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Digital Strategy Jobs in New York (NOW HIRING)

Hermès

Coordinator - Digital Strategy

Manhattan, NY · On-site

$28.65 - $33.35/hr

As the Digital Strategy Coordinator, you will help to drive growth under the eCommerce division and greater teams. You will support the team in reaching full sales potential by optimizing the product ...

Hermès

Coordinator - Digital Strategy

New York, NY

$28.65 - $33.35/hr

As the Digital Strategy Coordinator, you will help to drive growth under the eCommerce division and greater teams. You will support the team in reaching full sales potential by optimizing the product ...

Hermès

Coordinator - Digital Strategy

New York, NY · On-site

$28.65 - $33.35/hr

As the Digital Strategy Coordinator, you will help to drive growth under the eCommerce division and greater teams. You will support the team in reaching full sales potential by optimizing the product ...

Hermès

Coordinator - Digital Strategy

New York, NY · On-site

$28.65 - $33.35/hr

As the Digital Strategy Coordinator, you will help to drive growth under the eCommerce division and greater teams. You will support the team in reaching full sales potential by optimizing the product ...

CBRE

Digital Product & Strategy Lead

New York, NY · On-site

$225K/yr

About the Role: The Digital Product & Strategy Lead is a Director level role within CBRE's BOE Digital & Technology function, responsible for driving and evolving the BOE digital strategy ...

twentysix

Vice President, Digital Strategy

Manhattan, NY · On-site

$120 - $190/hr

We work at the intersection of strategy, communications and digital, helping clients navigate how influence is evolving and translating those changes into practical communications, campaign and ...

Zeno

Director, Digital & Web Strategy

New York, NY · On-site

Director, Digital & Web Strategy Do you enjoy helping brands navigate an evolving digital landscape and build meaningful connections with audiences? Are you energized by bringing together social ...

Huntington

Senior Manager, Digital Strategy

Manhattan, NY · On-site +1

$93K - $189K/yr

Description Senior Manager, Digital Strategy Huntington Bank | Consumer & Regional Banking The Consumer & Regional Banking Digital Strategy team is responsible for providing strategic and business ...

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$72.2K

$122.2K

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How much do digital strategy jobs pay per year?

As of Sep 2, 2026, the average yearly pay for digital strategy in New York is $122,234.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,400.00 and $148,800.00 per year, depending on experience, location, and employer.

What is digital strategy?

Digital strategy refers to a comprehensive plan that organizations use to leverage digital technologies and channels to achieve business goals. It involves analyzing digital trends, understanding customer behavior, and utilizing tools like websites, social media, and data analytics to improve brand presence, customer engagement, and revenue. A strong digital strategy aligns technology initiatives with overall business objectives, ensuring that digital investments deliver measurable value. Professionals in this field often work on optimizing online experiences, driving digital transformation, and keeping the organization competitive in a rapidly changing digital landscape.

What are the key skills and qualifications needed to thrive as a digital strategist, and why are they important?

To thrive as a Digital Strategist, you need expertise in digital marketing concepts, data analysis, and strategic planning, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (like Google Analytics), content management systems, SEO tools, and sometimes certifications such as Google Ads or HubSpot are typically required. Strong communication, creativity, and adaptability help you collaborate across teams and respond to evolving digital trends. These skills are crucial for driving effective digital campaigns, optimizing online presence, and ensuring business growth in a competitive digital landscape.

How does a digital strategy professional typically collaborate with other departments within an organization?

Digital Strategy professionals frequently work cross-functionally, partnering with marketing, IT, product, and sales teams to ensure digital initiatives align with overall business goals. They often facilitate workshops, lead strategy sessions, and act as a bridge between technical and non-technical stakeholders. This role requires strong communication skills to translate complex digital concepts and ensure all departments are working towards cohesive objectives. Regular collaboration helps identify opportunities, streamline workflows, and maximize the impact of digital campaigns.

What is the difference between Digital Strategy vs Digital Marketing?

AspectDigital StrategyDigital Marketing
FocusOverall digital planning and business alignmentPromotional campaigns and audience engagement
SkillsStrategic thinking, data analysis, cross-channel planningContent creation, advertising, social media management
CredentialsOften requires marketing or business degrees, certifications like PMP or digital strategy coursesMarketing certifications like Google Ads, HubSpot, or social media certifications
Work EnvironmentCorporate, consulting, or agency settings focusing on business growthMarketing teams, advertising agencies, or in-house marketing departments

Digital Strategy involves creating comprehensive plans to align digital initiatives with business goals, focusing on long-term growth. Digital Marketing concentrates on executing campaigns to promote products or services and engage audiences. While they overlap, Digital Strategy is broader and more strategic, whereas Digital Marketing is more tactical and campaign-focused.

Is a digital strategist a good career?

A digital strategist is a professional who develops and implements online marketing plans using data analysis, SEO, social media, and digital tools. The role offers opportunities for growth in a rapidly evolving field, with demand driven by businesses increasing their digital presence. Success often requires strong analytical skills, creativity, and familiarity with marketing platforms and analytics software.

What does a digital strategy do?

A digital strategy professional develops plans to use digital channels, such as websites, social media, and online advertising, to achieve business goals. They analyze data, select appropriate tools, and coordinate campaigns to improve online presence and engagement. Strong analytical skills and familiarity with digital marketing tools are essential for this role.

What are the most commonly searched types of Digital Strategy jobs in New York?

The most popular types of Digital Strategy jobs in New York are:

What are popular job titles related to Digital Strategy jobs in New York?

For Digital Strategy jobs in New York, the most frequently searched job titles are:

What job categories do people searching Digital Strategy jobs in New York look for?

