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Digital Merchandising Jobs in Reston, VA (NOW HIRING)

Targeted Victory

Digital Content Analyst

Arlington, VA

... of merchandise. Targeted Victory is the proud recipient of the Washington Post Top Workplaces for ... Targeted Victory is seeking an Analyst to join our team, focused on Public Affairs, Digital Content ...

MCG

Part Time Merchandiser-Sterling, VA

Sterling, VA

$16.75 - $19.75/hr

Merchandising experience is a must. Retail experience is a plus. Must adhere to all dress code ... Digital photo capabilities Same day reporting & photo submission via our online reporting system ...

MCG

Part Time Merchandiser-Arlington, VA

Arlington, VA

$19.50 - $23/hr

Merchandising experience is a must. Retail experience is a plus. Must adhere to all dress code ... Digital photo capabilities Same day reporting & photo submission via our online reporting system ...

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How much do digital merchandising jobs pay per hour?

As of Jun 12, 2026, the average hourly pay for digital merchandising in Reston, VA is $18.42, according to ZipRecruiter salary data. Most workers in this role earn between $17.02 and $20.00 per hour, depending on experience, location, and employer.

What is a digital merchandising job?

A digital merchandising job involves managing and optimizing online product displays, pricing, and promotions to enhance sales and customer experience. It requires skills in data analysis, e-commerce platforms, and digital marketing tools to ensure products are effectively presented across digital channels.

What is a Digital Merchandising job?

A Digital Merchandising job involves optimizing product presentation and online shopping experiences to drive sales and customer engagement. This includes managing product listings, ensuring accurate descriptions and visuals, implementing promotions, and analyzing performance metrics. Digital merchandisers work closely with marketing, UX, and e-commerce teams to enhance discoverability and conversion rates. They leverage data-driven insights to improve product placement, pricing strategies, and seasonal campaigns. The goal is to create a seamless and compelling online shopping journey that maximizes revenue and customer satisfaction.

What is an example of digital merchandising?

Digital merchandising involves presenting products online to attract customers and increase sales. An example is creating personalized product recommendations on an e-commerce website based on customer browsing and purchase history. Merchandisers use tools like analytics and content management systems to optimize product displays and promotions.

How to become a digital merchandiser?

To become a digital merchandiser, candidates typically need a bachelor's degree in marketing, retail, or a related field, along with experience in e-commerce, digital marketing, or retail management. Skills in data analysis, content management systems, and familiarity with tools like Adobe Creative Suite or Excel are important. Gaining experience through internships or entry-level roles can also help build relevant expertise in online product presentation and sales optimization.

What are the key skills and qualifications needed to thrive in the Digital Merchandising position, and why are they important?

To thrive in Digital Merchandising, you need a strong understanding of e-commerce platforms, data analysis, and visual merchandising, often supported by a degree in marketing, business, or a related field. Experience with website content management systems (CMS), analytics tools like Google Analytics, and merchandising software is highly beneficial. Key soft skills include creativity, attention to detail, and strong collaboration and communication abilities. These skills ensure engaging digital experiences for customers, effective data-driven decision-making, and seamless teamwork across marketing, design, and sales departments.

What are some common challenges faced in a Digital Merchandising role?

One common challenge in Digital Merchandising is keeping up with rapidly changing consumer behaviors and industry trends in the digital space. Professionals in this role often need to balance data-driven decisions with creative strategies to optimize product placement and promotions. Additionally, coordinating with multiple departments—such as marketing, IT, and design—can be complex, but it offers excellent opportunities to develop cross-functional skills. Adapting quickly and leveraging analytics helps overcome these challenges, ensuring a dynamic and rewarding work environment.

What is a digital merchandising?

Digital merchandising involves managing and presenting products online to optimize sales and customer experience. It includes tasks like product placement, content creation, and using tools such as e-commerce platforms and analytics to enhance online storefronts.
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Digital Merchandising jobs near you
Infographic showing various Digital Merchandising job openings in Reston, VA as of June 2026, with employment types broken down into 77% Full Time, 19% Part Time, 1% Temporary, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $38,323 per year, or $18.4 per hour.
Digital Content Analyst

Digital Content Analyst

Targeted Victory

Arlington, VA

Full-time

Posted 4 days ago

Job description

Targeted Victory is a full-service marketing agency providing optimized outcomes in the digital age. We are made up of fresh thinking, curious minded, supportive, and team oriented individuals. Our clients, including national political and international decision makers, count on our team of top strategists to provide comprehensive solutions and strategic counsel on public affairs, advertising, media planning, fundraising and reputation management.


We have collectively raised our clients more than $1.95 billion in online fundraising, managed over $395 million in digital advertising, delivered over 24 billion emails and 7.5 billion text messages, and have sold and fulfilled over 3.5 million units of merchandise.


Targeted Victory is the proud recipient of the Washington Post Top Workplaces for 2025, 2023, and 2022, Reed Award for Best Employer in 2022, and the Campaign Tech Award for Best Employer in 2021.


Targeted Victory is seeking an Analyst to join our team, focused on Public Affairs, Digital Content, and Communications. This individual must be a self-starter with a keen attention to detail, an eye for design, and a knack for writing. Applicants must be able to work in person at our Arlington, VA office.



  • Review daily long-form audio and video content to identify high-performing clip opportunities (typically 30-90 seconds)
  • Edit and format clips for distribution across platforms, ensuring correct dimensions, captions, and specs for each channel
  • Publish content in a timely manner across X, Instagram, Facebook, YouTube, and TikTok
  • Monitor third-party accounts that regularly share the client's content and report back to the team on what's gaining traction
  • Maintain a content tracker to avoid duplication and keep the team aligned on what's been posted where
  • Support the team in building and maintaining a weekly content calendar
  • Flag strong moments from interviews, monologues, and public appearances for team review

  • Active personal presence on at least two major social platforms
  • Basic video editing skills; mobile editing experience is a plus
  • Strong eye for what performs well on social, particularly short-form video
  • Highly organized with the ability to manage a fast-moving content pipeline
  • Interest in political media, commentary, or digital content strategy

Apply