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Digital Content Producer Jobs in Rochester, NY (NOW HIRING)

Sinclair Broadcast Group

Fall NYSBA Intern

Rochester, NY · On-site

$17/hr

Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net. About the Team The life-blood of our ...

Sinclair Broadcast Group

Fall NYSBA Intern

Rochester, NY · On-site

$17/hr

Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net. About the Team The life-blood of our ...

Nexstar Media Group

Multimedia Journalist

Rochester, NY · On-site

$17.75 - $24/hr

Produces and presents reports for all platforms * Ensures that all content meets company standards for journalistic integrity and production quality * Writes content for the website and other digital ...

WOWK-TV

Multimedia Journalist

Rochester, NY · On-site

$17.75 - $24/hr

Produces and presents reports for all platforms * Ensures that all content meets company standards for journalistic integrity and production quality * Writes content for the website and other digital ...

Tribune Media

Multimedia Journalist

Rochester, NY

$17.75 - $24/hr

Produces and presents reports for all platforms * Ensures that all content meets company standards for journalistic integrity and production quality * Writes content for the website and other digital ...

CGI Digital

Freelance Podcast Host

Rochester, NY · On-site

Instead, you will step into a professionally produced environment where our team handles the ... digital media * Understanding of Storytelling Formats Familiarity with branded content and the ...

Nexstar Media Group

News Anchor/MMJ

Rochester, NY · On-site

$85K - $105K/yr

NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including ...

WOWK-TV

News Anchor/MMJ

Rochester, NY · On-site

$85K - $105K/yr

NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including ...

Tribune Media

News Anchor/MMJ

Rochester, NY · On-site

$85K - $105K/yr

NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including ...

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Showing results 21-40

All JobsDigital Content Producer JobsDigital Content Producer Jobs in Rochester, NY

Digital Content Producer information

See Rochester, NY salary details

$31.1K

$58.4K

$93.7K

How much do digital content producer jobs pay per year?

As of Aug 13, 2026, the average yearly pay for digital content producer in Rochester, NY is $58,406.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,400.00 and $69,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a digital content producer, and why are they important?

To thrive as a Digital Content Producer, you need expertise in content creation, digital marketing, and storytelling, often supported by a degree in communications, journalism, or a related field. Familiarity with content management systems (CMS), SEO tools, basic graphic design software, and analytics platforms is typically required. Strong organizational skills, creativity, and the ability to collaborate effectively with cross-functional teams set top performers apart. These skills ensure engaging, high-quality content that aligns with audience needs and achieves business goals in a fast-evolving digital landscape.

What is a digital content producer?

Digital content producers develop and post content online to promote their company. They are found in many different industries; specific job duties vary, depending on the company and industry. As a digital content producer, your primary goal is to create marketing content to increase product or company awareness and draw traffic to your website and social media pages. Qualifications to become a digital content production include experience in web copywriting and marketing, and familiarity with all social media outlets.

What are some common challenges faced by digital content producers when working with cross-functional teams?

Digital Content Producers often collaborate with marketing, design, and technical teams, which can present challenges such as aligning diverse priorities, managing feedback from multiple stakeholders, and ensuring content meets both creative and strategic objectives. Effective communication and strong project management skills are crucial for balancing deadlines and maintaining quality. Being adaptable and proactive in addressing feedback helps foster smoother collaboration and more successful content outcomes.

What does a digital content producer do?

A Digital Content Producer is responsible for creating, editing, and managing content for digital platforms such as websites, social media, and email newsletters. They work with text, images, video, and audio to engage audiences and support organizational goals. Their role often involves planning content strategies, optimizing content for search engines, and using analytics to measure performance. Digital Content Producers collaborate with designers, writers, marketers, and other stakeholders to ensure consistent and effective messaging.

What is the difference between Digital Content Producer vs Content Writer?

AspectDigital Content ProducerContent Writer
Primary RoleCreates, manages, and oversees digital content across platforms, including multimedia and interactive media.Focuses on writing and editing textual content for websites, blogs, and articles.
Skills & CertificationsProficiency in content management systems, multimedia tools, and basic SEO; often requires a degree in communications or related fields.Strong writing, editing, and SEO skills; typically requires a degree in journalism, English, or communications.
Work EnvironmentCollaborates with designers, marketers, and developers in digital marketing teams.Works primarily in writing, editing, and research within editorial teams or freelance settings.

While both roles involve content creation, Digital Content Producers manage a broader range of digital media and oversee content strategies, whereas Content Writers focus mainly on producing written content. Understanding these differences helps in choosing the right career path or job search focus.

More about Digital Content Producer jobs
What are popular job titles related to Digital Content Producer jobs in Rochester, NY? For Digital Content Producer jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Digital Content Producer jobs in Rochester, NY look for? The top searched job categories for Digital Content Producer jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Digital Content Producer jobs? Cities near Rochester, NY with the most Digital Content Producer job openings:
Digital Content Producer jobs near you
Infographic showing various Digital Content Producer job openings in Rochester, NY as of July 2026, with employment types broken down into 76% Full Time, 12% Part Time, and 12% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $58,406 per year, or $28.1 per hour.

Fall NYSBA Intern

Nebraska Broadcasters Association

Rochester, NY • On-site

$17/hr

Part-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 28 days ago

Job description

WHAM has a great opportunity for you! We are looking for interns. Qualified candidates should also be planning and preparing for a job in news. We are looking for highly motivated, dedicated students who are looking to get the most out of their internship experience. You must be eligible to receive college credit to participate in this internship, and be at least 18 years of age. 

Are you a college student passionate about a career in news? WHAM is offering an exciting internship opportunity for students eager to gain hands-on experience in the news industry.

Qualifications:

  • Must be at least 18 years old
  • Currently enrolled as a college student
  • Journalism, Communications, or a related degree preferred

  • Interested in pursuing a career in news

We are looking for highly motivated, dedicated students who are ready to immerse themselves in a dynamic newsroom environment. This is a fantastic opportunity to gain valuable experience and take the next step toward a successful career in news.

If you're driven, eager to learn, and excited about the world of news, we want to hear from you!

The base hourly compensation for this role is $17.00 per hour. Final compensation for this role will be determined by various factors such as a candidates' relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan. 

EEO AND INCLUSIVITY:

Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.
Nebraska Broadcasters Association logo

About Nebraska Broadcasters Association

Sourced by ZipRecruiter

The Nebraska Broadcasters Association (NBA) is a key player in the communications industry located in Omaha, NE, US. Officially established in 1934, it was founded with the mission of fostering effective cooperation among broadcasters in Nebraska, advocating for their rights and promoting the highest standards of broadcasting. NBA is the voice for Nebraska’s free over-the-air radio and television broadcasters, serving the public interest since 1934. As a non-profit association, it relies on dues from member broadcasting stations to fulfill its purpose. Among its notable achievements, the association has played a major role in supporting broadcasters and ensuring they maintain adherence to regulations.

Industry

Media and telecom

Company size

1 - 10 Employees

Headquarters location

Omaha, NE, US

Year founded

1934

Social media

Twitter

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