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Digital Marketing Program Manager Jobs in Rhode Island

Rock Spot Climbing

Program Manager

Peace Dale, RI

Constant Collaboration - Regularly meet with other Managers, Marketing Specialists, and Directors to develop policies and programs that benefit all Rock Spot locations. * Administrative Excellence ...

EnthuZiastic

Growth Hacker - Remote

Providence, RI · On-site

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...

EnthuZiastic

Growth Hacker - Remote

Warwick, RI · On-site

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...

EnthuZiastic

Growth Hacker - Remote

Bristol, RI · On-site

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...

EnthuZiastic

Growth Hacker - Remote

Cranston, RI · On-site

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...

EnthuZiastic

Growth Hacker - Remote

Pawtucket, RI · On-site

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...

Semper Home Loans

CRM & Marketing Coordinator

Providence, RI · On-site

$42K - $59K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

Develop and execute digital marketing campaigns (email, social media, paid ads, etc.) aligned with ... Manage marketing collateral, brand assets, and digital content to ensure consistency across ...

UNFI

Supplier Program Manager, Natural - Remote

Providence, RI · On-site +1

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Manages the success of supplier marketing programs for all stakeholders - UNFI, Suppliers and Customers through collaboration with the Supplier Experience and Category Management teams on long-term ...

CVS Health

Associate Program Manager

Woonsocket, RI · Hybrid

$46K - $112K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

You will partner closely with marketing strategists, marketing operations, analytics teams, and ... Knowledge of CRM and personalization programs across channels such as email, direct mail, SMS, and ...

Varsity Tutors

Marketing Tutor

Providence, RI · Remote

$18 - $40/hr

Emphasizes data-driven marketing decisions and connects marketing theory to digital advertising, social media strategy, and brand management applications. * Curriculum Awareness & Adaptive ...

inMusic

Paid Media Lead

Cumberland, RI · On-site

Paid Media Lead Department: Ecommerce, Web & Digital Marketing Employment Type: Full Time Location ... Partner with brand, product marketing, content, creative, e-commerce, analytics, CRM, and web teams ...

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Digital Marketing Program Manager information

See Rhode Island salary details

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$93

How much do digital marketing program manager jobs pay per hour?

As of Aug 15, 2026, the average hourly pay for digital marketing program manager in Rhode Island is $63.08, according to ZipRecruiter salary data. Most workers in this role earn between $43.32 and $92.98 per hour, depending on experience, location, and employer.

What is a digital marketing program manager?

Digital Marketing Program Managers are professionals who oversee and coordinate digital marketing campaigns and initiatives within an organization. They are responsible for planning, executing, and optimizing programs across various digital channels such as email, social media, search, and web. Their role often involves collaborating with cross-functional teams, managing budgets, analyzing campaign performance, and ensuring that marketing efforts align with overall business goals. They also stay updated on digital trends and use analytics to drive continuous improvement in marketing strategies.

What exactly does a digital marketing program manager do?

A digital marketing program manager oversees the planning, execution, and optimization of digital marketing campaigns across channels such as social media, email, and search engines. They coordinate teams, analyze performance metrics, and ensure campaigns meet business goals, often using tools like Google Analytics and marketing automation platforms. Strong project management and communication skills are essential for success in this role.

What is the difference between Digital Marketing Program Manager vs Digital Marketing Specialist?

AspectDigital Marketing Program ManagerDigital Marketing Specialist
CredentialsBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpotSimilar credentials; often holds certifications in digital advertising or analytics
Work EnvironmentOversees multiple campaigns and teams, strategic planningExecutes specific campaigns, focuses on tactical tasks
Employer & Industry UsageUsed in agencies, corporations managing large-scale marketing programsCommon in marketing teams for campaign execution
Search & Comparison IntentOften compared for managerial roles overseeing digital marketing effortsCompared for specialized execution roles

The Digital Marketing Program Manager focuses on strategic planning, overseeing multiple campaigns, and coordinating teams, while the Digital Marketing Specialist handles the execution of specific marketing tasks. Both roles require similar credentials and are vital in digital marketing teams, but they differ in scope and responsibilities.

How does a digital marketing program manager typically collaborate with creative and technical teams?

Digital Marketing Program Managers often serve as the bridge between creative teams (such as designers and content creators) and technical teams (like web developers and data analysts). They facilitate clear communication of campaign goals, ensure timelines are met, and coordinate resources to keep projects on track. By translating marketing objectives into actionable tasks, they help both teams understand the bigger picture and work together efficiently. Successful collaboration often involves regular meetings, shared project management tools, and proactive problem-solving to address challenges as they arise.

What are the key skills and qualifications needed to thrive as a digital marketing program manager, and why are they important?

To thrive as a Digital Marketing Program Manager, you need expertise in digital marketing strategy, campaign management, analytics, and often a bachelor's degree in marketing or a related field. Familiarity with tools like Google Analytics, marketing automation platforms, and project management systems is typically required, along with certifications such as Google Ads or HubSpot. Strong leadership, communication, and organizational skills help you manage cross-functional teams and drive campaign success. These skills and qualities are vital to deliver measurable results, optimize marketing performance, and align digital initiatives with business goals.

What cities in Rhode Island are hiring for Digital Marketing Program Manager jobs?

