Client Success teams to address delivery challenges.
  • Partner with Finance to balance operational insights with financial reporting needs and provide recommendations that support informed business decisions.
  • Develop and maintain reporting and dashboards using key data sources, including Salesforce, AdPoint, Google Ad Manager, and other advertising platforms.
  • Communicate findings and recommendations clearly to stakeholders across Revenue Operations, helping drive strategic discussions and continuous process improvements.

Qualifications (What We're Looking For)

  • 1+ year of experience in advertising yield, pricing, analytics, or a related field; experience in media or digital advertising is preferred.
  • Strong analytical skills, with the ability to interpret data, identify trends, and translate insights into actionable recommendations.
  • Working knowledge of digital advertising, web analytics, audience measurement, and programmatic buying channels.
  • Proficiency with Microsoft Excel and Salesforce, along with experience using reporting or business intelligence tools.
  • Familiarity with advertising platforms such as Google Ad Manager (GAM), AdPoint, or similar order management systems is preferred.
  • Experience building media plans and supporting digital advertising campaigns is a plus.
  • Excellent written and verbal communication skills, including the ability to make complex concepts clear to stakeholders with varying levels of technical expertise.
  • A curious, detail-oriented, and adaptable approach, with the ability to thrive in a collaborative, fast-paced environment. A bachelor's degree or equivalent practical experience is welcome but not required.
  • This role is based in New York City and requires working in the office four days per week.

Benefits (What We Offer)

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

The base salary range for this role is $66,000-$80,000. This position is not eligible for bonus or commission compensation. Actual compensation will be determined based on experience, skills, qualifications, and location.

Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.


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