1

Digital Analytics Developer Jobs in Massachusetts

Director of Analytics

Boston, MA · On-site

$140 - $160/hr

Reporting to the SVP, Digital Analytics, you will lead a team of analysts and our Data Collection ... Familiarity with data pipeline and ETL concepts, partnering with data engineering to ensure data ...

Posted today

Director of Analytics

Boston, MA · On-site

$140 - $160/hr

Reporting to the SVP, Digital Analytics, you will lead a team of analysts and our Data Collection ... Familiarity with data pipeline and ETL concepts, partnering with data engineering to ensure data ...

New

Director of Analytics

Boston, MA · On-site

$140K - $160K/yr

Reporting to the SVP, Digital Analytics, you will lead a team of analysts and our Data Collection ... Familiarity with data pipeline and ETL concepts, partnering with data engineering to ensure data ...

next page

Showing results 1-20

Digital Analytics Developer information

What is a digital analytics developer?

A Digital Analytics Developer is a professional who implements, manages, and optimizes analytics solutions on digital platforms, such as websites and mobile apps. They work with tools like Google Analytics, Adobe Analytics, and tag management systems to collect and analyze user data. Their role involves creating and maintaining tracking codes, ensuring accurate data capture, and providing insights that support business decisions. Digital Analytics Developers often collaborate with marketing, design, and engineering teams to improve digital performance and user experience.

What are the key skills and qualifications needed to thrive as a digital analytics developer?

To thrive as a Digital Analytics Developer, you need a strong background in web development, JavaScript, data analysis, and a relevant degree in computer science, statistics, or a related field. Familiarity with tools like Google Analytics, Adobe Analytics, Tag Management Systems (e.g., Google Tag Manager), and data visualization platforms is crucial. Attention to detail, problem-solving abilities, and effective communication set high performers apart in this role. These skills and qualities are essential for ensuring accurate data collection, insightful analysis, and clear reporting that drive data-driven decision-making for organizations.

How does a digital analytics developer typically collaborate with marketing and IT teams?

Digital Analytics Developers often act as a bridge between marketing and IT teams, ensuring that web analytics tools are properly implemented and data is accurately captured across digital platforms. They work closely with marketers to understand campaign goals and reporting needs, translating those requirements into technical specifications. At the same time, they coordinate with IT or web development teams to integrate tracking codes, troubleshoot data discrepancies, and maintain data integrity. Strong communication skills and a collaborative mindset are essential, as this role frequently involves explaining technical concepts to non-technical stakeholders.

What is the difference between Digital Analytics Developer vs Data Analyst?

AspectDigital Analytics DeveloperData Analyst
Required CredentialsBachelor's in Computer Science, Analytics, or related field; knowledge of analytics tools and programmingBachelor's in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentDevelops and implements analytics solutions, often within marketing or IT teamsAnalyzes data sets to generate insights, typically across various departments
Employer & Industry UsageUsed in digital marketing, e-commerce, and tech companies for tracking user behaviorCommon across finance, healthcare, and business sectors for decision support

While both roles involve working with data, a Digital Analytics Developer primarily focuses on creating and maintaining analytics tools and tracking systems, whereas a Data Analyst interprets data to provide actionable insights. The roles often overlap but serve different functions within data-driven organizations.

What are popular job titles related to Digital Analytics Developer jobs in Massachusetts?

For Digital Analytics Developer jobs in Massachusetts, the most frequently searched job titles are:

What job categories do people searching Digital Analytics Developer jobs in Massachusetts look for?

The top searched job categories for Digital Analytics Developer jobs in Massachusetts are:

What cities in Massachusetts are hiring for Digital Analytics Developer jobs?

Cities in Massachusetts with the most Digital Analytics Developer job openings:

Senior Manager Digital Analytics

Staples, Inc.

Framingham, MA • On-site

Full-time

Retirement, PTO

Posted 6 days ago


Staples rating

5.7

Company rating: 5.7 out of 10

Based on 637 frontline employees who took The Breakroom Quiz

456th of 738 rated retailers


Job description

Our eCommerce team delivers customer-centric site experiences to position Staples as a digital selling platform of choice. Our team ensures that our mobile, desktop, and app platforms deliver the digital experience that meets our customers' needs. We do this through customer insights, analytics, and testing to build a strong innovation pipeline for the future and to bring products and solutions to market seamlessly. We are inclusive, customer-obsessed, and are looking for well-rounded professionals with strong eCommerce business acumen to join our team. 