Cities in Rhode Island with the most Digital Marketing Program Manager job openings:

Digital Marketing Program Manager jobs near you

Sr. Manager, Marketing

Taco Family of Companies

Cranston, RI • On-site

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

As a family-owned and operated company, we feel a special obligation to the employees who comprise our Taco family. We are committed to offering employees access to the tools necessary to live long and productive lives. We strive to instill in all of our employees:
  • A positive mental attitude that helps us to be a leader in the industry
  • A commitment to building strong relationships, both inside and outside the organization
  • A desire to learn, grow, and contribute to moving our strategy forward
  • A need to create and to innovate

Employment Type: Regular Full-Time
Shift: 1st Shift
Work Status: Hybrid
Position Summary
The Senior Marketing Manager leads and elevates the marketing efforts of Taco. This role requires a deep understanding of B2B marketing, technical product positioning, and the ability to translate complex solutions into compelling value propositions. As a senior leader on the marketing team, this role helps to drive brand awareness, lead generation, and customer loyalty for our HVAC product lines. This role also leads the Taco trade show, social media, and public relations strategies to strengthen brand visibility, customer engagement, thought leadership, and industry reputation across all marketing channels.
Measures of success:
  • On-time, on-budget campaign delivery
  • Effective management of trade shows and events to achieve objectives - on-time and on-budget
  • ROI on marketing spend - Profit or revenue generated per dollar spent
  • Growth and engagement across social media platforms
  • Increased media coverage, earned media placements, and PR impressions

Responsibilities
Responsibilities include but are not limited to:
  • Develop and execute end-to-end marketing strategies that support business growth across residential, commercial, and industrial HVAC segments
  • Create compelling product positioning and messaging that resonates with contractors, distributors, engineers, and end-users
  • Lead integrated marketing campaigns across digital, print, tradeshows, email, and partner channels
  • Collaborate closely with Product Management, Engineering, and Sales to align marketing initiatives with product launches, market demands, and sales goals
  • Oversee the development of sales tools, product catalogs, brochures, case studies, and technical collateral
  • Manage the company's presence at key industry events and trade shows (e.g., AHR Expo, regional HVAC conferences)
  • Oversee the creation and management of social media content calendars, campaign messaging, and channel performance analytics
  • Lead public relations initiatives including media outreach, press releases, thought leadership opportunities, award submissions, and industry partnerships
  • Analyze and report on campaign performance, lead generation effectiveness, and ROI to drive data-driven decisions
  • Stay current on HVAC industry trends, competitive landscape, regulatory changes (e.g., SEER standards), and customer pain points
  • Manage vendor relationships, including creative agencies, print houses, and digital partners
  • Coach and mentor junior team members to build a high-performing marketing department

People Management:
  • Evaluates team members to identify strengths and opportunities for improvement; collaborate on development actions and ensure resources necessary to complete actions
  • Cascades relevant and appropriate information about the company and department effectively and in a timely manner
  • Coaches and mentors for skill and knowledge development
  • Executes necessary responsibilities of team during absences or alternate engagement
  • Ensures team adheres to company policies, practices and department standards
  • Assigns actions and ensure completion
  • Reviews work quality and provides feedback and guidance to team

Qualifications
Required:
  • Bachelor's degree in marketing, communications, engineering, or a related field required; MBA or technical background is a plus
  • 7+ years of progressive experience in B2B marketing, preferably within HVAC, manufacturing, or a related technical industry.
  • Deep understanding of HVAC systems, customer segments (contractors, distributors, engineers), and market dynamics
  • Demonstrated success in developing and executing strategic marketing plans
  • Excellent project management, communication, and cross-functional collaboration skills
  • Proficiency in digital marketing tools (e.g., Salesforce and digital management tools (e.g., Asana)
  • Experience in managing trade show logistics and field marketing initiatives
  • Experience developing and managing B2B social media strategies across platforms such as LinkedIn, Facebook, X and Instagram
  • Experience leading public relations initiatives, media engagement, and corporate communications programs
  • Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook)
  • Thorough understanding of branding, marketing, and trade show management
  • Strong project management skills with a demonstrated ability to work cross-functionally and to influence stakeholders within and external to the organization
  • Proven experience managing external vendors and production budgets
  • Knowledge of key performance indicators (KPIs) and marketing techniques for event management
  • Demonstrated ability to lead others by influence
  • Ability to think creatively to achieve objectives
  • Ability to meet deadlines under pressure
  • Excellent communication and negotiation skills
  • Travel: up to 20% for domestic and/or international travel (may include weekends)

Work Environment
This position works primarily in an office environment using computers and technology. Verbal and auditory capability are required. Occasional exposure in production plant where large equipment and noise are prevalent. Safety gear is required in these areas.
This position may work from home up to 2X/week if performance is in good standing.
Management
This position will have 2 or more direct reports including but not limited to:
  • Communication & Marketing Specialist
  • Digital Marketing Specialist

Benefits
With nearly 1,000 people working at Taco worldwide, each with their own story, you will discover a sense of community and diverse, intelligent colleagues who help us innovate, create and explore.
Taco employees benefit from a company that:
  • Provides competitive salaries and benefits
  • Offers tuition reimbursement, career development, and on-site training programs in our learning center
  • Believes in sharing profits with its employees
  • Is mindful about family, health and well-being
  • Fosters conditions that allow people and communities to reach their full potential
  • Embraces and celebrates diversity

#TacoComfortSolutions

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