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Digital Audience Development Jobs in Texas (NOW HIRING)

Audience Editor Chron | Houston, TX Full-time | Digital Audience Social Video Chron is chasing ... Identifying areas of opportunity-content development recommendations that match audience wants, or ...

Enterprise/Accountability Reporter

Dallas, TX ยท Hybrid

$24.25 - $33/hr

... digital success * Ability to use social media for newsgathering and audience development * Understanding of platforms and audiences and ability to compose stories appropriate to the platform of ...

Enterprise/Accountability Reporter

Dallas, TX ยท On-site

$24.25 - $33/hr

... digital success * Ability to use social media for newsgathering and audience development * Understanding of platforms and audiences and ability to compose stories appropriate to the platform of ...

Enterprise/Accountability Reporter

Dallas, TX ยท Hybrid

$24.25 - $33/hr

... digital success * Ability to use social media for newsgathering and audience development * Understanding of platforms and audiences and ability to compose stories appropriate to the platform of ...

Enterprise/Accountability Reporter

Dallas, TX ยท On-site

$24.25 - $33/hr

... digital success * Ability to use social media for newsgathering and audience development * Understanding of platforms and audiences and ability to compose stories appropriate to the platform of ...

Enterprise/Accountability Reporter

Dallas, TX ยท Hybrid

$24.25 - $33/hr

... digital success * Ability to use social media for newsgathering and audience development * Understanding of platforms and audiences and ability to compose stories appropriate to the platform of ...

Enterprise/Accountability Reporter

Dallas, TX ยท Hybrid

$24.25 - $33/hr

... digital success * Ability to use social media for newsgathering and audience development * Understanding of platforms and audiences and ability to compose stories appropriate to the platform of ...

Enterprise/Accountability Reporter

Dallas, TX ยท Hybrid

$24.25 - $33/hr

... digital success * Ability to use social media for newsgathering and audience development * Understanding of platforms and audiences and ability to compose stories appropriate to the platform of ...

Showing results 41-60

Digital Audience Development information

What is digital audience development?

Digital Audience Development refers to the strategies and practices used to grow, engage, and retain an organization's online audience across various digital platforms. Professionals in this field use analytics, content optimization, social media, email marketing, and SEO to attract new users and maintain the interest of existing ones. The goal is to increase web traffic, boost engagement, and convert online interactions into measurable business outcomes. This role is essential for media companies, publishers, and brands looking to expand their reach in the digital space.

How does a digital audience development professional typically collaborate with editorial and marketing teams to drive engagement?

Digital Audience Development professionals work closely with both editorial and marketing teams to maximize content reach and engagement. They often analyze audience data to provide insights on trending topics, optimal publishing times, and content formats that resonate with target demographics. By sharing these findings, they help editorial teams tailor content strategies and assist marketing teams in executing effective distribution campaigns across social and digital channels. This collaborative approach ensures content is both discoverable and engaging, driving sustained audience growth.

What are the key skills and qualifications needed to thrive as a digital audience development professional, and why are they important?

To thrive in Digital Audience Development, you need a strong grasp of digital marketing, analytics, content strategy, and often a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, SEO platforms, social media management systems, and email marketing software is typically required. Strong communication, creativity, and data-driven decision-making are standout soft skills for this role. These competencies are crucial for effectively growing and engaging online audiences, optimizing campaigns, and driving measurable business results.

What is the difference between Digital Audience Development vs Content Marketing?

AspectDigital Audience DevelopmentContent Marketing
Primary FocusGrowing and engaging online audiences across digital platformsCreating and distributing valuable content to attract and retain customers
Skills NeededData analysis, social media, SEO, audience engagementContent creation, storytelling, SEO, branding
Work EnvironmentDigital media teams, marketing departments, online platformsMarketing teams, content studios, brand departments

Digital Audience Development and Content Marketing both aim to enhance online presence but differ in focus. Digital Audience Development centers on expanding and engaging audiences through data-driven strategies, while Content Marketing emphasizes creating compelling content to attract customers. Understanding these distinctions helps organizations align their digital strategies effectively.