The Senior Manager Digital Analytics will lead the strategy, execution, and continued evolution of enterprise data and analytics capabilities. You will oversee a team of analytics professionals responsible for turning complex data into actionable business insights, performance measurement frameworks, self-service reporting solutions, experimentation analysis, and strategic recommendations. This role is based in Framingham, Massachusetts and reports to the Director, Digital Analytics. 

What you'll be doing:

  • Lead the development and execution of enterprise analytics programs, including business performance measurement, KPI management, reporting and dashboard strategy, experimentation analysis, and discovery analytics.
  • Partner with business leaders to translate strategic objectives into measurement frameworks, analytical roadmaps, data requirements, and actionable recommendations.
  • Oversee the design, implementation, and adoption of scalable analytics solutions, self-service reporting capabilities, and governed data assets.
  • Establish analytics operating rhythms, prioritization frameworks, and stakeholder engagement processes that balance immediate business needs with long-term capability development.
  • Lead advanced analytical initiatives, including customer behavior analysis, performance optimization, segmentation, forecasting, experimentation measurement, and trend identification.
  • Lead, coach, and develop a team of analytics professionals to foster a collaborative, inclusive, and high-performing team culture centered on accountability, innovation, continuous learning, and business partnership.  
  • Partner directly with senior leaders across Digital, Marketing, Merchandising, Product, Customer Experience, Technology, and Finance to shape strategic decisions and business outcomes.

What you bring to the table:

  • Strategic thinking and strong business acumen, with the ability to connect data insights to measurable business outcomes and long-term organizational priorities.
  • A passion for building, coaching, and developing high-performing analytics teams.
  • Strong cross-functional partnership skills and the ability to gain alignment among stakeholders with different priorities.
  • Executive-level communication skills, including the ability to clearly present insights, opportunities, recommendations, and risks.
  • The ability to lead change and support the adoption of new tools, processes, technologies, and data-driven ways of working. 

What's needed- Basic Qualifications:

  • Bachelor's degree in Marketing, Data Science, Business, Analytics, Statistics, Computer Science, Information Systems, or a related field, or equivalent work experience.
  • 8+ years of experience in digital analytics, ecommerce analytics, business analytics, data analytics, marketing analytics, or a related domain.
  • 3+ years of management experience leading, coaching, and developing analytics professionals or individuals in related roles.
  • Demonstrated ability to lead and manage a diverse team, establish clear performance expectations, provide feedback, and foster continuous learning and development.
  • Proven experience driving data-informed decisions and translating analytical findings into business recommendations.
  • Strong experience with SQL and cloud data platforms such as Snowflake.
  • Experience with Power BI, Tableau, Adobe Analytics, Google Analytics, or similar reporting and visualization platforms.
  • Experience with experimentation methods, including A/B testing, pre/post analysis, test design, success-metric definition, and experiment readouts. 

What's needed- Preferred Qualifications:

  • Master's degree in Data Analytics, Data Science, Business, Marketing, Statistics, Computer Science, or a related field.
  • Experience partnering with Data Engineering or Analytics Engineering teams to define requirements, validate data, improve pipelines, and establish governed reporting layers.
  • Experience with AI-enabled analytics; as well as automated reporting, anomaly detection, or machine learning use cases (via Python or similar coding).
  • Familiarity with advanced experimentation and measurement methods such as Bayesian approaches, CUPED, synthetic controls, multi-armed bandits, or similar techniques.

We Offer:

  • Inclusive culture with associate-led Business Resource Groups
  • 22 days of PTO and Holiday Schedule (7 observed paid holidays + 1 floating holiday)
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!

The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.

Staples is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

What Staples employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


Staples logo

About Staples

Sourced by ZipRecruiter

Staples is the country's largest operator of office supplies superstores, offering a vast selection of products at low prices, primarily to small business owners. The company has a strong online presence and operates over 994 stores in the U.S. and 40 warehouses/fulfillment centers. The company was founded by Leo Kahn and Thomas G. Stemberg, and opened its first store in Brighton, Massachusetts on May 1, 1986. By 1996, it had reached the Fortune 500, and later acquired the office supplies company Quill Corporation. Staples provides office and school supplies, office furnishings, electronics, software, snack and beauty products, as well as offering printing and technological services. The company has a strong commitment to innovation and customer service.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Framingham, MA, US

Social media