The top searched job categories for Digital Strategy jobs in New York are:

What cities in New York are hiring for Digital Strategy jobs?

Cities in New York with the most Digital Strategy job openings:

Digital Strategy jobs near you
Infographic showing various Digital Strategy job openings in New York as of August 2026, with employment types broken down into 1% Internship, 85% Full Time, 10% Part Time, 1% Temporary, and 3% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $122,234 per year, or $58.8 per hour.

Digital Strategy Director

FTI Consulting, Inc.

New York, NY • On-site

Full-time

Re-posted 24 days ago

Job description

Who We Are
FTI Consulting is the leading global expert firm for organizations facing crisis and transformation. We work with many of the world's top multinational corporations, law firms, banks and private equity firms on their most important issues to deliver impact that makes a difference. From resolving disputes, navigating crises, managing risk and optimizing performance, our teams respond rapidly to dynamic and complex situations.
At FTI Consulting, you'll work side-by side with leaders who have shaped history, helping solve the biggest challenges making headlines today. From day one, you'll be an integral part of a focused team where you can make a real impact. You'll be surrounded by an open, collaborative culture that embraces diversity, recognition, professional development and, most importantly, you.
Are you ready to make your impact?
About the Role
FTI is searching for a data-driven, insights-focused, audience-centric digital communications professional to join the Corporate Positioning & Insights practice of its Strategic Communications segment as a Director. The successful candidate will have a passion for turning data into actionable insights and strategic counsel, leading the development and execution of digital intelligence programs - spanning media and social media analysis, AEO/GEO, stakeholder mapping and influencer identification, ad tracking and analytics, and measurement - that directly drive client outcomes across complex, high-stakes communications mandates.
This is a client-facing role. The individual will serve as a trusted advisor, translating data and digital signals into actionable communications counsel. As digital intelligence and AI search reshapes how audiences find and form views about organizations, the Senior Director will be expected to support and deliver FTI's evolving capabilities in this space - including implementation of measurement and digital intelligence infrastructures, answer engine optimization (AEO), generative engine optimization (GEO), and LLM reputation auditing.
What You'll Do
  • Serve on client teams and lead projects; advise on the implementation of digital intelligence, measurement, social and paid strategies.
  • Guide and manage social listening, monitoring and digital intelligence activities to determine topics, trends, and other factors that lead to successful communications programs.
  • Identify new opportunities to grow the digital and insights business internally in the Strategic Communications segments, across other FTI segments, and externally.
  • Employ consumer and media intelligence platforms to derive insights about client campaigns and initiatives, determining strategy as a result.
  • Conduct and interpret A/SEO audits to diagnose content gaps, keyword authority, crawlability issues, and competitive positioning.
  • Monitor and report on organic search performance using platforms including Google Search Console, SEMrush, or equivalents, and translate findings into actionable strategy.
  • Identify ways for clients to best communicate on digital media, prioritizing audiences, channels, content, and other factors through the interpretation of data and analytics.
  • Evaluate audience engagement with client communications through the use of new tools, AI and product.
  • Manage members of Corporate Positioning & Insights teams on projects.
  • Mentor and coach early career professionals.

How You'll Grow
We are committed to investing and supporting you in your professional development and we have developed a range of programs focused on fostering leadership, growth, and development opportunities. We aim to promote continuous learning and individual skills development through on-the-job learning, a comprehensive and ongoing training program, self-guided professional development courses and certifications. You'll be assigned a dedicated coach to mentor, guide and support you through regular coaching sessions and serve as an advocate for your professional growth.
As you progress through your career at FTI Consulting, we offer tailored programs for critical professional milestones to ensure you are prepared and empowered to take on your next role.
What You'll Need to Succeed
Basic Requirements
  • 5+ years of experience in strategic communications, with a focus on digital intelligence, digital strategy, and paid media, or related field
  • Track record in AEO/AIO and search strategy, including emerging AI-related platforms like Profound
  • Knowledge of and experience with social listening platforms such as Brandwatch and Meltwater
  • Proven ability of converting insights into recommendations and imperatives for multichannel paid media plans across social media, search, programmatic, direct-to-publisher and other channels
  • Experience with web analytics, search performance tools and media intelligence or measurement platforms (e.g., Google Search Console, SEMrush, Neilsen, Pathmatics).
  • Applicants must be currently authorized to work in the United States on a full-time basis; the employer will not sponsor applicants for work visas
  • Ability to travel to clients and FTI office(s) as needed

Preferred Qualifications
  • Consulting experience and digital advocacy experience is a plus
  • Strong communications skills, including ability to successfully contribute to a fast-paced team environment and to be responsive to ever-changing sector and client needs
  • Demonstrated experience developing and executing search strategies that drive measurable results, including technical SEO, on-page optimization, and content strategy.
  • Experience managing and executing multichannel organic and paid media plans across search (SEM/PPC), social, programmatic, and other digital channels.
  • Familiarity with CRM and marketing cloud a plus (e.g. Salesforce, Hubspot, Adobe Experience Cloud, etc.)
  • Demonstrated ability to advise on campaigns based on data and insights and convert campaign performance reporting into actionable insights recommendations
  • Experience managing client-facing teams; experience directly managing, mentoring and/or training entry level employees

#LI-CM2 #LI-HYBRID
FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.
Compensation
Minimum Pay: $99,000
Maximum Pay: $172,500
Compensation Disclosure: The compensation range reflects potential base salary for the role. Actual compensation is determined based on a wide array of relevant factors including market considerations, business needs, and an individual's location, skills, level of experience, and qualifications.

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