What does a digital audience developer do?

A digital audience developer is responsible for growing and engaging online audiences through content strategy, social media, and data analysis. They use tools like analytics platforms to understand audience behavior and optimize content to increase reach and engagement. Strong communication skills and knowledge of digital marketing are essential for this role.

What cities in Texas are hiring for Digital Audience Development jobs?

Cities in Texas with the most Digital Audience Development job openings:

Arts & Entertainment Reporter

Dallas, TX โ€ข On-site

Hearst Newspapers
Newspaper Publishersย โ€ขย 1 - 5K employees

Full-time

Re-posted 19 days ago


Job description


Arts & Entertainment Breaking/Trending Reporter
Summary: Lead the charge on arts and entertainment coverage in a market hungry for it. From breaking news to viral trends, you'll set the agenda and shape how our audience experiences culture.
Job description: The Breaking/Trending reporter in the Arts & Entertainment department is responsible for writing on the arts, entertainment and pop culture news D-FW readers are most eager to read, from updates on Landman and other Taylor Sheridan shows to news about local TV anchors, Post Malone's latest collaborations and King of the Hill reboots. This is a fast-paced, quick-turn job focused on breaking news, what's trending and expanding the conversations readers are having online. Ideal candidates will be well-versed in using social media to generate pitches and report stories. They will also bring knowledge of TV, pop music, movies and more.
What will you do?
  • Write quickly and accurately on a variety of arts and entertainment topics, with a local focus

  • Use social media as a tool to develop story ideas and respond to what our audience is talking about

  • Build stories with links, tags, SEO best practices, attractive web headlines and multimedia when appropriate

  • Work with editors to develop new models for coverage that resonates with our digital audience

  • Assist with special digital projects, including video and audio projects, as needed

What will it take to be successful?
  • Good news judgment, accuracy, speed, grammatical precision, a flair for headlines, energy, curiosity and an ability to provide the best local cultural coverage with impact, excitement and an eye toward digital success

  • A keen demonstrated interest in one or more of our subject areas (music, movies, books, visual art, theater, etc.) that informs smart coverage of it and related arts topics

  • Proficiency in digital content management tools

  • Using social media for newsgathering and audience development

  • Demonstrated ability to work remotely via smartphone or laptop computer

  • Understanding of platforms and audiences and ability to compose stories appropriate to the platform of publication (e.g., voice, style, formatting, hyperlinks)

  • Deep knowledge of SEO techniques and other digital best practices

  • Using accepted newsroom tools for planning, authoring, communicating, etc.

  • Collaborating effectively with team members and across newsroom teams

  • Ability to operate in a fast-paced environment, producing stories quickly and accurately

  • Knowledge of digital news analytics

  • Applicants should have at least three years of daily reporting experience

  • Valid driver's license and registered vehicle to travel to assignments

About The Dallas Morning News:
Since 1885, The Dallas Morning News (www.dallasnews.com) has been North Texas' trusted source for credible, independent journalism - reporting with accuracy, fairness, and integrity. Each week, we reach more than 4 million people across print, digital, and social platforms, covering the stories that shape life in Dallas and across the state. From politics and public policy to business, culture, and sports, our mission is to inform, engage, and reflect the diverse communities we serve.
About Hearst Newspapers:
With 2,500 employees across the nation, HNP represents a network of 24 daily and 52 weekly publications, including the San Francisco Chronicle, Houston Chronicle, Dallas Morning News, San Antonio Express-News and Albany Times Union, several top digital-only news and lifestyle sites, marketing services businesses, and entertainment businesses such as King Features Syndicate.
At HNP, we are investing in new and innovative ways to tell stories - growing newsrooms, diversifying tools, evolving platforms - to support the millions of people who trust us each month to help them make decisions, take action and be inspired.
Be a part of something bigger - Your Headline Awaits.
This position does not provide sponsorship. All applicants should have the right to work in the U.S. without immigration sponsorship.
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