Digital Performance Manager Jobs in Montreal, QC

Position Snapshot
Business area: Nespresso
Location: Montreal, QC located at 300 Leo-Pariseau, suite 2300 Montreal, QC Canada H2X 4B3
Hybrid 

A little bit about us
Nestle Nespresso SA is a pioneer and is widely regarded as one of the top references in the field of high-quality portioned coffee.The company works with more than 130 000 farmers in 18 countries through the Nespresso Sustainable Quality Plan to embed sustainability practices on farms and the surrounding landscapes.Launched in 2003 in collaboration with the NGO Rainforest Alliance, the Nespresso Plan helps to improve the yield and quality of harvests, ensuring a sustainable supply of high-quality coffee and improving livelihoods of farmers and their communities.   

In 2022, Nespresso achieved B Corp certification - joining an international movement of over 10'000 purpose-led businesses that meet B Corp's high standards of social and environmental responsibility and transparency.  

Headquartered in Vevey, Switzerland, Nespresso operates in 98 markets and has over 14'000 employees. In 2025, it operated a global retail network of 849 boutiques. For more information, visit the Nespresso website: www.nespresso.com.

What to Expect: 
As a senior strategic leader, the Campaign & Performance Manager is accountable for architecting and operationalizing a high-impact, data-driven media ecosystem that drives measurable business growth across the full customer journey, from awareness to conversion. This role is pivotal in shaping the future of media investment and activation across owned and paid channels, including e-retail, with a mandate to maximize ROI, accelerate digital maturity, and embed a culture of performance excellence. This role has a primary responsibility on sales across all media-driven digital channels. Beyond campaign execution, the manager will lead the transformation of the organization's media capabilities, elevating the media function into a strategic growth engine and driving structural evolution in how media is planned, activated, and optimized. This position is an existing vacancy

A day in the life:
Full-Funnel Media Strategy Leadership
   Define and lead the strategic vision for full-funnel media activation, ensuring alignment with brand, commercial, and digital transformation goals
   Translate business objectives into integrated media strategies that drive measurable outcomes across awareness, consideration, and conversion
   Serve as a thought leader and internal consultant on media innovation, performance frameworks, and investment prioritization

Campaign Orchestration and Activation Excellence
   Oversee the end-to-end activation of omnichannel campaigns, ensuring precision in targeting, sequencing, and messaging across platforms
   Drive excellence in execution across owned digital properties and e-retail environments, including Amazon and other key partners
   Ensure campaigns are insight-led, audience-centric, and optimized for both brand equity and commercial impact

Performance Intelligence and Optimization
   Establish a robust performance measurement framework, leveraging advanced analytics, attribution modeling, and real-time dashboards
   Lead continuous optimization cycles using A/B testing, audience segmentation, and predictive modeling to improve efficiency and effectiveness
   Translate complex data into strategic insights that inform executive decision-making and future planning

Organizational Capability Building
   Lead the transformation of internal media capabilities, upskilling teams and embedding performance media best practices across the organization
   Act as a change agent, fostering a culture of experimentation, agility, and accountability
   Mentor and develop a high-performing team, setting clear expectations and growth paths

Cross-Functional and Executive Collaboration
   Partner with senior stakeholders across marketing, e-commerce, sales, and finance to align media strategies with enterprise priorities
   Influence C-level decision-making through compelling storytelling, business cases, and performance narratives
   Manage agency and platform relationships to ensure strategic alignment and operational excellence

Investment Stewardship and Innovation
   Own the media investment strategy, ensuring optimal allocation across channels & funnel stages for best ROI
   Identify and pilot emerging platforms, tools, and technologies that can unlock new growth opportunities
   Benchmark against industry leaders to ensure the organization remains at the forefront of media innovation

Market Intelligence and Innovation
   Stay ahead of digital media trends, platform innovations, and consumer behavior shifts
   Identify and pilot new tools, technologies, and partners to enhance media effectiveness
   Benchmark against industry leaders to ensure best-in-class performance standards

Role Requirements
   Bilingualism in English and French language skills are a requirement, as this position requires collaboration with stakeholders across the Canadian market 
   10+ years of progressive experience in digital marketing, with at least 5 years in performance media leadership roles
   Experience managing cross-functional teams and external agencies, with a focus on collaboration, influence, and stakeholder alignment
   Proven track record of leading full-funnel media strategies across owned, paid, and e-retail channels, with measurable business impact
   Demonstrated experience in transforming media operations, building internal capabilities, and embedding performance-driven cultures
   Deep expertise in media planning, activation, and optimization across platforms such as Google, Meta, Amazon, and programmatic ecosystems
   Strong command of data analytics, attribution modeling, and ROI measurement, with the ability to translate insights into strategic decisions
   Familiarity with emerging media technologies, retail media networks, and innovation pipelines
   Background in consumer goods, e-commerce, or digitally mature organizations is highly desirable

Benefits
   Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment 
   Company matched pension plan 
   Four weeks of Vacation and six personal days (Personal Paid Holidays) 
   Flexible and hybrid work arrangements 
   Excellent training and development programs as well as opportunities to grow within the company 
   Access to Educational Assistance & Tuition Reimbursement 
   Bonus eligibility 
   Gender affirmation benefits to ensure access to necessary care, resources, and coverage for gender-affirming procedures
   Fertility Services and Surrogacy Medical Coverage to support the pursuit of a path to parenthood regardless of medical conditions, gender or sexual orientation
   Adoption benefits to remove some of the financial barriers associated with adoption
   Free Nespresso Coffee Machines and $100 monthly coffee credit 
   Up to 50% off - Nespresso Coffee Machine, Capsules and accessories 
   Access to the Discount Company store with Nestle, Nespresso, and Purina products (Located across various Nestle offices/sites) 

Compensation Range: $110,000.00 - $130,000.00+ bonus eligibility 

At Nestle Canada, we are committed to transparency and fairness in our compensation and job posting practices. This position offers a competitive salary within the range specified above, aligned with our commitment to equitable pay practices.  

What you need to know
We will be considering applicants as they apply, so please don't delay in submitting your application.

Nestle Canada is an equal-opportunity employer. The principles of diversity, equity, inclusion, and accessibility are vital to how we operate. We strive to foster a respectful and supportive environment where individuals feel valued and empowered to contribute and succeed.

If you are invited to participate in the recruitment process and require an accommodation, please inform Human Resources. Nestle will work with you to ensure full participation.

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